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As we enter Phase 4 of the MCU, I have to wonder... will it ever end? Don't get me wrong, I love me some Marvel movies and making theories about them. Yet, with all of the big ideas and the changing of our major character roster, could we be entering the actual END of the MCU? More than that, can the MCU be KILLED?
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Credits:
Writers: Matthew Patrick and Bob Chipman
Editors: Forrest Lee, Alex "Sedge" Sedgwick, Dan "Cybert" Seibert, AbsolutePixel, and Jerika (NekoOnigiri)
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as someone who actuallly works at my local movie theater I'm genuinely afraid of the theater shutting down eventually, not because of troubles with having to find a new job, but because the theater has been a great place for me, it's been how I learn about new exciting movies to watch because I just don't actively search out news about, well anything really, so if it shuts down I'll lose that source of entertainment information, it's also a place that I've come to genuinely love being in because I get to play a big part in a lot of peoples lives, a little kids first ever movie, a duo's first tentative steps at being a couple, a family's big gathering, an elderly couples anniversery, there's so many little things that go on in the theater that I genuinely adore watching and i'd genuinely feel bad to see that sort of environment disappearing
Probably won’t disappear entirely but become less popular like actual theaters
I agree I hope movie theaters never die. It's just nice in general to get out of the house with friends and families, checking out movies that you've been waiting for on a massive screen, and buying large overpriced popcorn. Good times and now good memories.
I don't think it will disappear, but one day it will be like radio shows. They're still out there and rerun, but only for those who seek it out and enjoy niche entertainment.
I do want my local theater to survive even if the village buys it to run older shows. So many great memories with my friends, going to see kids movies in the summer with my mom, and the screams of a hundred little girls at Hannah Montana the movie. Good times
I’ll miss it too
Here’s something to keep in mind: Pinocchio, Fantasia, Bambi, Alice in Wonderland, Peter Pan, and Sleeping Beauty were all box office disappointments not because not enough people saw them, they were all among the most successful movies of their respective years. It’s because animation was REALLY expensive compared to today, and very few animated movies made enough to recoup the costs to make them. That, and World War II meant that fewer people saw movies in general, which basically killed any chance of any of Disney’s movies turning in a profit at the time, hence why their movies released between Bambi and Cinderella were just a bunch of animated shorts loosely tied together, like Song of the South or The Adventures of Ichabod and Mr. Toad.
Since when did the comments become an essay?
eternals still sucked
Please stop saying 'hence why'
@@vladplaysfortniteandmore5455 ah shut up fortnite kid, just because you can’t read paragraphs longer than 3 sentences doesn’t mean that other people can’t make informative comments
This whole thread is useless, I feel bad for this serious and well-made comment
Comming back to this theory about 2 years later, It's honestly shocking how well the main points of the video hold up. Especially concerning what finaly broke the MCU 1. "Over-stretching the MCU": With so many projects flying out at once both on streaming and Disney+, it wasn't fun anyomore to watch a Marvel movie because at that point it became actual homework figuing out "Is there something in here that's going to spoil another show?", "What other media is relevent to the movie I'm watching?", ontop of an already frustrating experience that feels like an uneeded extention of a story that was largely finished. 2. "Poor Leadership": It really felt like the MCU had no clear trajectory going into phase 4 and now in phase 5 other than "Make Money", and if there was a plan, It was murky at best... It also doesn't help that the MCU became one of many victims of Disney's push to artifically inflate the Disney+ library with no clear idea on how to balance the Cinema aspect of the MCU, and the Content aspect in a healtly way for the brand, essentially cauing it to implode from the sheer amount of media being produced. 3. "Decreasing cultural intrest": All of the problems I mentioned before were only exasserbated by the absolute cliff dive in quality as the MCU kept chugging along, with the head of the train shoveling in more money than the MCU was (and still is) making. It was always going to be difficult reigniting public intrest after the Infinity Saga, but that as only made worse when people realized just how low the bar for quality has gotten. People don't talk about Marvel anymore because simply, you can only make a bloated corpse insteresting for so long before people smell the stentch of the rot seeping in. The MCU fell into each of the major pitfalls, and now it's paid the price (literally).
The sad truth is that when the MCU ends it’s not gonna end with a good ending. If it did then they would keep making more movies, as evidenced by endgame, it could’ve been the end but it did well so they kept going. It’s gonna end with an unsatisfying and bad ending.
Yeah pretty much, because why would you stop doing something if it making you millions?
@@topher3127 I want to say "Go with a BANG!", but that's just bad business practice, unfortunately...
@@spakeschannel Be the smart thing to do. But, its all about the $$$. Why stop when your on top.
@@topher3127 Yeah, making a good business is at least 90% about money, unfortunately... And as fucked as capitalism is, it's gonna stay that way until something better comes around ('cause capitalism has its fair share of advantages, let's be fair).
Why would it ever end? Its a busisness.
I love how he is so excited at the beginning of a video titled "We KILLED The MCU!!!"
@@mikayla3471 shut up
@@MrGibbsA trust me mate they will keep coming
So many bots
@@faisalahmad9066 :(
@Red 🧢 dont feed this bot he loves to eat reactions edit: woah jamal dont pull out the 9 dislikes
I personally think it would be cool if marvel did a bit of slowing down, like maybe making some less world ending threats for the heroes to deal with and then building things up again for another infinity war or endgame.
There already will be a universe ending threat in Avengers secret wars which will release later this decade because of this whole multiverse concept. The idea of just world ending threats has already gone its course plus there are gonna be new stakes with the multiverse concept
It literally all ready did that for 2 years
At this point I kind a wish they made a movie in which the villain just culls everyone above street-level power. If they come back at all, it should be when the newer heroes have also reached that level of power
@@wessltov There's always "Punisher Kills the Marvel Universe" waiting to be adapted.
So what you're saying is we need to have universal level threats!!! Multiversal!!! OMNIVERSAL
Theory idea: What type of water would be necessary for Frozone's ice skills to actually freeze water? I'm currently rewatching Incredibles 2 and during the climax fight scene (around 1:41:08 in the movie), Frozone uses his powers to freeze the water surrounding the yacht in order to change its direction. His ice appears to be very small and shallow on/in the water, however later in this fight sequence (1:44:13) he shows just how large his ice can really be, on solid ground though (he's not freezing any water). Is freezing bodies of water possible within his power set? If so, what type of water would it have to be / conditions / would this be a "it works but..." situation, etc.
Good theory it’d be pretty interesting
Yes. We need to do a theory on the science of all of the incredibles.
A very interesting video, with a lot of points that I’d never thought about but that seem obvious now you’ve said them. I know Marvel movies are pretty much the only films I go to the cinema to see, everything else I can wait till it’s streamable
SB?
Not me, I'll see maybe some of the main Marvel movies in theater, like No Way Home, but ultimately I still go to see a variety of different movies in the theater.
@@displaystephen2123 yes
i didnt know you were a marvel fan
LOL literally the opposite should be said, mcu movies are basic boring dime a dozen snore fests now. Any other movie is better to see in theaters.
I think you can actually see this with how movies are more profitable on streaming sites than in theater with the success of Encanto. It had little buzz when it premiere on theater, and yet after its Disney+ release suddenly We Don't Talk About Bruno is the most popular and talked about song in the US rn.
True. Heck, Disney has a number of "Disney+ exclusive" series that ties into the movies to some degree. And considering how streaming services are, as you stated, more profitable, it makes sense that Disney+ putting Marvel products in their lineup is (as MatPat made in an analogy around 10:20) reinforcing the Load Baring Beam that is Marvel as a whole.
@@aidanjackson5084 aight legit with how you said that, all I could hear is just your comment with matpat's voice
"not with a bang but with whimper"
Never heard of Encanto.
@@theplayernkc you- GET OUTTA HERE! HOW HAVE YOU NOT HEARD OF ENCANTO?!!
Suddenly realizing this this is going to be my "back in my day moment" I love the movies more than anything, I would go almost every weekend before the pandemic and I agree I feel like movies just aren't the same anymore there are so few original ideas and everything is so big now that its really hard to create wow factor that has people running to the theatres. I was living in a movie golden age and I didnt even know it, that makes me feel so old.
same! I used to have a "Tuesday movie night" with my friends back before the panini because it was only 5 dollars to go see one. We'd go just about every week and watch whatever movie seemed vaguely interesting at the time. The idea of theatres being thrown to the wayside makes me pretty sad to think about, honestly
Hate to break it to you but none of the movies you enjoyed back then were original anyway.
You never notice a golden age till the depression after
Lived through much of the 90s with early 2000s seen as the Dark Age of movies with some exceptions. The writing was on the wall when the MCU opted for interconnected stuff across the board for me. Others didn’t plan that far ahead.
@@grabble7605 I would agree with this statement the most here. As I grow older I become aware of new concepts, new to me. And for Eva, I'd say I noticed a similar decline in enticement for my love of video games as I get older. I don't think games are any better or worse than when I was a child, but I have far more going on in my life. I have a family now, have had a job for the last 10 years, finding and starting a relationship took time, family events and holidays. Now I also attempt to learn far more than I have over the past 14 years since graduating. My time is far more limited and has more value. Spending time watching new movies is less appealing to me, especially when I don't know how much I will or won't enjoy it.
Nailed it man. That was 17min of outstanding content where you nailed your hypothesis. No new information for me.. And as a comics nerd I would both hope and posit, that comics have the scope to continually push boundaries and shock the previously ignorant. So fingers crossed I'll eventually see all those amazing comics arcs I love from the comics in the big screen.....
Same man, loved the morbius adaptation
“70% of people would rather stay at home and watch a movie rather than go to a theater” Well duh. I can’t pirate a movie at a theater Edit: a lot of people are misunderstanding me. I meant I can’t watch a movie for free at a theater so I instead have to scour the internet and illegally view the movie for free
Just do what I do dipshit: 1) Bring in a purse or some mcshit that is really a disguised video camera 2) Stick up the theatre manager to steal the movie
@@kovacthesaggy4014 r/whoosh
Well, you technically can, but you're a lot less likely to get in trouble and the quality is better if you just go to a torrent site! ;)
@@fireaza r/whoosh I know you can pirate a movie at the theater. What I mean is that you can watch it for free at home
ah yes a pirate of the deep seas
It was really interesting seeing this from the perspective of someone who works in a movie theater. It was insane how many movies got pushed out so that SPier-Man could be shown as much as possible. It was also interesting seeing how long Venom 2 lasted in theaters with auditoriums consistently over 50% capacity. And I work at a smaller theater, with no IMAX screens and mostly small auditoriums, I can't imagine what it was like for bigger theaters with IMAX and bigger auditoriums.
SPier-man?
Months later: MCU: *Begins slowly and sytematically killing itself*
Give it time :)
This is interesting concerning the summer of 2023 movies released. A lot of these competitions brought people to the movie theaters for fun. Media glorified theaters with spiderman atsv and “barbenheimer”. Barbie vs Oppenheimer releasing on the same day was appealing to most of the media. Seeing both even if they didn’t fit the suggested audience. It is truely interesting how marketing can change the game
The marketing made people want to dress up for the movies. Expressing their dedication to the movies. Even I went to the Barbie movie dressed up. It just looked so appealing.
this didn't age well
Why is this the top comment
It has 5 likes
@@Your-favorite-Minecraft-ManBecause this didn't age well
Have you not seen movies like The Equalizer, Crank, Nobody, John Wick, they’re very much those kind of normal looking people who get driven to the limit and are hidden badasses. It’s a genre we’ve tapped into, we just haven’t driven it into the ground quite yet.
Wowww kzhead.info/sun/ebeMdsuPo3aYfY0/bejne.html….
God I loved Nobody. It was so dang good.
@@WrathofFenrir99 Either that or he is just oblivious that this is just an upcoming Super Bowl ad disguised as a trailer.
Equalizer I can agree with, but Matpat was talking about actually normal people who suddenly find themselves into extreme situations, not just ones who appear normal. Crank is about a hitman, Nobody is about about former assassin, and John Wick... well, that one is obvious. They appear normal, but they already have experience in that industry the movie is focusing on. Equalizer is the only one who seems to be about a normal guy.
John Wick's not a "hidden" badass he was literally an assassin lmao
Another way the MCU might "phase" out of existence is if its comic book source material fades away. Western comics have been on the decline in recent years partly due to competition by overseas competitors like Japanese manga. Once the comics start to dry up, the MCU will be left with coming up with their own original ideas or recycle the same plot lines until there is no originality left at all....
I think u underestimate Marvel's pull for good writers. Imo it wont matter if they run out of comic material as long as they have good writers to come up with new ideas.
very true
The things they put out are trying to appeal to some woke crowd which is the reason they’re fading away
I dunno, they have decades worth of untapped story potential and they can create their own ideas anyways
Bruh the MCU barely takes the comic book storylines. Most of them are original with just the titles pulled from the comics.
I feel like barbenhimer gained back the movie theather industry more than marvel ever could , when I saw Barbie movie after I walked out right next to the theather it was showing in , was a poster for openhimer 😂
I really enjoyed this theory, especially how it makes since when you look at Disney’s other properties when it comes to theatrical releases: Take Pixar’s Luca for example, Disney released it only on their streaming service because they new people wouldn’t feel motivated to get out of the house to watch a movie they have no other context of besides what they see in the trailers(a simple story about sea monsters that can turn human on land). You could argue this had to do with the pandemic however, but with Pixar releasing another one of their newest movies, Turning Red, straight to streaming, you began to see a pattern. Now with their new release of Pixar’s Lightyear they know people will feel more motivated to go to theater for a character they already have so much context about. The same can be said for Disney’s Encanto, although barely anyone was talking about it before it released on Disney plus, they new people would be familiar with Lin Manuel Miranda and his music, so they risked putting it in theaters before it blew up on Disney plus .
wow never see it that way ,great point
Do dc next 🤔 👀 😕 😳 😏 😬 🤔 👀 😕 😳 😏 😬 🤔 👀 😕 😳 😏 😬 🤔 👀 😕 😳 😏 😬 🤔 👀 😕 😳 😏 😬 🤔
Oh, so that’s why Walt had that show where he would show segments of his animated movies in! It was to help keep them relevant and exciting in the collective minds of his viewers so the re-releases would make more money. Pretty shrewd idea for the 50’s when all he had was cable TV. The man was genius businessman. When life gives you lemons, you make lemonade for sure.
Or you sell them to companies who make drinks and food products with Lemons, then you just sit back and count the money
The 50s had network TV. Cable TV didn’t arrive until the early 80s, long after Walt had passed away.
Such a well integrated ad segment at the start of the video! I love seeing creators getting sponsorships that integrate so well into their content style!
Its becoming like movies where you dont know where the content stops and the advertisement begins...oh wait, thats a bad thing
Hey!
I did NOT expect to see you here, Twi
So right
Twi shorts what are you doing here
Wow, you really opened up my mind. Never thought of these points, especially since i haven’t gone to a theater in like 8 years. It’s just such a drag going to the theater when I can watch everything at home with a group of friends, people I actually like that aren’t coughing or yelling at the top of their lungs during the film
The too big to fail thing made me realize something... I'm an animator, currently studying animation to make my own studio and I've joked about getting big enough to be bigger than Disney. Of course I never thought too hard about it but what you said about it... It's possible, all it would take is one incredible movie to topple over Disney and put yourself at the top. And I've seen what smaller creators can do, I've seen people make things better than Disney, but fear is holding them back. Now I think I might try that "be bigger than Disney" idea
good luck!
I am with you
I am with you! And maybe in a not so far future, I could work with you beacuse i too work in the movie industry.
I'm surprised about how well matpat can keep his voice while recording these. I mean, his iconic, but hey, thats just a theory, has sounded basically the same for years. His voice is amazing and you cant tell me otherwise.
I honestly can't take MattPat serious because he's constantly saying Enternals is an underrated masterpiece. Not even the biggest fans don't consider it a top 3 marvel movie.
@@MrDoverfield if anyone thinks its a top 3 movie their entertainment viewing licence is getting revoked 💀
@@Khalid-xc8ul I would hope so
Thrill Driver is perhaps the worst name of a film ever. It just sounds like a parody doesn't it? What if this film was about a heist in an amusement park would they call it Excitement Roller-coaster?
c rated flim bordline fan flim lmao
Merry merry go round
It sounds like a project name, like they couldn't decide what to actually name the film so they just kept the generic project label
Sounds like a junior high school metal band
- it sounds like a Superbowl commercial to me. 🙄
Exactly. I didn’t even go to the movies much as a kid. But when the MCU dropped around high school, I immediately was in the theater for every movie. I’d still go see other franchises (007, HP, etc) but in my mind, they’re just not as worth it. MCU is the only franchise that gets me super excited to go to the movies, and sometimes that excitement carries over into non-superhero products lol
It’s funny, I saw no way home in theaters and while there’s nothing like the experience, we saw venom within the aftercredits of the movie and decided to go see venom 2. This put the poster for the most recent scream (which was amazing) in my face and I saw that. If there hadn’t been a marvel movie I wouldn’t have seen the other two.
I hope theatres don't die any time soon. I never got to see movies in theatres too much as a kid because my parents thought it was too expensive. The only times I got to see movies in theatres was if my daycare took me or my friend invited me to a movie night. From what I remember the first movie I saw in theatres was a Harry Potter movie (don't remember which one) that my daycare took us to which was awful 'cause I was much too young for it and the movie gave me nightmares! My first animated movie from what I remember was Up and my first 2D animated movie was Wolfwalkers which was gorgeous to watch on the big screen! Makes me wish that theatre reruns of older movies was a bigger thing. I would LOVE to see The Lion King or Spirit Stallion of the Cimarron on the big screen since I missed out on those experiences due to being the wrong age (wasn't even born yet for TLK) and having parents that wouldn't take me no matter what. ... That and theatre popcorn is delicious!
I started working at a movie theater a couple months ago, around the time Shang-chi was still playing for a little longer before it was gone, waiting until Eternals premiered and eventually Spider-Man No Way Home. The theaters were full when it was time for MCU films and now since it's going to be a while until Doctor Strange 2, they're usually empty. No one really comes to watch the other films being released. Imagining that situation with the 'IF' Disney stopped releasing Marvel films, I'm sure that no one would even want to visit the movie theaters. It could lead to the eventual closing of theaters. That would be horrible, especially for me, and not just because of losing my job, but the theater experience would not exist anymore, and watching MCU films is what got me interested in studying Film.
I can assure you, at the very least, MCU won't end until there's Kevin Feige (president of Marvel). He has been responsible for building this interconnected sophisticated universe, and he has lots and lots of stories to tell. After he steps down, or retires, I don't know what the future would be for MCU.
haha im in the same boat as you - I got hired at a cinema the weekend of no way home...fun times :')
You're spitting facts
@@lyricsassam someone else will take over they aren’t going to end the mcu
"Theater experience" people in front of you playing on their phone, talking, opening candy, kids crying. Yeah no thanks
Hey, I have a question/theory idea: Me and my siblings disagree on the stakes in Eternals. [Spoiler warning, I guess] Tiamut was going to burst out of the ground and destroy the world- but looking at them, you can see their head and their hand at the same time. Since the horizon is approximately 3 miles away, this implies Tiamut is smaller than that. I think Tiamut is too small to destroy the planet entirely. They would totally cause an apocalypse, but my siblings and I disagree on the scale. I think it would be along the lines of the dinosaur asteroid, or climate change, while they think it would be more along the lines of Alderaan. There is a scene where this is shown to Sersi by Arishem, but I think it's hyperbole, because when we see Tiamut in person, they are WAY smaller. So here's my question: *Is Tiamut big enough to cause the Earth to explode? What repercussions would the world see if Sersi didn't abort them?* I think they totally could have removed Tiamut from the Earth without destroying it, if they went slow enough, because Tiamut can probably fly like Arishem. I would like to see your professional opinion, though. (Also, not quite relevant to the question, but I think if celestials are powered up by intelligent life, we can afford to cut out the middleman and create those "untold billions of lives who will never be born" ourselves. But that's just my opinion.)
The experience of seeing a movie in a theater is something that can’t really be matched. I watched Dune in IMAX and then I watched it on HBO max and the theater legitimately heightened the experience. I love the hype up for the KZhead brand but I don’t like to see bashing of the craftsmanship created to be experienced on the silver screen. I am biased though, I love spending my Friday nights in those sticky movie theaters.
14:34 "It's not so much Marvel vs other movies. It's the medium of movies vs every other form of entertainment, and in that fight, Marvel is throwing, far and away, the biggest hands." These two sentences combined with the visuals helped me to understand it a lot. Thank you.
This kind of reminds me of another film Theory matpat made about a year ago it was called how Disney ruined the streaming and he explained how if Netflix has bad luck they won't be able to recover. Now look at this, he's basically saying if this MCU thing doesn't keep handing out the theatre industry itself might not be able to recover so at this point it's streaming vs. Theatres when before I feel they could have co-existed, then covid hit, theaters relevancy has been declining since ever since then and probably will never make it back to the same height that used to. So now it has to directly compete with streaming services. And I love going to the theatre I still do I always have but at the end of the day I don't think theatres are going to survive that much longer sure might take a while but they won't last forever that's inevitable at this point. Or who knows honestly maybe the theatres will introduce something maybe try to pair up with some streaming services so we can get a Netflix specific or Disney Plus specific Theater I think that sounds kind of interesting actually?
Was hoping to see comments relating to this post...but instead I found bots, anyway...I honestly think the co-existing part would've happened if Covid hadn't hit but it would've been a slow burn and decline in the theater part.
Nothing but hot singles in my area...
@@comaiscool yea prob, the bots tho lmao
yeah i do think that movie theatres could maybe survive if they do things like teaming up with streaming services bc while ppl may watch more movies at home, there are still plenty of ppl who like the experience of watching it with other ppl irl and it makes an easy night out. i honestly won't be too surprised if we start seeing special events happening at theatres that make them more of a social thing than just a place for movies
What you're saying is completely incorrect if this year showed anything that people are wanting and willing to go back to the theaters spider man released only in theaters In the last 2 weeks of the year and made more money than any movie in the entire year
10:22 I honestly thought it meant that something was so big it just couldn't fail. A company was simply too big or too rich to go down. Maybe they owned so many other companies that even with huge scandals they still have an enormous matress to fall back on. Maybe they were so rich that anything you did to them was barely a scratch. Maybe it was so powerful it could decide whether anyone would even know about those problems.
12:00 MatPat literally predicted Everything Everywhere All At Once 12:05 “Forevers”? “Dark Spider”? These rival versions definitely don’t look bootlegged at all. 14:56 This was just MatPat's important reminder that movie studios can't always go that big all the time. 15:23 If Kevin Feige quits Marvel, the MCU is dead for good.
"what is strong enough to stop the mouse?" Mat that is a declaration of war, and while I command your dedication to sharing knowledge I now fear for your life and will be praying that the Disney Assassins don't find you
Well, the reason I like going to the theater for a marvel movie is the theatre makes it more immersive. You got the big explosions, the great CGI and the drama and comedy. It's a nice well rounded package of a movie.
not to mention the amazing soundtrack really makes you feel more immersed in the story. When "portals" started playing in Avengers Endgame, it easily became one of the most memorable soundtracks in the entire MCU.
@@bored_potato not just that, but dear Mr. fantasy, doom and gloom, and supersonic rockets ship were great licensed music choices.
I've always told my friends "A realistic drama is a waste of giant speakers!"
@@stevenscott2136 well a war movie can be great in the theatre and be realistic, but when I go to the movies i wanna be immersed in a world and I want to enjoy the communal experience of watching a movie in a crowd. You don't really get the most out of that unless you have a really bombastic movie with lots of explosions and big moments, I mean using endgame as an example that movie is full of moments that make you cheer or gasp or cry, that's what I want out of a movie experience even if its just a portion of that. doesn't have to be as big as endgame was.
I have an idea for a theory, how rich is shield, like they have tons of the planes that can become invisible, and just so much more, I’ve wanted to know this for a while (mcu)
Good idea
" realistic not astroid or the dceu getting it's act together" wow mat pat's honesty is brutal
This theory is actually accurate, at least for me. Went out to watch movies during the pandemic only to watch Marvel movies as I am a big fan. However, this experience provided me enough comfort level to actually go out and watch other movies in the theater. Without MCU, wouldn't have gone out to the theaters and would have just waited for everything else to come to streaming services.
I think that that is what the "too big to fail" phrace means
I went out for mostly things like Kong vs godzilla. No way home was the only MCU movie I went out for, and that's Sony's.
@@lightningpenguin8937 correction: Sony and Marvel's.
@@lyricsassam To me it felt like Sony was more in control.
@@lightningpenguin8937 infact they are, but it is still a Sony AND Marvel film, not Sony alone.
There is a problem with this theory: it doesn't take into consideration that the downfall of such a big company would take a long period of time to happen. Yes, if it happened suddenly all the things that were said in the video would happen. But if it happened over let's say a decade or two it wouldn't make such an impact
Marvel could definitely tank suddenly and that would absolutely destroy the theater industry. A few years ago, we had YA films bringing in bank. They disappeared almost instantly. It's possible.
Disney and most larger studios will survive, but the theaters themselves could disappear in a snap. It wouldn't take a decade. If it happens (or more realistically, when it happens), it's going to happen rapidly.
Blyatman>>>>>>>MCU
Looking back, now a days he’s posting his final videos, and wow. All his dreams really did come true. Thank you MattPatt ❤
Great video, I love the MCU theory’s but I’d also love to see a new theory on the future of Rick and morty season 6. While touching on the events of the season final!!!
If it ended at No Way Home, that’d most certainly be a bang, not a whimper.
wouldnt make any sense to end there would it?
Overrated garbage let's make real movies again it's getting ridiculous
@@criminaltc9565 fr
@@criminaltc9565 "lets make real movies again" you are beyond braindead if you think that marvel doesn't make "real movies" spiderman no way home just pumped 1.8 BILLON back into theaters and you want to call it not a "real movie"
@@Khalid-xc8ul i think he meant original movies instead of remakes or sequels
Marvel is indeed "Too Big, to fail" That's the reason why Sony which was reluctant in sharing one Spiderman now shared all three and all the old villians, the entire hollywood needs Marvel and other theme park movies or 3d imax movies should exist in order for the cinema to exist, or concept of cinema theatre in a pandemic period won't survive.
Hey Matpad! Not sure if you’re gonna read this, but I had an idea for a video about the Lego Movie. There’s been something that’s been ticking me off about it, which is this character that appears in the background and has a very brief mention: The Green Ninja. What’s weird about him is the fact that he has appeared in _three_ lego projects (The Lego Movie, The Lego Ninjago Movie, and the original series “Ninjago”) and the difference between him and all the other random characters (like Lego Batman) is the fact that in all those three universes, he’s a different person with a different story/personality (not to mention the fact that TLNM Lloyd has an entirely different face both from the show and the TLM). Not sure how good of a theory this would make, or if I’m just overlooking a random cameo, but I just wanted to drop an idea here.
I still like the movie theater experience. There’s something extra enjoyable about the social aspect of watching a movie with other people, sharing in the humor and the heartbreak. It’s when people break the covenant by making the experience about themselves where the issues reside (being on your phone, talking during the movie usually not even about it, kids too young to understand the social experience being a distraction, etc). Sure you can get this same experience by watching with your friends and family at home, but it’s nice to know that inspire of the divided world we live in, people from all walks of life can put those divisive things aside for 2 1/2 hours in order to be collectively entertained as equals. If this isn’t you, then yeah, stay at home.
I really love movies, TV shows, books, and theatre that truly put months, years, passion, and care towards its works of art. Congrats MatPat, you predicted a way for my childhood to be ruined, just as your catch-phrase had stated.
I find it super sad that cinema is dying, I have always been and will always be a cinema purist, I just love the experience, and I love movies and the MCU. And maybe it’s more convenient to watch movies on d+, but I don’t care man, I can’t even put it into words but for me the theater experience is the just quintessential, irreplaceable way to watch a movie, and it breaks my heart to see it’s downfall happening so quickly and having no way to stop it…
Wowww kzhead.info/sun/ebeMdsuPo3aYfY0/bejne.html…..
I think it's very possible movie theaters disappear like blockbuster, but movies will still be made. They will just find a new way to monitize it or all go the way of streaming sevices
@@CommenterMr922 Theaters around me have really stepped up their game
They arent fully dying
@@4gmilk889 mannn I don’t want theatres to go it’s such a good experience
This really makes me want to support movie theaters even more than I did before
Hey mate I'm a huge fan and I was wondering you made a few videos on death note in the past but could you do a "was light right" video I think it would make great content also your one of my favorite KZheadrs😄
As a person who's never really gone to the theatres, I went to see Rise Of Skywalker in the cinema, and it's made the movie a favourite of mine. Not just because of the movie, but because of the experience of going out with family to enjoy something special, something we don't often do. Even if cinemas are doing down-hill, I bet a lot of us will remember the experiences we've all had.
Depends on the movie, though. If the movie in question makes for a good time at the theaters, then I think it'll be fondly remembered, even if the movie itself isn't all that great. Case in point, Avatar and IT part 2(for me at least). You mentioned Rise of Skywalker. I saw that movie in theaters opening weekend, and it was the first time I felt like I wasted my time and money. The movie is just that unbearable.
@@CrimsonCharan yeah it was unbearable but it didn't feel like a total waste... I guess I just like popcorn.
Sequels are trash
Yeah! I love the experience of going to the movies, and it has a special place in my heart because it was how and why i met my best friend!
But the cinema experience can be ruined by misbehaving people and when someone much taller than you comes to sit the seat front of you and the you can only see his back not the movie. This has happened to me couple of times when i was in the cinema. So when you can stream the movie from your home you have noone to interupt or there is no one to become an obstacle what could prevent you for seeing the movie.
Speaking of movies and evolving trends in media, I've noticed that we're seeing more Japanese titles hitting the big screen in western countries. Dragon Ball Super movies sprung up over the last 10 years, which have been followed by younger franchises like My Hero Academia, Demon Slayer, and Jujitsu Kaisen. I'm interested in theories about this trend and how eastern media is gradually changing western viewing habits.
A lot Korean series a getting huge too.
@@marcusanark2541 a few Chinese too.
Good point. It may be because of a couple of factors. 1. Watching animation is becoming more socially acceptable for adults in part because of the success of the MCU and "nerd" culture. 2. People are beginning to realize that the Japanese have been doing genres like superpowered action adventure more intelligently and innovatively than Western creators for years. Just look at how My Hero Academia approaches the concept of superhero storytelling vs. what you see in the West.
@@damianpatterson9363 non action centered movies too, a silent voice and your name for example
Ehhh .. overly complicated plots & weirdness
The MCU has alienated so many potential viewers with their 10 year storyline, which means if you're not caught up, you don't know what's happening or why. And this is exactly why I love their new show Moon Knight so much. It's contained in its own world and sets its own rules and tone, which is so refreshing after years of space battles and time travel
I really like that you put Film Joy in as one of the favorite content creators. Movies with Mikey is great. Great videos, I will make sure to subscribe!
You know, the 18 year run of constant Star Trek Films and TV shows that started in 1987 with the premiere of Star Trek The Next Generation came to an abrupt end in 2005 with the cancellation of the most recent show of the time Star Trek: Enterprise. The official reason that was given was that franchise fatigue had killed interest in the brand, and while that may be partially true since 2002's Star Trek: Nemesis had severely underperformed at the box office, just barely making it's budget back, there was another lesser known reason why that run had come to an end. Former CEO of CBS Les Moonves just didn't like or see the appeal of Star Trek or Science Fiction in general, so he had the plug pulled on Star Trek: Enterprise as it was starting to find it's footing under a new showrunner, For reference (and I might be wrong on some details) CBS had bought UPN (The United Paramount Network) a few years prior, likely near the end of Star Trek Voyager's run, but it seems like Les Moonves didn't exactly do his research into the shows his company would be acquiring as a result. By the time that Star Trek: Enterprise had started to find it's own voice following the replacement of Rick Berman as showrunner in favor of Manny Coto, The Underperformance of Star Trek Nemesis and the Arc fatigue from the "Temporal Cold War" and "Xindi Conflict" stories had supposedly killed off a lot of interest in the brand and pretty much served as the final nails in the coffin for the 18 years of Star Trek Content and Star Trek Enterprise would end in it's 4th Season with the worst series finale in Star Trek history, "These Are the Voyages" which was more of a glorified TNG holodeck episode than an episode of Star Trek: Enterprise, having brought in Jonathan Frakes and Marina Sirtis as Commander Riker and Counselor Troi respectively and framing the episode around the events of Star Trek: The Next Generation's Seventh Season episode "The Pegasus". Three years after Enterprise's cancellation and a year before the JJ Abrams reboot, Star Trek: The Experience, an attraction that used to be held at the Las Vegas Hilton shut its doors for good and was quietly dismantled.
Star Trek thrives when American Society is optimistic and that hasn’t been the case since, well, since before the W. Bush Administration.
My friend and I were having a similar conversation not too long ago. Eventually it’s going to get to a point where -viewing movies and understanding them is no longer possible without an almost encyclopedic knowledge of the MCU (which, let me remind you, goes back to 2008-14 years at this point). -Marvel runs out of relevant characters people are actually willing to go to movies and see. We’re already seeing this. Seriously, how many people knew the Guardians of the Galaxy or Ant-Man before you watched the movies? Can you tell me one big bad from Moon Knight without looking it up?
Moon Knight is kind of his own big bad since it is a much more psychologically-driven Jekyll and Hyde situation but I get your point.
If Marvel keeps the same format they've done so far keeping up isn't going to be hard, you could literally just watch the major team up movies and you'd know all the important info. For example lets say you didn't watch doctor strange and jumped to Infinity war all you need to know is that he's a wizard hero that helps the avengers and then from there if you like him, you watch his movie if not you can still enjoy Infinity War. As for relevant characters thats not gonna be a problem any time soon as there are still tons the MCU hasn't tapped into or like you brought up with Ant-Man/GOTG they'll make them relevant.
What is the hinge dating app mascot made of? It burns very quickly , can have a baseball thrown through it with barley any effort, can melt in the sun, can be squished like a sponge, and can be dissolved in whatever a Venus fly trap uses to digest things.
Matpat I would love to see you tackle the story that’s going on, on Scott the Woz’s channel. I feel like the funeral episode is really shaking things up
Matpats unending enthusiasm ceases to amaze me I love seeing people be happy and smiling
I think you forgot to add “never” before “ceases”.
LOOK AT ME. :)
What the heck is up with all these bots? I see them everywhere now.
@@Arthus850 Only for fans over 18 years old!!!! 🤪🤪🤪
You’re telling me we did what Thanos couldn’t do…?
We didn't do anything. The MCU is light years from dead.
I went to the theater numerous times last year. I watched Godzilla vs Kong, Old, Candyman, The Unholy, Venom 2, Shang-Chi, Dear Evan Hansen, and No Way Home twice. I'm a big movie goer, so anything that catches my eye I want and will try to see.
A year later, and… nope the MCU is still dying.
One thing I noticed is that ever since Disney owned Blue Sky, the last movie Blue Sky released, Disney released a star wars film in the same month. Blue Sky released ‘Spies in disguise’ on Dec 4 2019, didn’t do very well, Disney released ‘Star wars rise of skywalker’ December 20 2019, which did fairly well. It’s hard to beat a Star Wars film which is why I think ‘Spies in disguise’ didn’t do very well.
I dont know why people hold blue sky studios on this pedestal when they were milking ice age for the majority of its time
no one knows what a 'blue sky' is
@@Khalid-xc8ul Blue Sky is a studio
@@chantelinsertnamehere4513 I know what it is I’m just saying that most people don’t know what blue sky is because of how irrelevant they are now
@@Khalid-xc8ul Oh i getchu
I don't really agree with you on this one. The MCU is doing a really good job on Disney+. As you already stated part of what Disney is doing is making a brand to sell toys, disney land and other stuff. Disney+ can do that also and with SO much content it allows them to make money off it while providing a good deal with pretty much everyone. I suspect the MCU would survive theaters.
Yes, the mcu can outlast movie theaters easily, however mcu movies probably won’t
@@turma8eac everything the mcu is is the movies. let's translate your statement into simpler terms: "Yes, the movies can outlast movie theaters easily. However, the movies probably won't." does that make sense to you?
@@caminstol2473 what? The MCU includes television shows.
I don't think that he say the MCU would die he just say that it can die
I don't think that he say the MCU would die he just say that it can die
Honestly, I've resigned myself to MCU movies rather than actively wanting to go see them. Like... I committed to 20-something movies and told myself that I'd stop at Endgame. Luckily the pandemic made me get over FOMO real quick, so I honestly don't mind missing out on the Marvel things. Though I did risk going see Shang Chi and it was a fun ride, but I have no attachment to MCU as a whole anymore.
You should do a video on Marble Hornets, I've been wanting to see you look into it for a while. It's a found footage styled arg from 2009 and includes many puzzles and things. They were solved a long time ago and it ended a long time ago, but I still find it to be an amazing video series that I would love to watch you talk about. Thanks if you end up actually doing it :)
Thinking about the fact that maybe Marvel will go away seems like a scary thought, I’ve been watching Marvel since I could remember and if this happens, Idk what’s gonna fill the void…
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Dont worry they will survive for a very long time.I dont get why everyone hates Disney when buying new companies.I see Disney as a never ending battery who supports a company who had a couple of bad movies in a row but still has money to make better movies because their back up is Disney.
You know the comics exist?
@@shaundeepak977 I think people hate Disney mostly because of their star wars movies because most of those aren't the best, Mando was a really good show but other than that and some parts of boba Fett and some other shows Disney's star wars hasent been really that good, so everyone thinks that anything they buy will be just like their star wars movies, and .. I don't get why everyone hates the remakes though, they arent the best but they aren't the worst thing in the world
@@shaundeepak977 Becase monopoly is fucking insidious, buddy. Goggle can tell you why if you don't get it on your own despite literally pointing out they can push out trash like their Live Action Remakes and STILL be profitable.
I can relate to what Mat is saying. The last time I went to a movie theatre was the opening week of Endgame and now after this two years I went to see No Way Home. That got me thinking I only went to the theatres for MCU movies.
Please do a theory on why possessed people in movies can almost always climb on walls
I love how matpat literally predicted guardians of the galexy vol3 with rocket as the focus at 11:50 a year before it came out
Let's just say, due to busy family life (as well as a global pandemic), the last two movies I went to cinema for in the last 12+ months were Eternals and No Way Home. You nailed it when you said if Marvel fails right now, a lot of people who potentially could go watch a fun action/fantasy movie will no longer feel interested/invested enough to bother. And that's exactly my case.
You didnt see shang chi in the theaters???
@@vice2versa not a very popular character
@@Khalid-xc8ul I was waiting for this movie but not interested enough to go to cinema for it.
@@Khalid-xc8ul his movie did surprisingly well to the tune of $223 million in usa alone behind alone spider man last year
This got me thinking about how I love going to the movies despite being very introverted and generally not wanting to go outside. My best friend and I used to go to the theater 30 mins away from our campus just to see all the movies we both loved, and sometimes we'd watch the same movie twice in a week. Something I want to get back into is going to the movies by myself instead of waiting for people to watch something with me. Another note is that while Shang-Chi didn't do well in the box office compared to most other Marvel movies, it break a record for Thursday releases and earn $8.8 million. The number meant a lot to the Asian community, where 8 is associated with prosperity and good fortune. The movie may not have excelled in the way Spiderman: NWH did, but Shang-Chi did make a large community, including myself, feel seen for the first time in Hollywood superhero movies.
No way home is an event film on the level of an avengers movie so i wouldnt compare it. I think shang chi would have made way more if not for the pandemic and china refusing to show any disney movies.
I really like independent films, with amazing acting and real stories, but more and more of them are releasing in just select theaters because of the hollywood blockbuster stuff taking all the attention. Also paying literally $20 per person per ticket plus $12 for popcorn just to see a new film seems utterly ridiculous, especially when inflation and gas prices are already so high. If they want us to be interested in seeing movies, make it more affordable again. Honestly, people shouldn't have to go into debt (paying with credit) to go to the movie theater.
I really hope theaters don’t go extinct, you don’t pay for the movie itself, it’s the experience. You pay for the walk of exciting into the theater as the the see the glowing gigantic screen, the seats fit to the brim with people. You go for the shared experience, the reactions of you to be shared with others
"ITS JANUARY, AND YOU KNOW WHAT THAT MEANS" Me: looks at calendar... "GUESS ITS JANUARY"
kzhead.info/sun/lJGnZ7Vsp2ijmok/bejne.html Finally...
I love watching movies in the theater, i love how loud it is and how big the screen is. I cant get a big screen like that at my house, or have it be that loud without the cops coming over for a noise complaint, its just a whole different experience. There are some down sides like someone too tall sitting in front of you or someone being loud and annoying but other than that i enjoy going to the movie theaters.
I got a really good Film Theory for you Matt Patrick, what would an Earth without Disney Existing look like, in a parallel universe?
theory idea for pixar's Luca if Luca can transform to fit his environment can he also live in space or in snowy areas like the himalayas. Maybe there is even a magna version of him that live in volcanoes and deserts. the only time Luca and Alberto are near a fire is when the sit on the top of Alberto's tower and it's not like they are sitting in it. Luca might even have a space form :O
Holy crap film theory knows who I am apparently. At least their editor does. Lol
apparently yes
What’s up check mark
Goblin.
I dunno if I'd be as rosy about how Phase 4 is doing. There have been a few different highlights for different people, but NWH was the *first* time everyone was excited. It was Phase 4's first big success while everything else has been so-so.
I was pretty excited about Shang-Chi and it ended up being pretty good
@@logspew Yeah I liked it too. But I think that was one of those cases were there were a few highlights for a few different people. I don't think it was a universal smash for the whole consumer base.
@@mervjohnson8010 i think people enjoyed Shang-chi more for it's elements of marital arts rather than anything else. As for nwh that's mostly because of Sony not Disney which in turn would swing the ball further from the MCU just as MatPat said Venom would for the 3 other MCU films in Phase 4
Wandavision?
@@Mr.kitsune42 Mixed reception, fun but not a blockbuster either.
the first 5 videos that show up next to this one are either thrill driver or nissan ads
One of the fun things I think helps keep Marvel and the MCU afloat is the evolution of the "brand" (I think I'm using the right word) of the Characters. In the comic universe, a character isn't really a character in the traditional sense. If you were to look up Iron Man on the Marvel Wiki, sure, one entry would be our Iconic Anthony Edward Stark, but there have been multiple "Iron Men" across the franchise. Iron Man isn't a character, it's a title, which can be inherited by a new, younger individual. Spider-Man is another great example despite his tumultuous ownership, and into the spider-verse offers a great look into the fact that Peter Parker may be "Spider-Man," but he's not the only one with the title "Spider-Man." Something I'm hoping for in the future of the MCU is that even if our iconic characters like Tony and Steve have retired/died in-universe, the title of Iron Man and Captain America will be picked up again in a future installment. A big, possibly ridiculous hope of mine is perhaps Tony's In-Universe daughter from Endgame Morgan may grow up and don the Iron-Man title to protect earth and the multiverse from Galaxy-spanning threats. Same thing goes for any of Hawkeye's daughters BTW.
After seeing Endgame, I had the thought that the MCU was done. That there was no other way that they could possibly top themselves.
Lol always knew that thought was BS. I knew we still had a ton more things to show for marvel after the infinity saga like the multiverse which they are currently doing, secret wars and just the fact that they have a ton more characters to include. the mcu just keeps getting larger and larger as new characters get introduced allowing them to remain fresh. As long as the mcus event films remain high quality, they qill stay on top.
anyone who had touched a comicbook in their life knew that it wasn't remotely over
right? when i saw the title of this video i thought, "ok theres no way us biden supporters will EVER let MCU die. the MCU dies when the last biden supporter dies and we are NOT going anywhere anytime soon!!" the MCU will live on I can garaunte you that....even if im the last one
@@EyeOfThePhi what does MCU have to do with biden...
@@RX-eq7ye old captain America looks like him But I don't think anything else than that
Let’s be honest here, many of us like a lot of the marvel films but for a long time now marvel has been in a place where they haven’t really had to prove anything. By proxy they haven’t had much of a reason to TRY as well. If that day comes where they actually have to try harder at the things they lack in it’s ok because they’re big enough to the point where I don’t think we have to face a literal goodbye to the movies altogether. They can afford the humility and that’s why we need studios like dc to really give them a run for their money.
Yeah, it's called monopoly. It sucks,
If you need someone to give them a run for their money. DC is the wrong place to look. They're soooo badddd.
@@bermuda2531 unfortunately they're not really doing that anymore, which saddens me. Although there is potential in The Batman
@@picklegoat Joker was one of the biggest movies in the last few years, you literally couldn't get away from it. So clearly DC is still capable, but the quality needs to be consistent to come close to rivalling Marvel.
DC is not bad anymore maybe five years ago yeah but they have not released a bad movie since Justice League you mcu simp
Bro, make a theory on what's inside the potion in Asterix and Obelix
Bruh that comic book pages flipping sound effect at the beginning is tasty
I imagine the MCU will finally end with some sort of multiversal war or something big including the whole multiverse, like Secret Wars, how are you going to top that?
By not topping it. The same argument was made at the end of Phase 1. How can you top the epic crossover from the previous five films? You do it all in waves. It's like the economy, endless growth is impossible.
Marvel can top anything they put out since the first avengers movie they did it with infinity war and endgame and secret wars will top that but marvel has plenty of content that will blow peoples ,minds and I’m excited for it.
They beat secret wars by doing a dc crossover movie
2:03 the lack of intro audio was surprisingly eerie!
Matt predicted the future, as soon as the Mcu fails the strikes happen
14:00 Nice Sonic 1 Easter Egg you snuck into the video.
Man it's crazy how there are two whole comic runs about how to do this
the thing about marvel movies is Because anything can happen, and the characters are actually good,it's really just a matter of what way do you want to take the story
Here is a theory idea: would the kids in the original Jumanji movie be able to get sued because all of the damage that was done during the movie or would they get away with with nothing towards them?
Seeing you mention Kate Bishop and America Chaves made me really want to hear your take on the Young Avengers potentially entering the MCU. Might write down my thoughts and theory on it on the Game/Film/Food theory subreddit
Hey Mat I hope you're reading this: The videos you write with Bob are some of the best on this channel. 👍🏻
I can't see the mcu as ever dying. They have literally THOUSANDS of characters that could all be made into their own movies and tv shows. It would take centuries before Disney actually manages to squeeze the life out of Marvel.
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Yeah I agree, like think about how long the marvel comics have been running for, literally 100+ years. In my opinion I think Disney is just trying to recreate that comic book release experience from the last Century and put it into a medium like television and film for today's world
Star wars is essentially dead, and all it took was 2 movies
@@andreas4010 no. Star Wars is getting revived with Disney+
So much content. After No Way Home I started binging Netflix shows and that huge worl OMG phenomenal.
4:40 EMOTIONAL DAMAGE
Seeing the sponsored message, who even knew Thrill Driver even existed?! Lmao