Soccer AM was a TV show that acted as an apparitief to the premier league action on sky every single weekend for almost 30 years but, why and how did the show end?
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00:00 - 01:34 - The Origins Of Soccer AM
01:35 - 02:48 - Box Office TV/The Good Ol Days
02:49 - 06:26 - The Turbulent Tale Of Tubes
06:27 - 8:26 - The Soccerettes
08:27 - 10:10 - PC World/The Key's Incident
10:11 - 11:24 - Resurgence/Beginning Of The End
11:25 - 12:42 - Conclusion
Soccerette In the Brazil shirt will always be my Roman Empire
We noticed.
Billie the West Ham fan 😍
It's all about the Charlton fan that flashed the nation with the too short skirt
Always s*ite tbf
@@markigebellend
I can't believe Saturday Social replaced Soccer AM. I'd rather pull off my fingernails than watch a bunch of clueless KZheadrs discuss football.
The idiots nowadays are terrible 👍
presumably you didn't watch this video, you skipped straight to the comments section?
@@IAMPLEDGE why would you assume that from his comment?
They ask such mind expanding questions like ‘oooooos ya favewut, Aguero or Ighalo?’
@@KJ_2020coz he's commenting on a video by a youtuber which is ostensibly about football.
Soccer AM goes hand in hand with FHM magazine and Maxim. They both appealed to the same demographic. They epitomized the lad culture which emerged from the late 90s and into the noughties. As a 20 something male, living at that golden time in history, i was literally living in heaven. I just didn't realise it at the time.
I was following you until you said that lad culture was good. Sod off with that misogynistic crap
Absolutely right !! ...... I have been saying a lot recently about the world today : basically, the best of everything has already happened and feels like nothing will ever be any better than it already has been. Sounds dramatic I know !! The end of the 90's / early 00's really feel like the peak - music, football, cars, culture AND free opinions ........ WTF has happened to us ??
Agreed! This very culture was decided against against by our ‘educated’ classes. Now, no programs such as men behaving badly, FHM, Zoo etc. the same people who got rid of page 3 decided pornhub in kids phones is ok.
@@darrenletts195never a truer statement. I’ve been saying recently 96 - 06 were the years of peak civilisation. Take me back.
Tommy Robinson is that you?
The Soccerette wasn't the start of the 'downfall' of Soccer AM. Tim Lovejoy and half the crew going was the beginning of the end
Yeah, it was never really for me but it was a bit of fun and was never considered hugely scandalous at the time, especially within the context of 'lad culture' being as ubiquitous as it was. To say it hasn't aged well/wouldn't be on TV nowadays would be accurate, but if anything the show's gradual downfall coincided with it losing its chaotic craziness and becoming a bit more bland and predictable.
Hasn't aged well would be accurate according to who? @@ConfusedProud
exactly
Tim and Hells bells days were legendary. Good times 🍺
@@EdekLay Literally Max Rushden and several of the people who worked on the show have admitted it hasn't aged well lol, this isn't the hill to die on
Around 2000-2006 was the glory years. Always watched it before leaving for football.
Same
I always say this, 2000-2006 was an unreal time in football, so many unreal players, players were passionate, Man Utd Arsenal wars, was a great time for football
The beginning of the end started when Tim left or maybe I just got older and moved on myself. For me it was a routine of lying in bed for 3 hours on a Saturday nursing a hangover and laughing along with the show.
Clown
class mate. Soccer Am early - mid 00's was pop culture in the uk
I LOVE THAT AGE unbelievable Tekkers what a classic
@@mfwr Easy! Easy! Youshuddup
Yeah man. Was part of the weekend routine. I remember watching soccer am whilst listening to my hungover friends vomit into a toilet lol.
I just miss that mid-late 90s and early-mid 2000s lad mag era, It produced some wild and cool stuff unlike anything we have had on TV since. Totally wouldn't happen now, And I guess I get it to a point because some of it really was boundary pushing lol But it was all fun! Problem is, You have to follow the market which dictates how you sell something.. And markets change, Which includes the Karen population.
TV and internet in the mid 00s was great. Miss those times
Watched soccer am every Saturday morning in the lovejoy days, barcon sarnie and a cuppa, set you right up for soccer Saturday with jeff
Ever thought about actually going to a game 🙄
The best fucking days
@@bigm6649 nah mate, never crossed my mind. You're a genius. Don't know why I never thought about that
@@bigm6649 of course they didn't. The whole Sky Sports generation is what's up with the professional game now.
People like you have destroyed football
I did work experience on Soccer AM for one week in Jan, 2018. It was the week Ronaldinho retired and we had to go to Sports Direct in Isleworth, to try and get Jimmy Bullard a Barca kit. They only had shorts aged 7-8, and Fenners’ son had a Barca shirt, so we got everything together, and he managed to fit into them and we filmed the Ronaldinho crossbar trick for 4 hours in the John Arne Riise until Jimmy got tired
Sounds like hell
@@stanmonzon5788 no, it wasn’t, it was good fun
@@stanmonzon5788Or as the locals call it, the IvyBridge estate, where that Sports Direct is
Saturday morning’s have become boring without Soccer AM. Saturday Social is a woeful replacement
Modern Crap Innit 😆 👍
Saturday social isn't bad tbh but it's just not soccer am
I agree bring back soccer am!!
I like Saturday Social
I’d rather stick pins in my eyes than watch this tosh
My secondary school language teacher was a Soccerette. Oh Miss Simpson, you did us lads proud! One of the fittest teachers in the school doing the Soccer am catwalk. 😂
Have you got a clip of her
Ha the Penketh school life 😂
Great age!
My man said ‘Ripe age! and ‘My favourite age!’ to the 32 year old 😂😂😂
All I heard when that one girl said Eighteen was a bloke at the back shout “YEEEEEEEEEES” 🤣🤣
The good old days are gone as we now live in a world of rules and regulation where we cannot upset the woke and sensitive amongst us
@@davec6037 middle aged men shouting YEEES when they hear a girl is only 18 just seems a bit noncey to me mate
@@davec6037 Well, it's a bit like your own 'rules' where you have to shower and brush your teeth regularly isn't it?? You,, do have some rules there, right?
That's Natalie Sawyer. She became a presenter on Sky Sports and is now on Talksport.
I remember growing up and Soccer AM was that whole 3 hour slot. Never missed a week
Same, it was must watch in the mid noughties!
clearly a lucky kid to have parents paying for sky tv.
9-12 then a brew and a bacon sandwich before the 12:45 kick off
Used to be 8-12 even
I made sure I was up by 9 every Saturday.
Dance offs were the greatest
And the soccerettes
In fairness the soccerette seems tame compared to what is on Instagram nowadays 😮
Exactly
Yep the potential soccerettes of today just have an Instagram or an only fans (or both).
Spot on
Also, I'm sure those women loved the attention, I mean, they agreed to be there after all and got paid for it. It wasn't like it was all done against their will. The show nosedived after Lovejoy left, simple as. Soccerette was great, along with the other skits they did. People just take things a bit too serious now it seems.
@@myhatmygandhi6217 facts
The Tim Lovejoy era was absolutely brilliant. Was a must watch every Saturday morning
This vid barely scrapes the surface on the impact that Soccer AM had on the culture in the UK, from the Save Chip campaign to the whole Bouncebackability campaign man it shaped so much of football lad culture.
With lovejoy and chamberlain, it was class. After Tim went, it went downhill very rapidly indeed. Him and HC chemistry was great, she was like one of the lads. It pushed boundaries which is what was and is needed. TV now is so bland i dont watch anything now.
Even I watched Tim and Helen
You sound like a sexist
Superb show, never missed it.
you' e called them so many different varients of their names in this commentbits actually hilarious.
yes and it's bland because it has to go through half a dozen fking woke/legal filters even before being aired. Thats why fans now either go to the big social media platforms and/or smaller forums where censorship isnt as strong. But now of course that woke rage is creeping into social media too so who knows how long that platform will continue.
I was on this show with Gallagher and Scott. It was a dream come true, played with my band last year. We were called FLOWVERS. Like the show, we also closed the door on the band shortly after. All the crew, the presenters and producers were so patient, fun, and eager to help out wherever they could. Bacon butties slapped as well. Live TV, nothing like that 5..4..3..2..1
I do remember them shining a light on upcoming indie bands, as well as elements of the current zeitgeist
That's what I was just saying too, really enjoyed all the bands and tunes. So cool you were on it!
Honestly one of the greatest shows of the 00s. Sadly time killed it.
Didn't watch much tv back then did you son ... ;)
Barely a mention for Helen Chamberlain and her departure from the show.
Exactly. Goldstein was only there for an excruciating season and he got more of a mention.
Yep. People always mention when Lovejoy left, but for me when Hells left it was much more of a quality change.
Because the show fell off while she was still presenting.
@@cmcg3738 because of Goldstein and the Woke / PC changes that are forced
This guy thought the soccerette segment was hilarious. He told on himself.
lovejoy left then the show died... end of.
I used to love Soccer AM. I would get up "early" and watch the whole 4 hours of it. It was a great build up to the days footy!
Up until Lovejoy left this was must watch TV, a hangover ritual every Saturday morning before going to the game
I have such fond childhood memories of soccer AM. Unbelievable tekkers and skill school are just iconic to me
'would not fly in the modern era' - yea, it wouldn't. And we're all worse for it. People are so uptight now.
Facts
Yeah people could have more of a laugh at themselves before
Fond memories every Saturday morning, laughing together with my Father when he was given 6 months to live. Never forget. Never regret. 😎
Topless weather was the best segment, Barry proudfoot was good too
Topless Weather? Wasnt that on LiveTV? 😆 along with topless darts
@@kanedaku It as The weather In Norwegian, Topless Darts, Painted Ladies. Love the 90s.
Used to love playing football early on a Saturday as a kid (lived in Wales so Football was Sat, Rugby was Sunday) and coming home to watch Soccer AM before the games kicked off. The great age shouts at the Soccerette used to make me laugh even as a kid
Completely wrong , soccerettes was the beginning of the rise not the demise . Same people objecting are quite happy to have their young daughters watch a cardi b video !
SoccerAM with Lovejoy and Helen were top teir TV loved watching it every saturday morning
This show never dropped off in quality. Sky fucked up is all. A truly legendary football program 🙌 🙏
Yeah I always enjoyed watching it as well
1997 - 2007 was TV Gold. Save Chip!, the campaign to placing the star on the England shirt, Soccerettes like Lucy Pinder and Chantelle, The Wenger Boys, Euro Boy, Fixtures Man, Lob Star, The Wrestlers, Mike Schweinberger" and "Randy Wakeman III commentary, the Colonel and Ginger, Sheephead Weather, Mancunians, Tottenham black cab driver, the end of year Dance Off, and especially Big Stan and Barry Proudfoot.
Don’t forget the nudist ramblers. ‘Would you like a coffee?’
This was part of my childhood and memories with my dad watching it religiously every Saturday morning 9-12. Best morning show sky has ever made. And they absolutely sold their soul
I think soccer AM tried to appeal to an audience that on the whole wasn’t actually interested. I remember the best days with the up and coming indie bands. The moment they started getting rappers who only wanted to sell an album when the vast majority of watchers were those who weren’t interested in that type of music it just indicated it died? Not sure if anyone agrees
They had Indie bands on when such bands were popular & in the charts.... Then tastes changed and they tried to change with them.Music & what's popular isn't static. I mean in 2024 how many young UK Indie guitar bands are selling like it's 1995? Different youth generations want different things
Racist
I don't see the problem with the Soccerettes. It was funny and the women involved seemed to enjoy it and it was just a laugh. It is not supposed to be misogynistic, the problem is people getting too sensitive and politically correct and ruining it for everyone else.
Very true. They loved it. It was a time when men and women were allowed to objectify each other a bit, which is natural anyway. It was all in good humour.
@@kevinb9830 Exactly, well said 👏
To be fair - it doesn’t hold up well in this day and age , and the crew even thought about binning it off after Tim left in 2007 , they only stuck with it for filler
Because you're a bloke that's why. It was a meat market
Not seeing the problem is part of the problem.
You’re closing in on 100k man!! Huge, buzzing for you! 👏
Thanks bro, getting close!!
In its prime it was unmissable for a football fan. Loved it. Once lovejoy left it was curtains barley ever watched it again
Bring back the old version of Soccer AM! 🙏
Yeah would be good I even enjoyed the newer series as well it just feels like something is missing on Saturday mornings now
I used to do hospital radio with Tim in the early 90’s, he was supposed to be on from 10 till 12 on a Saturday morning but he was the worst at getting up, so imagine my surprise when he ended up on Big breakfast then Soccer AM. 😊😬
Hospital radio 😂😂😂😂
This channel is so damn good. Keep it up! Nearly at 100k 💜
The Serge volley and the !998 “…..but what is it?” World Cup Wall still strong in the memory. Great show in its heyday 👏🏼👏🏼👏🏼
Them coming out decrying the Soccerette bit despite loving it at the time 😂
As usual, they're happy to take the money
Decrying because they want to stay in work. To think the average football fan that watched soccer AM thinks that was a negative part of the show is completely insane
Lovejoy held it all together , soccerettes , save chip , ladyboy and the comedy characters . Lovejoy left , never the same again . Tubes wasn’t that good either .
Best start to a match day was getting ready to go with soccer am on in the background. Some great banter and wernt afraid to take the piss out themselfs. Great times
Soccer AM used to be essential viewing
Go woke go broke. Same for Football Focus
Are you saying Sky Sports have gone broke? 😂
Brilliant harmless banter from start to finish. The show was brilliant in the 90's and early 00's
Did a week of work experience on Soccer AM, cool to be a part of
Great video. Used to watch this all the time when I was younger but as you mentioned with social media about, sitting around for 3 hours watching tv just wasn’t it anymore
This was a staple for my Saturdays mornings I miss tubes 😂😂😂
It peaked with Tim and Helen. It wasn’t the same without them.
When he said guests including Liam Gallagher , the person on screen wasn't Liam Gallagher, that was Fenners dressed up. As far as I know Liam didn't do Soccer Am live, Noel did but Liam was never in the studio.
Loved him blowing the whistle and Terry from brooky in goal !
Fenners was more like Liam than Liam was 😊😊😊
Noel Was On It More Times Than Liam Especially That Iconic Time In The Late 90s Around The BHN Era He Turned Up Coked Out His Tits ❤❤x
I remember watching Soccer am as a kid of a weekend in the morning, after the cartoons stopped on other channels 🤣 early 2000’s was a great time to be a kid
Soccerette was always a fine moment. Helped that Helen was also a Torquay supporter, saw her a few times at away matches.
Indeed sir 😉
Don't worry dude you can find your favourite garden tool and curate your taste online to knock on out to.
was great viewing, in its heyday. the soccerette, topless weather, save chip, the dance offs, tim the loser, tubes, robbie the tramp.... i could go on. i still call schoolboy error when a mate holds out their hand to shake and i pull away... classic.
When Tim Lovejoy left it was the end of the show
Mid 2000s, the show had peaked. I just remember knowing pretty much everything that was going on in all 4 divisions of English football and could name at least a player from most teams. Those days are long gone now, as I can barely follow my own team let alone any others. The show did have a 3 hour slot during this time and I always felt it didn't really get going until the guests started arriving but I watched it start to finish as a teenager, I lived for football at the weekend. Would never now get away with some of the stuff they did with the soccerette like Tim pretending to tie his shoelaces in front of her and Rocket hounding her in the background. I did like the main gag, Stan Hibbert,, Barry Proudfoot etc. The OG crew lineup of Fenners, Sheephead, Neil, Tubes, Robbie Knox, Rocket and others all contributed and I love how they involved them. If you followed a professional team, surely enough they would get mentioned time to time and even have fans on the show which certain other broadcasters would never have done. Nothing lasts forever and I didn't mind Max but it was done when Tim Lovejoy left but I'll never forget those mid 2000s days.
What a video! Soccer AM was so iconic
It was must watch Saturday morning tv. Loved soccer locker,total chaos😂
Almost 100k mate
hope you're keeping well bro!
Tim and Helen were the best filmed in the best era where PC hadn’t ruined everything and we still had a sense of humour- I loved Soccer AM back then!!!
I use to love waiting for whatever tunes would be playing in the goals of the week segments. So many tunes to remember
I was just thinking you should do a video on Soccer AM, looking forward to it
Saturday social is just tragic. Bring back soccer am.
Always made me laugh seeing a British show with "Soccer" in the title. I stopped watching when Lovejoy left as the show had lost its charm.
There was already a show called Football AM in the states I think, So had to go with Soccer AM
Why? The term soccer is British in origin and was in very common usage in the UK until the North American Soccer League took off in the mid 70s and soccer, seemingly overnight, erroneously became an Americanism. Saying soccer instead of football now seems to be sacrilege for some. However, Sky Sports' flagship Saturday show is and has always been called Soccer Saturday.
@Newworldman66 It maybe a term originated in England, but it's never been common in England, or proper Footballing countries ever. Hence why the Governing bodies all have an F whether its FIFA, UEFA, AFCON etc, the FA, and all clubs are FC's. The only country that uses the term soccer is the US.
@@chelseagas2691it was a very common word in Britain throughout most of the 20th century. The fact that a British programme was called Soccer AM and no one batted an eyelid at the time proves that. I can remember so many books being published in Britain in the 60s and 70s especiallywirh soccer in the title, and the word being used on telly, radio, and by footballers. The word fell out of use quickly though by the late 90s.
@stuartjohnson160 It was called Soccer AM for copyright reasons. No proper Football fan has ever called it Soccer. Hence why every team is an FC, that plays in the FOOTBALL league, governed by the FA. Soccer has never been mentioned.
Soccer AM was my favourite part of the week in the late 90s/early 00s. The old man would usually cook up a big fry up and soccer am was the perfect build up to the weekend of football. But it was perfect at that time, with social media being what it is now there is just no need for a show like soccer am covering the week
You and SunnyV2 are my favourite commentary channels
PM, been watching your videos since quite early on; gotta say this has to be one of your best researched and most informative videos! Loving it mate! 👌
legend mate! Always appreciate you watching!
Use to watch this all the time but stopped after Tim left it wasn’t the same . I will always remember sheep head .Northern boys love gravy . 😂so funny it’s was great to be a teenager in the 90s
Change is not good.
Used to watch it on away trips with the Baggies in a pub somewhere... Helen was a lovely lass.
I was 10 in 96 when this came out. Always caught it after Saturday morning football doing my Panini stickers on the front room floor. Then off to Snooker at Rileys when it finished
Social media has destroyed many many things and will continue to do so.
It’s destroyed society,some of the comments that people leave on anti-social media they wouldn’t dare say to a person’s face or even say it in a public place
As someone who was born in 1997 my personal favourite era of soccer AM was the max rushden era around 2009-12
I was born 94 and early 2000s was my faves ngl
@@UKStudiosNE I also enjoyed the Lovejoy years, but a lot of the jokes went over my head as a kid 😂
The partnership of Lovejoy and Helen was what made the show. It was just boring when he left
Totally agree, when fenners took over it ruined it, I never found the tubes bollocks funny at all.@@user-lg2gn7po2w
@@user-lg2gn7po2w yep stopped watching after tim left Helen was a good side kick but he brought out the best in her and she seemed to lose something when he left
Soccer am Crossbar challenge on youtube was my childhood. When Wolves hit 4 😂😂😂. They went mental
I would love you to make a video about SMart that aired in the 90's. I watched it growing up in Scotland but ended tragically in Marks passing
Same as most shows .. ruined by nanny culture and the terrifying thought that someone may get offended….
Regarding the soccerette feature, the soccerettes weren't being exploited at all. They apply to go on, and they've already watched it so they know the drill and exactly what will happen. Nothing mysogynistic at all.
Enjoyed this. What book were the extracts taken from that were used?
My highschool french teacher was once a Soccerette🔥
And they replaced it with the garbage Saturday Social People who have never kicked a ball in their lives and thinking they're in the know
Saturday social is intentionally filled with stupid takes so they can be clipped for social media. TV programmes like this are used to drive engagements online for no other reason than clicks = money.
A few points for me were The soccerette whlie tacky(just like most of the show) wasnt forced to appear. Max Rusheden (or the human embodiment of The Guardian news paper) and Andy Goldstein who thought he was the funniest guy in the room with none of the comedic timing were the start of the nose dive for me.
Life's been very kind to Goldstein and Rushden.
I remember watching this on mornings as a kid before I headed out for my matches. Good times
This was great. Huge part of my childhood was having bacon sandwiches and watching Soccer AM Special on Christmas Day.
Ruined your video with your view on the 'Soccerette.' Soccer AM died when it became woke.
Phat memer you are litterally the Haaland of KZhead. Scoring bangers left right and centre with every video! Big respect for you, again mate. My favourite KZheadr by a mile ❤
I they started doing an all sports show on Friday nights. Did 3rd eye on nfl games and stuff like that. Was brilliant
Soccer am was so good man. Went to a live viewing once and it was hilarious. Used to go round to the studios to get photos and autographs from the guests
It was a great show full of fun and pushing boundaries which is what all shows should do. Unfortunately it died when it was decided by TV executives that anything men like is wrong. Conventional TV is dying because it doesn’t give people what they want anymore, maybe going back to pushing boundaries and being innovative would help. It can’t be a fluk that is exactly what video sites like KZhead do and people watch them and it’s not just about convenience it’s about off beat entertainment.
Was funny with Tim and Helen, was entertaining, after they left it became over produced, forgot who the audience was and tried to change its identity, nobody wanted that. It could still be on today if it was still in that early 2000s it would be super popular today. Saturday Social is a good awful show full of kids and morons. Nothing wrong with the Socceretes, all parties enjoyed it and knew what they were getting into
The 90’s Soccer AM FHM TFI Friday Lynx Africa Euro 96 Loaded Oasis Trainspotting Fantasy Football Blur What a time to be alive
SoccerAm was class and became part of my match day routine. Lovejoy and Chamberlain were superb hosts. I remember Helen being a guest at half time at Roker Park. Bit cringe looking back but the Fulwell End started chanting “Get yer t**s out for the lads”. The whole ground was stunned when she started to take off the Sunderland shirt she was wearing only to reveal a Torquay top underneath to massive cheers. Anyone remember the World Cup wall in 98. “What is it?????”
THATS A GREAT AGE!!
Its the modern era thats the problem....
For me, when i was a kid it was a kids show and an adults show at the same time, it had multiple levels that would capture different age groups and i'm not just talking about the soccerette, it had innuendo, sarcasm, sattire etc. By the end it was just a kids show.
Danny dyer mentioned in the same breath as the rock and evander holyfield fs😂
Cracking show. Remember watching the Lovejoy days with dad and loved the random bits like sheep-ups, Ally McMoist (its just a wee stain) and soccerettes etc. When lovejoy left it was still ok but lost the soul of the show.. The replacements just didnt quite stack up and didnt have the chemistry with Helen the way Lovejoy did. Some comment said that the wokeness didnt kill this but in reality it was probably one of the last nails in the coffin. The show would have just been another football discussion if not for their edgy skits and everyone involved knew what they were doing and if anything didnt it to try and propel their own “brand” on screen. For me, i stopped watching when i got my own place and refused to pay for sky, which with their costs, was probably another reason it ran out of steam as a show!
11:06 “120 minutes sliced in half, to 90 minutes” might wanna check the maths on that one
Getting the Star on the England shirt for their World Cup win, the whole Forces appreciation segment were absolutely incredible before social media. The Wrestlers segment and the Ramblers was also utter awesomeness
It makes literally zero sense that something like soccerettes was cancelled when at the same time, nowadays, we praise women who are making a lot of money through only fans or Instagram accounts etc. It’s either exploitation or it’s not. I don’t see how modelling can be exploitation on soccer am, but empowering on Only Fans?
Yeah soccerettes bad onlyfans good.
It literally makes no sense, but especially with women it only works when it suits their agenda.