Sahiba Bali is a brand manager, TED Speaker and a DU, Durham Business School, Oxford Graduate. Presently, she handles content and cross marketing brand strategy for Zomato.
In this podcast, Vinamre and Sahiba discuss the thrills of doing marketing for Zomato, what exactly is "content", juggling multiple careers, the importance of scheduling, getting overworked and staying on a low media diet.
You can follow Sahiba on Instagram:
instagram.com/sahibabali?igsh...
00:00- Intro
00:44- Becoming the Face of Zomato
03:35- What is Ad hoc?
07:00- The Changing Trends on Social Media
11:19- Understanding Content
13:00- Scheduling is Important
15:30- School Life and Hating Maths
19:15- Responsibilities as a Brand Manager
24:17- Chill Scenes in Delhi v/s Mumbai
27:40- AAP’s social media is through the roof
28:20- The OG Wimpys
29:14- The nicer-simpler days of the 2000s
31:15- Duality of Delhi
35:32- Zomato’s Work Culture
41:10 Scheduling Leisure and Dreamlining
45:10 The Unending Demands of Brands and Followers
50:30- Vloggers are Mad for Content
53:10- The End of Smartphones
01:01:12- The Pleasure of Travelling
01:04:41- ASMRs are therapeutic
01:07:02- Appreciating solitary lifestyle
01:11:11- Glorification of underdogs
01:14:21- What’s Sahiba’s next move
01:17:47- Subscribe to Dostcast
Listen to the audio version of the full podcasts at -
Spotify - open.spotify.com/show/70vrbHe...
Google Podcast - podcasts.google.com/feed/aHR0...
Apple Podcast - podcasts.apple.com/in/podcast...
==
This is the official channel for Dostcast, a podcast by Vinamre Kasanaa.
Connect with me
Instagram: / vinamrekasanaa
Twitter: / vinamrekasanaa
Dostcast on Instagram: / dostcast
Dostcast on Facebook: / dostcast
Dostcast on Snapchat: / dostcast
==
Contact Us
For business inquiries: dostcast@egiplay.com
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The glamour and comedy and chemistry she has with Samay Raina is just awesome 😎😎😎
Samay real id se aa😂
@@raghu77149 samay raina ka mal 😁
the best perfect couple....
First it was suhani shah fir Tanya sachdev now Sahiba. Sabne friendzone kiya hai samay ko, chamcho samajh jaao.
@@void2470 to kya nallA rehne de
The glamour quotient of the podcast reached 10x.
Yeah Vinamre with that white shirt really raised it
She's mid
Bro such a simp u r. She is a 6 at most
@@Common_Myths how about someone rates a woman from your family?
@@harshkhanna2219 chill bro
I listen to Dostcast on Spotify but suddenly today i feel like it's my responsibility to subscribe to their youtube channel too.
Man of culture 🗿
But today i am watching with video 😍😍
I work with Zomato in the sales team out of Hyderabad, this probably is the most insights I’ve ever gotten into our own marketing team as we operate in different teams. Thanks to dostcast
Zomato notifications are hell of a spam. Have switched it off.
@@suryanarayanan932 everybody is vying for your attention. Part of the game of being present online is to grab eyeballs. Sorry but not sorry😅
@@anishmenonr4994 But i feel like SMS marketing is outdated now 🤔🤔 Pls give your insights on this... & How can i learn marketing in depth?
@@shiva8115 Get an internship or a job and get your hands dirty
@@nihardeshmukh5284 Thanks sir for the suggestion!!
she is so intellectual, knowledgable and hard working! I really admire these quality in people! i would someday love to be as successful and as busy as her!
Exactly my observation.
The best thing is ad of swiggy comes in the middle and he is interviewing zomato brand manager 😂😂
i dont why i like sahiba with samay ......??😂❤️
I love her voice , her accent was so addictive.. maine to Zomato ka channel hi iski awaaz ki wajah se subscribe kia tha.. I miss her so much on Zomato these days.. where is she ??
Same bro Same 🙌
soja bro
She is in my ❤
She can start an ASMR herself
As someone who's always seen her acting on the channel. It's pretty insightful to hear her talk about the expertise when it comes to marketing, and I've learned quitr a bit from the video. So much respect for this woman.
I think this podcast can be used as sahiba's resume... 😅😅
Love sahiba and samays chemistry....😂.....
That's just acting for sketch making
@@heyyou8838 yes I know that...
vinamra is effortlessly being The desified Joe Rogan...
just let it be man. Sidhe Joe Rogan pe leke kyun jaana jaruraat hai? 😂
Please...
Honestly, I love the fact that you don’t hit on your guests. It’s so respectful. There’s another very popular podcast where the host hits on the guests and it’s straight up uncomfortably to watch
Whom are you talking about ?
@@frankcastle1294 Beerbiceps I think
Ikr. That one video of Beerbiceps w/ jahnvi was insufferable
You Should get samay raina our Supreme leader that podcast will be hit🔥
Life is unfair
When you mentioned that switching off notifications of all the apps. Total feels!!! Its been 2 years, since i just kept it for Whatsapp & normal calls, that's it. And it definitely is a huge difference. To be very honest, i am much more relaxed and chilled than 2 years before. Also, no insta, fb or any other app for that matter. Only Twitter for an all in one News app :D
True!!
The title just made me click & watch the video. Actually here after checking sahiba’s story about this interview on her instagram account.
TV analogy with smartphones makes a lot of sense. I also believe in muting all the notifications on smartphones and not using them on vacations. Great podcast in general, could relate to a lot of points mentioned.
Mam's video with samay was really awesome 🌝
Dostcast never disappoints 🤘🤘. Btw sahiba's cheek bones are op .
this podcast went on fire , as compared to other fr , like glamour level 🎚️😼🌚
Zomatos KZhead channel is one of my favourite thing on Internet. Sahiba Bali is a gem.
I think Sahiba belongs in Bollywood, she’s gonna win the Filmfare award someday. Absolutely adore the way she says interview 🥹
SIMP
Lol
Nice to see samay’s sister on this podcast
Is she really her cousin?
@@rl1900 ofcourse not
😂
😂😂😂😂
Step sister.....maybe!!😅
Saiba from TMKOC😂 Loved the podcast, never listened or watched her content but her thought process is appreciable.
Glad to see men of culture in comments. 🤣😭
😂😂
First podcast finished till last 🤗 , such a good conversation 💞
I was almost there but then he said at 58:08, no non-fiction, no podcast, no nothing, so I switched it off 😐
Sahiba seems great person, great personality and great professional
There used to be a Wimpys in my colony Kohat Enclave and it had a gaming parlour on the first floor this has brought so many childhood memories
I didn't know I wanted this podcast. Sahiba Bali is dope. 👌
CRM = Customer Relationship Management
How much I love her 💞 say that before the video begins ❤️🙈
she is such a good teacher. being and engineer, i got to learn something new
Amazing Talk man! Lovely❤️
This is the epitome of a podcast :)
I feel like sahiba comes from a privileged background, bhai train mai ab bhi log jaate h.. Loved the podcast
How smart she is. I loved this podcast. I really want to be smart people to be successful
I was waiting for you to talk about Samay Raina
55:55 switch off all your notifications Le Zomato : Oonchi hai building, lift teri bndh hai 😂😂😂
Damnnnnnnnnn nice one, Vinamre
She is so cool. Love from Maharashtra ❤
Notification off things I too use It is really helpful
Sahiba is ♥️...
Customer Relationship Management - CRM. It is a software tool
Really Needed meaningful talk
She is sooo inspiring bring her back
Most relatable podcast!
One with Anand Ranganathan sir. What you guys say. It'ill be a great conversation.
Would Love that
This guy is pretty good. He actually listens to the guest
How come a brand manager that too of Zomato telling viewers to switch off their notifications when a major part of Zomato's marketing is based on push notifications only?
Coz she's speaking as an individual, not as a Zomato employee.
@@tathagatasen8207then in that case we should to definitely turn off our notification as we are also individuals that too 24*7..not that today if it's Sunday then she is not a brand manager so don't follow her and the rest of the days follow her and keep the notifications turned on!!
Hi bro i would love to volunteer for the job of ur assistant bcoz i know ur life and the people around you and i live in delhi and i am very reachable and our vibes kind of match and some day i will surely be on ur podcast
Yay, super excited to get to know about her. Her videos etc are average but I want to know about how she scaled zomato and her business brain.
Bruh her Vids are average?! Frr? Watch the ones with samay Raina, great khali etc and come back at this comment to edit it 💀😂
@@vishalprajapat9232 I personally find them avg content. You love it, that's great.
@@vishalprajapat9232 it's with samay Raina..that doesn't say much about her ability...remove Samay Raina or Khali..she is avg
@@Gaigai275 you are that kind of person who call everything mid
@@kaustubharora4816 I told you am a fan of her brain more than her vids. She has a management degree and a Psych Gold medallist. Zomato vids are good but there are better interviewers.
I loved the fact what she said about humanising content Zomatos KZhead content is just masterclass they don't try to sell you about Zomato rather make nice content regarding food, still Zomato-Samay series is my favourite thing on youtube.
Throughly enjoyed the podcast. Sahiba's amazing
18:00 when people say we don't use maths or maths is useless. This means they haven't really studied maths or don't know the significance of maths in development of the brain. "If maths is useless in real life, then I am pretty sure that the whole real life is useless."
Math ke concepts to useless hote hi hai. Sahi bola apne maths ko school me problem solving skills aur mental development ke liye use hota hai hai agar sahi tarike se padhaye. Lekin aaj ke system me honestly speaking bas concepts ratwa dete hai.
I understand ki trigonometry, calculus and all ka real life use utna zada nhi hai but the thing which people tend to overlook is ki maths karne se you develop new ways to solve a problem. It basically helps to approach a problem in different ways. Maths directly help nhi karta but usske wajah se jo brain ki problem solve capabilities increase hoti hai, wo zarur kaam aata hai real life mein .
where can i find the wall poster which can be seen at the end of the podcast 1:17:56
I am a big fan of Sahiba. She is really sweet. ❤️
I came to know about zomato and sahiba. By Samay Raina
Atleast somewhere got to see Sabiba Bali really missed her.
fun time !! Good episode
She is from my school. Top actress in the theatre club.
At 30:55 she says Nihari in place of Nithari...Har waqt food on her mind😆😆
hope sahiba joins just chilling streams of samay
Good Podcast, love to see again Puneet Superstar
2:52 she spit the fact out, indeed she is a good actor
😂
His podcast sounds like a bit of Javed Jaffrey commentary. Takeshi’s Castle days!
I need those posters back.
dps rk puram gives it's students all the options available on the cbse list , they give complete freedom.. it's mind blowing
That one food delivery app Sahiba has is Swiggy
I never thought , itsy bitsy cutsy Sahiba can have this quality thoughts. ❤❤😍
Cool experience!!
What a woman!!! Respect. .
Jaha hamare sapne pure hote he waha in silver spoons ke struggle shuru hota he...ye log nhi smjhege ki rich and privileged logo ko kitna unfair advantage milta he.
stop being a pucy and complaining about unfair
CRM :- customer relationship management
Sahiba is ❤️
That's Customer Relationship Management (CRM)
Omg! What a great podcast ❤ it just soo calming, interesting and soothing.
Me Switching off zomato’s notifications💁♂️😂
Switching it of for the zomato 🙂 (Notifications).
55:10 Agreed 💯 Switching off Zomato and KZhead notifications right away
CRM is Customer Relationship Management 😊
Samay ka timeline do bhai
Please bring samay raina on your podcast
I hope it reaches to you ....i love you shiba
Should have asked about "Bard of Blood" season 2
Samay sahiba ko sath bulate na
Only Sahiba ji can fix me 😍👉👈
Badiya video dosto! Loved the ASMR bit. If Sahiba and Vinamre's teams are listening, we make Coffee ASMR videos, definitely check them out!
37:20 customer relationship management
1:11:11 Gandhi was the last person to be called an ‘underdog’, his father was one of the richest people of Gujarat, he had a ‘privileged’ British upbringing. Financial well-being in a capitalist world is the greatest privilege. If our functioning world has a slightest bit of ‘hope, justice & fairness’, it is because of ‘underdogs’ stories.
Did you say richest 😂😂
True. Read 'my experiments with truth', his biography recently and there's a segment in the beginning about his childhood where he describes how well his upbringing was.
Tshirts kaha se lete ho
shes so cute, i cant..🤯🥺
Infrastructure of delhi and soul of mumbai, welcome to bangalore
Sahiba 😍
Aaj podcast background me nahi chalegi meri. Dekhne vala hu❤️
Time to call 'Great Khali' on dostcast !
south korea!!!!!!!!!!! i want to go so bad! i am planning to do MBA just so that i can go there is exchange program! (one of the major reasons)... have also learnt basic HANGUEL!!! want to go to Seoul.. want to have spicy DHAAK, TEOKBOKKI, visit GANGNAM!! OH MY GOD! DIL KI BAAT BOL DI INHONE!
Bhai mere 12th ke first unit test mai 23 number aaye the 25 mai se , baad mai 13 number aaye the first term mai out of 100
Sahi hai,paise ,face of brand, companies desperately wanting her. Perks of working at Zomato.
The numbers this podcast is gonna do tho.