Apple CEO Tim Cook on The David Rubenstein Show
2018 ж. 12 Мау.
1 582 453 Рет қаралды
Apple CEO Tim Cook talks about working with Steve Jobs, the values at Apple, including privacy and equality, and if he'd run for president. He speaks with David Rubenstein on "The David Rubenstein Show: Peer-to-Peer Conversations."
Its quiet interesting how we reject the reality of our situation and expect to be able to observe it, control it and even change it. I used to be financially depressed until I read a book that made me realized that the secret to making a million is making better investments.
May I ask which investments are good? I've been looking at a few different ones but want others' opinions as well..
What I think everyone need is an adviser, who can help you get in and out of any investment at any time and you'd sure be in Profit. With this I feel anyone can basically achieve financial freedom..
STEPHANIE KOPP MEEKS , That's whom i work with
You can glance her name up on the internet and verify her yourself. she has years of financial market experience
Thanks so much I was able to find her page and I already leave her a message
The market crash and high inflation had me really stressed out and worried about retirement. I've been in the red for a while now and although people say these crisis has it perks, I'm losing my mind but I get it,Investing is a long-term game, so I will focus on the long run.
I should be retiring in 3years, you see l've got good companies in my portfolio and a good amount invested, but my profit has been stalling, does it mean this recession/unstable market doesn't provide any calculated risk opportunities to make profit?
There are a lot of strategies to make tongue wetting profit especially in a down market, but such sophisticated trades can only be carried out by proper market experts
My profits are very consistent no matter the market situation, I got into the market early 2019 and the constant downtrends and losses discouraged me so I sold off, got back in Dec 2020 this time with guidance from Trevor James Beckerman who was recommended by a popular economist
I really need help, how do I reach this investment-adviser that guides you
Search his full name
This is financial advice and I never give financial advice: DONT LEAVE DURING THE BEAR. If you don’t want to invest…learn. If you don’t want to learn…build. If you don’t want to build observe. DO SOMETHING…other than leave. There is so much opportunity here. Take advantage!
*ROCHELLE DUNGCA-SCHREIBER* is my portfolio-coach, I found her on Bloomberg where she was featured, I looked up her name on the internet. Fortunately I came across her site and reached out to her, you can verify her yourself.
I admire the financial independence of people, But you can live better if you work a little more. After watching this I think there are people out there, on the extreme, who plan to die early just to be able to retire early. To each their own but to me, retirement isn't just about not having to work, it's about having the freedom to do whatever you might reasonably want, such as travel, buying things, enjoying life, etc. I don't think I could retire with less than $3m in income-generating investments, maybe $2m at the very minimum. I plan to work until I'm at least 45
Nobody knows anything, you need to create your own process, manage risk and stick to the plan, through thick or thin while also continuously learning from mistakes and improving
@@BrunoLuke Having an investment adviser is the best way to go about the market right now, especially for near-retirees, I've been in touch with a coach for a while now mostly cause I lack the depth knowledge and mental fortitude to deal with these recurring market conditions, I netted over $220K during this dip, that made it clear there's more to the market that we avg joes don't know
@@harrisonjamie794 Who’s the person guiding you
@@BrunoLuke credits to KRISTIN GAIL CUNNINGHAM, one of the best portfolio managers out there. she's well known, you should look her up
@@harrisonjamie794 Thank you, I just checked her out and I have sent her an email. I hope she gets back to me soon.
I wish I could subscribe just to David Rubenstein's interviews and not the entire Bloomberg channel.
Here's a link to the David Rubenstein playlist: kzhead.info/channel/PLGaYlBJIOoa-Ekr4_gWFkGfhYPpeCNQtC.html
exactly!
absolutely agree..
Have you ever looked at the channel?
@@anthonymardiros4070 u can't subs to the pl though
iWatch and iTouch were avoided because they mean something else.
😂😂😂😂😂😂
😂😂😂😂
😂😂😂😂😂😂
Best comment ever
hahahaha
4yrs later and here I am watching a great interview. Nice.
You can tell he really thinks before he speaks
Thanks~~~~
U should think before speaking but even more before doing commiting a crime.
I wish the edits didn't take away from the natural flow of this conversation
REALLY? 🤯😅 #GalaxyZFold2 owners please speak up!
Tim Cook has an impossible job of continuing Steve Jobs' legacy at Apple. Many people including myself doubted him during his early years as Apple's CEO. Now the world knows Tim Cook as a smart, humble, practical, and inventive CEO who is capable of building a new Apple.
Thats a good way to put it.
Wow. What is Steve jobs legacy huh?
@@john00sinclair Apple
well, Steve Jobs' main talent in life was to pick the right person for the right job -- He wasn't going to make a mistake with the most important pick of his life.
In Some Ways, Even a better one.
Tim Cook is such a class act.
such a money hungry moron is more apt
@@wolverineiscool7161 He is legally required to be greedy. It's his fiduciary responsibility to the shareholders.
@@bobweiram6321 fuck shareholders and Tim Cook. Fuck Apple
@@aolanikainoa552 Are you broke? Sell off your organs. Save a life
@@bobweiram6321 Not legally required to slow down past devices or evade taxes
perhaps the best interview of Tim Cook I have seen this year. agreed to David's point on Tim being one of the best, modest and ego less CEO. indeed the way Apple & their employees work are changing the world and creating endless opportunities. looking forward to one day be one of theirs!
"iWatch" would sound rather threatening in the times of Facebook scams.
That’s probably the main reason they didn’t name it that.
LMAOOO U PREDICTED CSAM SCAN
His comment on showing that being gay is not a life sentence to others while being CEO of the largest company in the world is truly admirable.
What?! He's gay? I would have never suspected
Joe Wong I didn’t know he was gay. I had to look it up. he doesn’t look gay. He looks like a straight person.
lol gay
@@aphenr281 Gay stereotypes
@@CrunchyMind u a strag ?
Tim Cook is a great CEO and I hope he has many years ahead at Apple.
TheMightyHarihar i hope he go to hell very soon...
Jack Black You forgot about little boys.
he's a shit CEO
@@DickDigglerIII 😂
Allan Cameron sure the pricing on their budget phone is being refined. But jesus christ the lack of innovation from Apple and the lack of risk-taking is insane. The fact that Microsoft has taken more risks in the past decade (the microsoft phone, and surface line) than Apple would make Steve Jobs faint. If he was around apple would have a google glass equivalent on the horizon
Yet another SUPERB Peer-toPeer Conversation! A special thanks to all who create and share these interviews, allowing us a window into a world that would normally have been closed to us. Highly appreciated.
heard they totally had sex after this
@@ariannareardon6055 uh?
Juuuujjjjjjjjjuyyyyyyyy
Truly insightful -- glad to catch a glimpse of Tim Cook as a person. His briefly explained position on politics vs policies is admirable, and I believe he's right. His impact, along with other industry leaders, happens from the seat (possibly throne?) of innovation. There's no need to go into politics when he's making a world changing difference as the head of the company's modern accomplishments. Thank you for this interview!
One of the best interviews. Tim Cook is very relatable and definitely has filled Steve Jobs shoes well or better than most of us expected. His ability to navigate between technical issues, politics and people.
Would really like to see the full unedited cut of this
Oh I enjoyed this interview :-)
Excellent interview with relevant, intelligent questions. Well done! #GoTim
Just discovered David, what an amazing interviewer. This and the Bezos interview were brilliant.
Best Interview ever! Very Professional and yet very comfortable. Davids knowledge and intelligence is matching with Tims
Been waiting for this!
There's a reason why Steve chose him: he's willing to work his ass off for Apple... :D
@James Wilkinson bruhhh..... he's like the least paid CEO among the biggest tech companies😂😂
@@user-cs1ep6jj2o what? How?
@@user-qi3hf8ko3q He gives most of his salary to charity. Compared to Google, Microsoft, he's the least paid CEO. ig most of his money comes through stocks.
@@user-cs1ep6jj2o source?
@@user-qi3hf8ko3q google it.
I agree that Tim Cook is an amazing CEO and person in general. Apple has done a lot of great things and made some amazing products that have changed our lives.
Though I agree with first part of your response "Changed your life how? You stare at a computer or phone? Life is basically the same as 20 years ago and standards of living are even worse because people obsess over electronics" But you are completely wrong on the second part of being Gay. They are essentially humans as you and me. And have you tried asking your wife/gf about butt sex. Believe me, girls like it to. You need to explore your sexual world a little mote.
Marriage is a concept created by humans. For society it does make sense to get married but otherwise it does not. Sex is not just for married couples. Sex is need like clothes, you won't die if you do not have them but it's nice to have it, same goes for sex. Do not throw religion at me, because most religions do not make sense to me. If a men is comfortable ejaculating is front of another men, there is nothing wrong. it's natural human fluid. You can ejaculate in front of men, in them, on them unless they do not mind it. Consent is always important either with men or women.
jpratt lmao
Ron Zarr what has he done since steve jobs?
Pay some taxes then
Fascinating conversation with Tim Cook. Nice to capture great values that Apples believes in especially providing user's experience, how the culture should evolve where people are working together to bring in their best innovative ideas. Quality of the products matters on which the Company should strive for long term business perspectives instead aiming for making quick money. Respect humanity and deal with Dignity. Thank you Tim Cook.
He is the best ceo in the world currently and his comment on not having an ego was fantastic. Hope every company and its employees think that way , then we have the best products from them that alleviate the whole human race to new level.
iWatch everything you are doing 24/7. Apple Watch was a great choice of name.
Great interview, great leader, and a great man.
I really appreciate huge personalities like Tim Cook coming out. it changes people's perception about LGBTQ community and break their stereotypical attitude and prejudices 17:52 👏🏼 my favourite part 21:37 LOL
I like that Tim isn’t annoying sjw gay. He doesn’t make it into a big deal
Paul Denino exactly. That I support 100%.
"Finally convinced my father to start using an iPhone" Loved this
Tim cook is a nice guy, dressed in a role of CEO for apple.
I love this interview. thank you for motivating me. Interviews without any agenda just pure unadulterated Q&A about how to be successful just feels inspiring and motivating to continue working.
I watched this after the interview with Jeff Bezos. The contrast is astonishing. Cook shows empathy, warmth, compassion and humanity. Bezos comes across as a soulless creep, with no empathy, superficial charm and no concern for the interviewer except as a source of questions. Bezos seems to be in love with himself. Cook seems modest, and likeable.
Amazing interview.
honestly Tim Cook has taken apple to a level no other could come close if Steve job is alive he would have been proud
Amazing interview. Looks like Tim Cook is a create person !
tim is the definition of a good humble human being, his mentality is just amazing
HAHAH!!! Apple own slaves that make their shitty phones. He's not humble, he's a monster!
@@shadesamurai not slaves if ur talking about production it was another company that makes iphones for apple and they've improved the conditions after pressure from apple
you stupid soy boy!
All of this CEOs at Sillicon Valley are so down to earth.
Great interview. Enjoyed it
Good job David
Tim is a great person with humanity. Thank you David for running this show. It’s such a joy listening to all these marvelous people’s story.
Im curious if the people making them would say the same?
i'm sure people working in Apple sweatshops will disagree
Love or hate how he has ran Apple, Tim Cook is just a genuinely really nice guy. Friendly, happy go lucky, caring, down to earth, and fun. I come from the different side of the isle than him politically... but I still really like the man and think he'd make an amazing friend.
The future belongs to those who believe in the beauty of their dreams . Success is a state of mind . I start investing my cash in other to achieve all my dream.
@@macronphilly2926You're right, Crypto has become a lucrative way of earning now a day's if trade well. My spouse invested heavily in it and her weekly returns are guaranteed.
This is really helpful for my situation!! Thanks everyone, I will search her immediately on the internet and I will give her a head start of $500.
I strongly recommend >>>Julie H Viglasky
So you guys know her too? Wow! she made my husband and I have our own house and car and She is awesome.
Making money is action, keeping money is behavior, glowing money is knowledge.
This was such a positive interview, loved it!
Thanks~~~~
21:25 Tim Cook: They've treated me the same 20 years ago, 40 years ago, "60 years ago"... Me: Dude but you're not even 60 :-/
@Aran Rasekhi no he's 59
@Aran Rasekhi cringe... this video was clearly 2 years ago... he was 57
Fabulous sense of humor! Awesome talent! Many thanks!
Thanks 😊. It is a very good interview.
Wow, two of my biggest inspirations both went to the same college I hope to be attending next year. If I accomplish 1/10th of what these two men have accomplished I will have changed the world forever. I wish I could meet them, I have so many questions and 10 minutes with them could change my life and hopefully the world forever. They are truly inspiring.
Did you get to attend the college?
@@AZAP2 yeah we want to know if you attended the college
"Did you get to attend the college? "
Did you attend the college?
Do Elon Musk next
DVD 78 Yesss!!! Definitely Musk
It's out there now
Yeah he is the most best ceo of the world without any disadvantages.
@@waqarmasood8496 lol u capping
- I love the reason he gave for joining Apple, it was more intuition than an analytical decision - Focus where the company is going to be in 5 years, not the next quarter - When you set the bar too high for yourself, you will never let your ego get the better of you
Me estoy acordando de cuando intenté seguir a Tim en Twitter y me cortaron éstos de aquí.Que bueno es recordar. Y me encanta seguir a gente como él porque de los buenos siempre se aprende.No aprendo nada aquí con las clases ,ni con los mujeriegos ,ni con los de aquí .Aprendo con gente como Tim,Warren ,Elon,Ma, Forbes magazine AD arquitecture etc.Chapeau Tim.
“Does that bother you?” Bruh when you hit a T I’m sure VERY little bothers you.
"Two countries trading together make the pie larger" ~ Tim Cook
assuming he was talking about an apple pie
Comparative advantage
1:56 do things right on innovation and creativity side 4:12 ideas, creativity, innovation
What can phone service companies and cell phone companies do about the ss7? It’s great that Steve Jobs started the hard app screenings before being put on the App Store because it makes things better.
i love the sense of humor of david rubensten
Has anyone ever interviewed David himself. I would like to see him being interviewed.
I’m Tim Cook and I’m so committed to the environment, I will make sure no one can repair their own device so they have to buy a newer device which was created more environmentally friendly than the last.
Great interview!
I like Apple’s approach post-Steve Jobs. Granted, Jobs was an ideas guy, and he provided a TON of revolutionary products, concepts, and features while at Apple. And while Apple still does this (i.e., Apple Watch, CarPlay, privacy features, etc.), they’re more focused on the long-term, minimalist approach. Keep things nice, simple, premium, and make them built to last forever. Whether it’s my MacBook, iPhone, or whatever else I’m using, I know I’m going to get at least five years out of it, in terms of support, software and security updates, as well as usage. No other company does that as well as Apple. Yes, their products are hella-expensive. But if you’re like me, and you want longevity out of whatever you’re using, I believe that investment pays for itself. And it’s also part of the reason why their brand loyalty is very high. Apple isn’t perfect, and they do things that annoy me, or are slow to the roll-out (cut and paste took HOW LONG to come to iPhone?!), but their ecosystem is still second-to-none, and their product life and support is among the best.
He is a great man this Tim Cook.
amazing interview!!!!
Enjoyed this interview
very Humbled, and, Private.
am i the only person who noticed his demeanour and facial expressions are similar to that of steve at interviews like this.
Albert Iorbee spot on 👍😀
Same CPU, different mother board???
What he said about being president at 15:90 is something I've been thinking a lot lately. He's not even the only person who's said this, Jamie Dimon said it too when he was asked. It's absolutely ridiculous that all these great CEOs when asked if they would ever run for president have a sort of revulsion to the idea because these days its become the most toxic process you could ever go through which deters every intelligent, sane and competent leader.
Tim is a great person....I connect with people....
Tim Cook is great. But I do wish Steve was still around. Steve didnt care if he wasted a lot of money redesigning a product if he didnt think it was quite right. He also made great computers. Apple is now becoming a phone company.
young 95 that would have destroyed the company. Eventually the ego makes people make bad decisions. Tim is great
The phones in our pockets are computers now.
Margin cook
How does one know if Steve is really gone?
Great, great show! I always enjoy David interviewing his billionaire "peers" :D
Somehow youtube showed the Satya Nadella interview as a recommendation. After watching the complete video I checked the Steve Balmer interview, moved to Jeff Bezos one and finally landed here. Informative Saturday. (By the way, the interview with Richard Branson was in the next recommendation).
As an employee, it is a motivational speech that connects a worker with the company, reinforcing the sense of belonging; through simple and different language, departing from the formalities of a boss's speech. It explains where it sees the future in a positive way, returning to the basic roots, focusing on great products, marketing (values, innovative approach), distribution, and innovation centered on its customers/audience and its values. It honors the psychological human aspect to highlight that sense of belonging and uses Nike as an example, as people prefer their products because they have been inspired, emphasizing people and their values, such as athletes, for instance
Tim Cook is inspiring
He is the best Ceo, I like him much in the way of exposing
That was a really good interview.
brilliant questions by Rubenstein! to the best CEO of all times!
interesting interview ........
apple: "treating customer like jewels" also apple: so we need $500 to replace a $20 glass.
Exactly. People are cashcows(milk the customer). Nothing more nothing less. A LOT of customers are sacrificed in order to maximize profits over and over. They didnt get to be SO profitable by just treating customers as jewels. Id rather they told the truth, that they will maximize profit almost any way they can, even screw customers over as they like, than fill people will all sorts of ridicolous statements about how good they treat the customers when they clearly value BIG profit over anything else.
apple care ?
This does not happen. Apple is more likely to replace the device for free.
Tim is an incredibly pragmatic leader. He has been an asset to Apple and its customers in many ways Steve couldn't be.
13:07 Thank you for that question, in deed!
I’m just imagining in my mind steve baller talk vs Tim cook The way a CEO should sound
I think my next phone is going to be an iPhone because of this interview.
Julie Gurley I just bought Apple Watch now, online.
Julie Gurley Julie, you have no idea what wall garden means, do you?
bad idea they are scumbags... Tim cook will steal your boyfriend
Julie Gurley or because those iphone are build from children hands...
@ Julie Gurley, Apple Support is a whole different world of pain, and i would not wish it on my worst enemy, so in case you do buy an iphone, i hope to god you do not encounter any hardware issues. If you do, like me, your heart will break, and this interview will only add insult to that injury.
Ask Tim about the sweatshops
“Quite a reception you got here” 😂😂😂
So Warren Buffett still use I flip phone
if Tim ran for President, he would be elected.
jpratt Can’t be any worse than the loose cannon we have now. I guarantee we have had a closeted homosexual in office already, and it was probably your favorite president, and you didn’t even know. Stop being ignorant...
if his running mate is a guy he would be Erected.
Arianna Reardon so trump was erected because he was running against a woman ? Are you 12 ?
I would like to hear a lot more from the CFO Luca Maestri
Amazing interview
i kinda like and dislike david rubenstein as an interviewer.......in many interviews he doesnt really ask many follow up questions and try to go in depth whenever his guest talks about some interesting aspect of their business......instead he just moves on to the next question like its some sort of bulletpoint......i would have expected more out of someone who analyse and invest in companies as a career.
Jon T that's probably because u r watching a smaller version of the interview.
thats because he doesnt upload the full interview which runs to 1hour.
analyzing companies and talking w/ ppl are two very different skillsets
What a fantastic CEO !!!! Nice talk
Several dozen such meetings are held annually (Dozens of such meetings) it is crazy life
Didn’t know he lost his mum :/ Best CEO in the world 🌎💙 Tim Cook for president 🙏
"When I think of lack of equality... It's someone in the LGBT community that is fired because of that" - Do you mean hired? You said fired but you must have meant hired, right?
like yes some gay people get "privileges", like jobs/admission preference, but to act like they get more privilege than the harm that exists is just factually incorrect.
Dennis tang what harm?
@@PaulGillooly1 Hate crimes, bullying, depression just to name a few. 1) www.usatoday.com/story/news/2019/06/28/anti-gay-hate-crimes-rise-fbi-says-and-they-likely-undercount/1582614001/ (2) www.stopbullying.gov/bullying/lgbtq (3)
www.healthline.com/health/depression/gay
Dennis tang but Dennis anyone can suffer from depression due to bullying at any time for any number of reasons. To be hired or fired based on your sexuality in any regard is an absolute disgrace.
Very very amazing podcast, teachable with worlds class ideas from geniuses level, amazing new terms (for me, i think for many people 2), worth watch and listening and notes, maybe few times
4:36 that laugh
If you wanna be successful, you most take responsibility for your emotions, not place the blame on others. In addition to make you feel more guilty about your faults, pointing the finger at others will only serve to increase your sense of personal accountability. There's always a risk in every investment, yet people still invest and succeed. You must look outward if you wanna be successful in life.
Let's not forget that the biggest payouts in the market's doesn't come from great performance but rather it's great promotions. Stay invested,diversification for streams of incomes is very very important and with the right skills and proper understanding of how the market's works
Forex trading is really profitable, investing in it now will be the wisest thing to do especially with the current rise in btc= and other stocks.
@@lauramatthew2232 Can you help me out to recover all that I have lost while trading with unprofessional traders
Anyone who has chosen to begin trading with Mr Richard A. Blair Fx can be certain of one thing: a substantial return on their fundings. Richard is the pinnacle of crypto trading, renowned for his unparalleled success and expertise in the field. He's track record speaks for itself, and those who have entrusted him with their trading endeavors have been rewarded with significant gains. Trusting Richard A. Blair Fx is a surefire way to ensure a profitable outcome.
@Emmanuel Alexander Impressive
The future belongs to those who believe in the beauty of their dreams. Success is a state of mind. I start investing my cash in other to achieve all my dream with the help of Lucy Mary Liam. The difference Mrs Lucy Mary make in my life is second to none. It's definitely a life changing kindness. I really appreciate her effort in my life time.
Wow I'm just surprised someone mentioned Expert Mrs Lucy Mary Liam I thought I'm the only one trading with her. I also trade with her and i earn $5,000 every week, all my family have been trading with her and making profits, we love you Mrs Lucy Mary
@@wendierenard548You don't have to be surprised because I'm also a huge beneficiary of her good works. She helped me recover what I lost trying to trade my self and I'm still earning a lot of profit monthly.. I invested $8,500 through Mrs Lucy Mary Liam and in one month I made to close $70,300
Ever since I lost my job with the ministry I have been surviving through my investment with Mrs Lucy Mary Liam, I'm so glad I invested when I did. My first experience with Mrs Lucy Mary Liam give me the assurance to invest the more with her without the fear of losing She's awesome.
Despite the economic downturn I'm so happy I have been earning $25,000 returns from my $2,500 investment every 15 days. After I came across bitcoin trading platform of Mrs Lucy Mary Liam my financial life has totally changed
Hit $200k today. Thank you for all the knowledge and nuggets you had thrown my way over the last months. Started with $20k in September 2023
They are always always innovating
He has created a whole world around Apple. A genius and very discreet
Tim cook should be the role model of all LGBTQ people. Wear black business clothes, succeed in life, don't attract attention and keep your life private.