Philips 9900 Prestige smart toothbrush review

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Another season, and another toothbrush upgrade will be popping up in your feed. This time, Philips has launched its new Sonicare 9900 Prestige. What can this brush do for your mouth, and is it worth the price? I’ll dive in in my hands on, er, my in-mouth review!
What’s the promise of Philips Sonicare 9900 Prestige?
Smart toothbrushes are very diverse. Some have simple technology, while others can actually monitor you while you brush.
The Philips Sonicare 9900 Prestige has a couple of key features; among them, it pairs with a companion app to give you some intel on your brushing. It also lets you adjust intensity settings, switch between modes, use what's called adaptive intensity, and it gives you scrubbing feedback. More on that in just a sec.
The sleek black and gold colour scheme definitely cuts a sharp figure on the bathroom countertop, and the new charging and travel case looks way more pro and less plastic, lending a luxe feel to the kit overall. Otherwise, and configurations of the brush handle is very much like the previous Phillips brushes I have reviewed including the Philips One and Philips Platinum.
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What’s in the box: Philips Sonicare 9900 Prestige
This toothbrush comes with the brush handle, one brush head, a travel case which also charges it, an at-home charing base, and a charging cable and plug.
Philips Sonicare app
To provide a connected experience you need to download the Philips Sonicare app. Using a Bluetooth connection betwren your phone and the brush, it allows you to customize your toothbrush settings, to track your brushing progress, as well as receive tips and recommendations. More on the app and the data it tracks also coming up.…
When you use the brush, it will store recent brushing data, within the last 2-3 days it seems, and add it into the app when you connect the brush via Bluetooth.
Charging/Travel Case
The charging and travel case is a bit lacking in my opinion. It's not as though this case will hold a charge so you can leave the cords and cables at home while on the move. With this you will need to bring the cable and plug it in to the case then place the toothbrush into the case in order for it to recharge.
Brush Head & BrushSync technology
This brush comes with one brush head; it's Phillips new premium all in one brush head model 83. This brush head replaces several other brush head options which were designed to provide specific oral health features. Wisely, in my opinion, Phillips has abandoned the multitude of brush heads in this device for one brush head option which it claims will remove plaque, whiten and remove stains, and take better care of your gums. Unwisely perhaps, the brush top is a sickly putrid orange tone that makes it look like shower mould has accumulated on the brush.
These brush heads have tiny chips embedded in them which work with Phillips Brush Sync technology.
Intensity Settings
Philips Sonicare 9900 Prestige has three intensity settings: high medium, and low. You can manually select your intensity on the brush using the button, or adjust it in the app.
SenseIQ
Sense IQ is Phillips catchall term for the array of technology in this brush. IQ features include adaptive intensity, pressure sensor, and scrubbing feedback. Let's take a look at each one in detail:
Scrubbing Feedback/Pressure Sensor
The Phillips Sonicare 9900 can intelligently measure the motion of your hand while you are brushing and identify "scrubbing behaviour" for example, if you scrub back and forth, result in wearing of the teeth along the gum-line, so the brushing feedback light at the bottom of the handle Will light up in yellow and change it to vibration as a reminder to stop scrubbing back-and-forth. The light will turn off. The app also give you a report.
Charging and battery
I'm still working my way through more battery life testing on this, but this Philips Sonicare tPrestige 9900 lasted me about 3 months on a single change with minimum twice daily use.
Overall Review: Philips Sonicare 9900 Prestige
Overall this is a good toothbrush with lots of features, and many of them don’t need the app to perform. The brush is easy to use and get set up, it stores data so you don’t need to sync every day, it’s comfortable and the brush head is soft and suave. The battery seems to last months too.
Downsides? The weird orange colour of the brush head is a bit of a turn off. Aside from that I’d say the biggest downside to this brush appears to be the price. Rather shockingly, Phillips has the list price for this toothbrush at $499CAD or $399 on sale. That’s some chunk of change.