State Of The iPhone: Ride Along w/ Joz & Friends at Apple Park

2024 ж. 19 Мам.
100 821 Рет қаралды

It's a first-ever ride-along interview with Greg "Joz" Jozwiak and members of the iPhone team at Apple Park! We'll talk about iPhone history, the cameras, artificial intelligence, and the ecosystem. Then "Joz" talks about his favorite iPhone moment, how Apple approaches the camera, and his Top 3 iPhones ever!
0:00 Intro
0:33 The Evolution Of The iPhone
6:46 The iPhone Camera
9:59 My Camera Feature Request
11:47 What About The Lens Flare?
14:17 How Is Apple Thinking About A.I.?
18:58 The Power Of The Ecosystem
21:30 It's "Joz"!
23:04 Joz's Favorite iPhone Moment
26:31 Has The iPhone Plateaued?
28:19 Apple's Approach To The Camera
31:16 Creators Are Using iPhone Over DSLR Cameras
33:07 What Joz Is Excited About
38:15 Joz's Top 3 iPhones
Thanks for watching! You can support my independent content at / briantong THANK YOU!
LET'S BE FRIENDS!
/ briantong​​​​
/ nostratongus​​​​
/ briantongtech
#apple #iphone #iphone15pro

Пікірлер
  • The media training they go through is insane, they seem to never miss a beat when it comes to this type of PR.

    @JoeMancino@JoeMancino2 ай бұрын
    • They really did a good job, a lot of companies would be stuttering and stammering through the whole thing, tryna make it a sales pitch without being obvious, but not the folks at Apple

      @Epicgamer_Mac@Epicgamer_Mac2 ай бұрын
    • It’s Apple, probably the most polished marketing brand there is 😂

      @zoneout00@zoneout002 ай бұрын
    • If it’s immediately and blatantly obvious that it’s a PR stunt then you’re not doing your job very well. Trying to casually slip in how innovative your company is by introducing different camera lenses (none of which Apple was first to market) is incredibly cringe. Treat your audience with some respect

      @ticenits1926@ticenits19262 ай бұрын
    • Man one min i thought this whole thing was scripted the way they always have answers to his questions😹💀

      @techandy1747@techandy17472 ай бұрын
    • I’d imaging it’s very easy to talk about a product when you’ve worked on it for 16 years. They’re just sharing their experience, not trying to sell stuff

      @lostkhaz@lostkhazАй бұрын
  • Such a great way to talk with Apple and share with everyone. Congrats on the opportunity Brian.

    @zollotech@zollotech2 ай бұрын
    • It’s great that Apple are realizing how important you guys all are in being apart of the Apple journey. What a fantastic fabulous family we all are 😂 I hope your booked in next Aaron 😉

      @clinteastwood8222@clinteastwood82222 ай бұрын
    • Thanks for checking it out Aaron! 🙏

      @briantong@briantong2 ай бұрын
  • Joz is such a Marketing guy. He never slips out of his role. Never. 😅

    @zlengo9679@zlengo96792 ай бұрын
    • Yeah, dude he is awesome he is too good at his game!!!

      @supermat1937@supermat1937Ай бұрын
    • Joz is a staple of Apple as we know it. Guy has been instrumental in the Apple product cultural zeitgeist. “Marketing” is more than ads at Apple, it really is more defined by “product.” They take the tech and productize it.

      @Millahtime@MillahtimeАй бұрын
    • Joz is brilliant

      @Kase333@Kase333Ай бұрын
  • Such a cool idea well done my friend!

    @austinevans@austinevans2 ай бұрын
    • Whoa! An Austin comment! 💪🔥Thanks so much bro!

      @briantong@briantong2 ай бұрын
    • Forget journalism. You won’t even get any new insider information on any new products or anything. I know it’s pure fluff without even clicking it. If it wasn’t then it would be all over all of the tech news sphere and raking in reposts and views. At best it’s a boring ad.

      @rembster@rembster2 ай бұрын
    • @@rembster You're not going to get news, but you're going to get some more perspective on how a company thinks and approaches certain features. NEWS FLASH! No company is going to announce anything until they want to.

      @briantong@briantong2 ай бұрын
    • @@briantong 🔥

      @michaelhall9146@michaelhall9146Ай бұрын
  • Brian... not sure if it was your idea but the location choice for the interviews was BRILLIANT!!!! keeps the conversation alive and moving along. 👏👏👏

    @raymondgonsalves2138@raymondgonsalves21382 ай бұрын
    • 🧠🙏🙏🙏

      @briantong@briantongАй бұрын
  • This is easily my favorite KZhead video so far this year. it feels natural and genuine. The concept is perfect love it. please do more. Congrats brian.

    @iDeviceHelp@iDeviceHelp2 ай бұрын
  • "Ride Along with Brian Tong" LOL Awesome!

    @vishalmatam@vishalmatam2 ай бұрын
  • I’m only 1:27 in and all I feel is happiness for Brian. I think many of us watched the evolution of his career. I/we wondered how things would go post CNet. This post is such a testament of his dedication and continuous work. Congrats B! So happy for ya. What a year huh?!

    @acdnintheusa@acdnintheusaАй бұрын
    • Thank you for the kind words and for continuing to rock with me. This only happens because of you and others supporting by watching, so thank YOU! 🙏

      @briantong@briantongАй бұрын
    • ​@@briantong you're very welcome! Best wishes from The Bay to more success. (p.s. at the Joz portion now. You two have a great rapport.)

      @acdnintheusa@acdnintheusaАй бұрын
  • Holy crap you got Anand out! Not sure how many people remember what a big deal he was to hardware reviews before Apple hired him

    @tipoomaster@tipoomaster2 ай бұрын
    • Ohhh is he the Anand from Anandtech??

      @dalmeow@dalmeowАй бұрын
    • Yeah I was just enjoying the Californian sunshine until that happened. Great to see him again.

      @kael13@kael13Ай бұрын
    • @@dalmeow The very same!

      @tipoomaster@tipoomasterАй бұрын
    • that is him@@dalmeow

      @mlodyme3675@mlodyme3675Ай бұрын
  • One of the BEST Apple interviews I have ever seen! Not only did you have back to back interviews with top execs but it all felt very on the spot and not scripted. I loved that you chimed in your thoughts/ideas and threw in some questions that others would never dare to ask. Absolutely brilliant and original interviews!

    @chinito77@chinito772 ай бұрын
    • Wow amazing ! 🎉

      @gojkod@gojkod2 ай бұрын
    • Brian Tong did asked some interesting unscripted questions, but the answers were very scripted and filtered. How many times was the iPhone 15 mentioned vs older gen iPhones?

      @Brazil894@Brazil894Ай бұрын
  • Trying to pay attention to the interview but the background scene is so nice to look at 😍

    @megustaloco@megustaloco2 ай бұрын
    • IKR apple park is such an incredible architectural and natural masterpiece.

      @supermat1937@supermat1937Ай бұрын
    • LMAO FR I was like “Are they using green screen for this?”

      @petchlnwzaaa@petchlnwzaaaАй бұрын
  • Very cool to see this collaboration between Brian and the Apple team!

    @brennanspark@brennanspark2 ай бұрын
  • this was so WHOLESOME! so happy for you Brian, great content!

    @barrakelmahmoud@barrakelmahmoud2 ай бұрын
  • What a cool perspective! This was fun to watch and see everyone’s passion come through. Loved it, great job to all involved!

    @RiverRats54@RiverRats54Ай бұрын
  • Now this is cool, excellent job Brian and Apple for being so open and flexible with your people. Such great stories from the actual people working behind the glass. Awesome stuff!

    @tobybridson@tobybridsonАй бұрын
  • Wow... I did not expect video like this!!! This is 10/10 Brian!!! 👌👍🤛🙏❤

    @hakanyucel1639@hakanyucel16392 ай бұрын
  • BT. Big KUDOS TO UOU! This is a great video. And that idea of interviewing all these Apple people at the Apple Campus in a golf cart. What a Great Idea. I loved it

    @cedenoalvaro@cedenoalvaro2 ай бұрын
  • Thanks for sharing these interviews. Blessings on your day.

    @jeffhale1189@jeffhale11892 ай бұрын
  • These Tong uploads just get BETTER and BETTER. Keep up that work Tong Team!

    @dacoolist@dacoolist2 ай бұрын
    • appreciate it

      @tongobongo2007@tongobongo2007Ай бұрын
  • Absolutely amazing interviews, we need to see more of them 😊

    @PixelsPeeper@PixelsPeeper2 ай бұрын
  • Thanks for the vid, keep up the great work. Looks like there is an enormous amount of effort, very creative way of showing this perspective. Love to see the park.

    @monkeyfish227@monkeyfish227Ай бұрын
  • Beautiful day for a drive around a BEAUTIFUL campus! Thanks for this!

    @ChrisBarnesXYZ@ChrisBarnesXYZ2 ай бұрын
  • This itself is a keynote. Keep doing this Brian. Galling!!

    @tony.cortez@tony.cortez2 ай бұрын
  • So unique showing Apple Park as well!! As a big Apple fan I loved this !!

    @EdwardCardoza-ho2dx@EdwardCardoza-ho2dx2 ай бұрын
  • This was so awesome I don’t even know where to start. Great one Brian! But one thing that stuck out to me is when Joz was talking about the ISP in A17 Pro, how it makes video better than ever… I’ve noticed a HUGE improvement this year. Not only does it process in real time on screen, it’s doing some kind of magic in the background now, because when you watch back the video (particularly taken in low light) it looks so much more stable and completely noise free, not just from the main camera but also the ultra wide and telephoto. Amazing work Apple!

    @Epicgamer_Mac@Epicgamer_Mac2 ай бұрын
  • It's fantastic the way this was filmed! Well done for the whole Tong's team behind it! The lights, the camera movements, the outside view... All perfectly fitting these incredible conversations!

    @HeltonFonias@HeltonFoniasАй бұрын
  • Brian keep doing things like this format feels like it makes the interview more honest and more authentic ⚡️❤️👊🤙

    @maikaimakena9424@maikaimakena9424Ай бұрын
  • Brian, this was awesome. Great inside detail from the people who work at Apple. Way to step the game up dude.! Thanks for sharing.

    @nexboxx1150@nexboxx11502 ай бұрын
  • wow, One of the best interviews period. The format, the ride along, the guests - How did you arrange it? Brian, you hit the next level!

    @miabadboys3559@miabadboys3559Ай бұрын
  • Hey Brian, that was a really cool and unique way to introduce and interview someone! You were so calm and collected, it was impressive. Well done!

    @ThisIsE@ThisIsEАй бұрын
  • Love the idea of driving around and talking! Hope to see some more someday!

    @blackfoxstudioX@blackfoxstudioX2 ай бұрын
  • Congrats on a great opportunity, Brian!

    @tofulosophy@tofulosophy2 ай бұрын
  • Great idea and video Brian! Getting all of these people in one go is a fantastic achievement and says something about Apple’s regard and respect for your work. Awesome!!!

    @Bimluva72@Bimluva722 ай бұрын
    • Thanks for watching form one B to another! 💪🙏

      @briantong@briantongАй бұрын
  • Joz is so fun to watch, he's so light yet professional. I like him. Good vid Brian!

    @Delicate141@Delicate141Ай бұрын
  • I believe this is the best video you ve ever done.. Congrats!!

    @mrtbgz@mrtbgzАй бұрын
  • okay the bit with Joz made me jump. That's funny though 🤣

    @Ybalrid@Ybalrid2 ай бұрын
  • This was well done, Brian! Great team, smooth transitions between guests, oh and I agree with Joz, spacial video is amazing!!! I'm really exited to work on an Apple Vision Pro app as my next project 😊

    @PatrickAdia@PatrickAdia2 ай бұрын
  • Wow!! Thanks for the incredible interview and congrats on the opportunity!

    @macvince@macvince2 ай бұрын
  • This was awesome! Great way to talk to the great minds at Apple and make them more personable. Let's get the ppl for Macs and Macbooks. You're doing an awesome job Brian!

    @iAmChristopherMunoz@iAmChristopherMunozАй бұрын
  • Looking forward to part 2 and so on. Great video!

    @MacGuru@MacGuru2 ай бұрын
  • My brother thought it was recorded with a green screen because who will do the interview in a moving vehicle in Apple Park👀!! Literally the quality of this video is🤌🏼🤌🏼

    @Ketankumargothi@KetankumargothiАй бұрын
  • Wow this was so cool and amazing. Great job! Was fun funny and entertaining! Beautifully shot and good questions!

    @hismerecry@hismerecryАй бұрын
  • Congrats Brian. Entertaining, concrete, full of info. Great format!

    @samirestefan@samirestefan2 ай бұрын
  • man, I love Brian Tong. Great videos and glad he had this opportunity. love the video.

    @baro0202@baro0202Ай бұрын
  • Congrats, this is amazing! Have to get you to 500K subs ASAP! Yes the ecosystem is amazing, I recently switched to Mac and to copy and paste from iPhone instantly to Mac is such a neat feature.... plus many more...

    @msbgone@msbgone2 ай бұрын
  • Absolutely loved this! Nothing new, but a fresh take with Apple execs is pretty damn cool!!

    @garynagle3093@garynagle30932 ай бұрын
  • Great interview and really like seeing the Apple campus in the background. Really great display of Apple's camera tech as well. And although it was nice to see some of the Apple leadership outside of some presentation, Joz by far came off as the most relaxed. And idk I feel like Joz is that guy that's likeable right off the bat and you'd have no problem grabbing a beer or two with him.

    @TheElectrocar@TheElectrocar2 ай бұрын
  • That campus looks insane - congrats man!

    @AuthenTech@AuthenTechАй бұрын
  • I like how chill Joz can be

    @jrkern@jrkern2 ай бұрын
  • This was genius! I’ll take this over a keynote any day. Ride-Along with Tong! I dig it! 👏👏👏

    @Shoothajay@ShoothajayАй бұрын
  • Loved it! Thanks for the magical ride Bryan 🤗😘

    @Marciap17@Marciap172 ай бұрын
  • This is a really cool switch up type of video than the usual style content!

    @JacobGarbarz@JacobGarbarzАй бұрын
  • Love this - good stuff!

    @Thetechchap@Thetechchap2 ай бұрын
    • Thanks for clicking to take a peek Tom! See you at the next thing!

      @briantong@briantong2 ай бұрын
  • Happy to see you come a very long way Brian !

    @Kase333@Kase333Ай бұрын
  • Wicked vid, love that Brian pitched features, I’m sure we all would’ve given the opportunity & what a LOL moment when Joz walked out in-front of the vehicle. Great vid 👍🏽

    @SuperDuprTech@SuperDuprTech2 ай бұрын
  • Thanks Brian Tong, this was simply perfect! and that’s a good Apple 🍏!!

    @MiamiCoffee2023@MiamiCoffee20232 ай бұрын
  • Wow, dope interview, Brian! Congrats man!!!

    @jdcochran1904@jdcochran1904Ай бұрын
  • Very nice setting. Great video. And the biggest thing is: You seem to be very relaxed! Great joz.. ah job. 😉

    @prilliant4939@prilliant49392 ай бұрын
    • I see what you did there...

      @briantong@briantong2 ай бұрын
  • Congrats Brian! This was both brilliant and incredible!

    @Oracle22@Oracle22Ай бұрын
  • well made, especially from the team behind the cameras! awesome 👍👍👍

    @fossostv@fossostv2 ай бұрын
  • Great video and interviews. Congratulations!

    @ljdobles8104@ljdobles8104Ай бұрын
  • I love this format . Congrats

    @lucio20006@lucio20006Ай бұрын
  • So cool I felt like I was there! Love this concept shut out to everyone involved & thanks for this Brian! PS I think the camera died before the super secret stuff 👀

    @marcsequence@marcsequence2 ай бұрын
    • Totally did...

      @briantong@briantong2 ай бұрын
  • What a cool video! They're all so good, they don't skip a beat!

    @vishalmatam@vishalmatam2 ай бұрын
  • This is so dope! Awesome concept and the host is the best ever. Cool seeing Steph too in the front 😂

    @dannywinget@dannywinget2 ай бұрын
    • Thanks for tuning in Danny! 🙏

      @briantong@briantong2 ай бұрын
  • Great format. The audio is also just soooo good.

    @dryashnaidoo@dryashnaidoo2 ай бұрын
  • Great video and interview. The cart thing made it so interesting in a long video. I was hoping for you to drive by the Apple pond and past the Ampitheather, but maybe the cart didn't have access to those areas? (The pond is my personal favorite on the campus)

    @avayas@avayasАй бұрын
  • This is so cool and different!!! Good work BT

    @DeathandCo@DeathandCo2 ай бұрын
  • A great way to bounce a few ideas and relax while driving around the Apple Park.

    @WarlordMoA@WarlordMoA2 ай бұрын
  • Great job Brian! Very original format, excellent quality video and sound! I think you asked some interesting questions and we must accept that the Apple folks were restricted on how they could answer the questions. I must admit that I use a MacBook and iPhone because they make some of the best hardware and software, but still prefer Garmin smart watches for walking, running, gym etc...

    @Brazil894@Brazil894Ай бұрын
  • Brother I love this!! Nice work!!

    @zon3884@zon38842 ай бұрын
  • This is awesome. SO happy to see Brian Tong getting this opportunity after taking the leap and doing his own thing!

    @TrueLee@TrueLee2 ай бұрын
    • Thanks so much for watching!

      @briantong@briantong2 ай бұрын
  • I love that Apple corporate team is engaging with their most devoted influencers!

    @kevinhowe6307@kevinhowe6307Ай бұрын
  • 2:33 probably the greatest ever missed opportunity for a pun -- Anyone else just screamed, yeah, it's day and ... NIGHT!!!

    @rockdamic@rockdamic2 ай бұрын
  • Loved this!

    @ChristianGolca@ChristianGolca2 ай бұрын
  • Amazing video! Thanks for sharing

    @iClassic@iClassicАй бұрын
  • I can see this as a great series

    @dennwilliams3342@dennwilliams3342Ай бұрын
  • So awesome! Thanks BRIAN!!!

    @EverydayChris@EverydayChris2 ай бұрын
  • So dope! So happy for my brotha @BrianTong! Keep pushing! Happy for your success man!

    @MrKevinPitt@MrKevinPitt2 ай бұрын
  • Great video! How in the world did you capture/post-process the audio to sound so pristine?

    @michaelrosenberg1147@michaelrosenberg11472 ай бұрын
  • Absolutely loved this video

    @pavan99@pavan992 ай бұрын
  • Nice job Brian! Fun to watch.

    @Number_006@Number_0062 ай бұрын
  • Awesome interview Brian! It was a cool twist to the traditional environment interviews are held in.

    @JTech22@JTech22Ай бұрын
  • Great work. I remember watching young Brian Tong and your videos have simplified the technology. I also used it to verify buying a new iPhone every 2 years.. Keep teaching brother. Frank. Downey California. 😅

    @Californiansurfer@CaliforniansurferАй бұрын
  • this was great, super underrated by number of views

    @jmunt@jmunt2 ай бұрын
  • The park is so beautiful ❤❤. I wish I can go there one day

    @danielebelagu2423@danielebelagu2423Ай бұрын
  • Super fantastic way of interviewing people on the go 🎉

    @mattiaantonelliofficial@mattiaantonelliofficialАй бұрын
  • How did you get such clean audio on the moving cart? No wind, no vibration, very impressive.

    @JonJudelson@JonJudelsonАй бұрын
  • Whoe love this interview concept and especially the topics discussed

    @DayinTech@DayinTech2 ай бұрын
  • Thrilled seeing companies like Apple starting to collaborate more and more with creators. Amazing stuff!

    @AyonEcho@AyonEchoАй бұрын
  • From CNET to Apple Park. Keep it up, Brian!

    @brianlin4044@brianlin4044Ай бұрын
    • From one Brian to another, thank you!

      @briantong@briantongАй бұрын
  • Excellent ND filter doing a great job there of the production. Lighting the inside of the cart ❤❤

    @altkhan4630@altkhan4630Ай бұрын
    • What if I told you, there was NO ND Filter used anywhere. That was all the iPhone, automatically making the decisions with all the lighting changes.Wild, huh?

      @briantong@briantongАй бұрын
  • crazy setting

    @Amarethebernese@Amarethebernese2 ай бұрын
  • amazing. coolest part was the moments seeing all the iPhone's rigged to shoot this. would love a BTS of the rig!

    @HanleysTechVenture@HanleysTechVentureАй бұрын
  • Thanks Brian x this One 1️⃣ 🥇too!

    @donietvelez@donietvelezАй бұрын
  • This is crazy! Amazing Brian!

    @joshuakarp2586@joshuakarp25862 ай бұрын
    • Thanks Josh!

      @briantong@briantong2 ай бұрын
  • Historic stuff right there 💯

    @G4t0c@G4t0cАй бұрын
  • That was insanely great! Thanks BT.

    @DriverDude100@DriverDude1002 ай бұрын
  • Great stuff , loved it !

    @Azan_359@Azan_359Ай бұрын
  • Really great please do more 😊

    @willharrah9381@willharrah93812 ай бұрын
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