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The art of innovation | Guy Kawasaki | TEDxBerkeley

TEDx Talks
2014 ж. 21 Ақп.
3 733 771 Рет қаралды
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Guy Kawasaki at TEDxBerkeley 2014: "Rethink. Redefine. Recreate." His talk is titled "The Art of Innovation."
Guy Kawasaki is a special advisor to the Motorola business unit of Google. He is also the author of APE, What the Plus!, Enchantment, and nine other books. Previously, he was the chief evangelist of Apple. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.
In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)

Пікірлер

  • This guy knows how to give a presentation.

    @kentlofgren@kentlofgren8 жыл бұрын

    • HDFC0000518 up if I had

      @raghavendercheeti5837@raghavendercheeti58377 жыл бұрын

    • Pretty much never changed it since the past 15 years.

      @Lobotommy110@Lobotommy1107 жыл бұрын

    • No,just he is dealing with the real stuff ;-)

      @user-cc5hh9lb1t@user-cc5hh9lb1t7 жыл бұрын

    • 🤣🤣🤣🤣🤣🤣🤣🤣I love this guy

      @sonrahprofit@sonrahprofit Жыл бұрын

    • Unfortunately that seems the only thing he is good at

      @ninoubelbar416@ninoubelbar4163 ай бұрын

  • First time I cared enough to watch the whole TED-talk without skipping anything. This guy is amazing.

    @Garium87@Garium878 жыл бұрын

    • Me too! Amazing speech

      @IrkaGhazaryan@IrkaGhazaryan4 жыл бұрын

    • humor to cover up gaps in his presentation....

      @ihatekillerclowns@ihatekillerclowns4 жыл бұрын

    • @Claudia Cerny ccx a y I'll k5

      @gloriaboahengnyarko592@gloriaboahengnyarko5924 жыл бұрын

    • he is from the bike family

      @juanok2775@juanok27753 жыл бұрын

    • @@ihatekillerclowns What gaps?

      @haveagudday8068@haveagudday80683 жыл бұрын

  • Here is my understanding and summary for this lecture: The art of innovation is about making meaning and not only making money. In this lecture, he clarifies the air around the concept of innovation with examples of companies from Apple to Microsoft and how they were able to become successful by making meaning. He then talks about how one must select their mission statement which is something not very lofty but meaningful, citing examples from Wendy's, FedEx and Nike. The third idea he propounds is how to jump your limitations. For this the organisations have to examine what benefits they provide and not what they do, ie they need to jump the curve. Great products have to be intelligent, complete, empowering and elegant. He further mentions about how to start with positioning and branding but adjust as per customers. Innovative product launches must not be afraid to polarize people as great products are either loved or hated. The next mantra is 'churn baby churn' ie innovation must involve updating of products. Innovators must find a niche where they are unique and valued. He lastly talks about how to perfect the pitch (10 slides, 20 mins, 30 points rule).

    @Shaktig39@Shaktig394 жыл бұрын

    • Thanks for summarising this . This should be the video description

      @juliuskayitare7487@juliuskayitare7487 Жыл бұрын

    • thank you for helping my assignment :)

      @nourelxhouda101@nourelxhouda101 Жыл бұрын

    • You are good at summarising the video but one point I differ. That’s the mantra tied to mission. I believe mantra is something like tactic of the business while mission is one that explain how you are trying to achieve your vision. Again mantra is not vision as well as somewhere he referee this close to vision of the company

      @saravanakkumarvps6794@saravanakkumarvps6794 Жыл бұрын

    • tenkiu

      @InfiniteCher@InfiniteCher Жыл бұрын

  • that talk was simply amazing. now time to change the world

    @the3rdnumber@the3rdnumber9 жыл бұрын

  • This is one of the best presentations I have ever seen. I love his humor, his control of the crowd, and the overarching message. I've watching this sooo many time's in order to absorb some of Guy's skills :) Cheers!

    @JakeVoorhees@JakeVoorhees7 жыл бұрын

    • "I've watching this sooo many time's in order to absorb some of Guy's skills". Who cares.

      @dsb5444@dsb54446 жыл бұрын

    • Jake Voorhees practice, practice, practice... the first time he delivered this it took almost one hour and he was quite literally pulled off stage ;)

      @licinioroque4458@licinioroque44586 жыл бұрын

    • Jake Voorhees j k fuczfgfffblljgc hhhjk oc

      @RR-hx9fi@RR-hx9fi6 жыл бұрын

    • My Kasaski. Tune Please. Ride to Friend trust.Go North, SiR Guy, Understand. Yes,

      @shushimoda5372@shushimoda53723 жыл бұрын

    • Same

      @matthewboyd5419@matthewboyd54192 жыл бұрын

  • What an amazing inspiration! Thank you Guy!

    @alessandro8953@alessandro89538 жыл бұрын

  • This is what I just needed right now... Perfect at this time.

    @ucherichmond822@ucherichmond8227 жыл бұрын

  • I love his humour, confidence, and intelligence! One of my favourite TedTalk!

    @IChannelOfficial@IChannelOfficial3 жыл бұрын

  • Such an amazing speaker ! He make it so clear, simple, easy to understand and yet precise.

    @bellamurani6661@bellamurani66612 жыл бұрын

  • Very important innovation advice. "Great innovation occurs when you don't limit yourself and you think to the next curve..."

    @barnesconti@barnesconti10 жыл бұрын

  • This was an absolutely fantastic presentation! Stuff like this makes you want to do something. Thank you!

    @EricHillAuthor@EricHillAuthor3 жыл бұрын

  • When you mix between humor and content, it delivers outstanding talk tbh.

    @pratamarizkynugraha7156@pratamarizkynugraha71563 жыл бұрын

  • So beautiful and smooth .. I hope we have such amazing speakers in University and school so everyone will make a meaning to this world . Thank you all

    @qasimraza760@qasimraza7603 жыл бұрын

  • Wow! What a motivational and inspiring speech. Not only for business, but also for your daily life. We all have to make meaning to change the life of others and in fact to change the world and make it a better place to live in. I would love to be able to see Mr. Kawasaki live on stage in Belgium. Wish all the viewers an inspiring moment watching this great speaker! Also a big fan of Canva! :)

    @marievdb7464@marievdb74645 жыл бұрын

  • It’s rare I come around from a Ted Talk amazed by the amount of value I got from that. Delivered in a quick, funny and effective way - I wanted to learn about innovation, and I did! Definitely will be looking to Guy some more

    @kieranaudsley8695@kieranaudsley86953 жыл бұрын

  • This is one of the best speeches I've heard on innovation.

    @302ec@302ec4 жыл бұрын

  • Definitely one of the best so far. The knowledge is so universal that even as a musician all the points were perfectly valid to me. Time to implement.

    @akhilchandrashekar1725@akhilchandrashekar17255 жыл бұрын

  • This man is so good. Congratulations. I like what he said, "Aha, someone understood my pain".

    @bernards6115@bernards61158 жыл бұрын

  • This is my favorite TED Talk of all time :) I absolutely love the opening joke. He is suchhhh a good speaker :) Cheers Guy, cheers TED!

    @JakeVoorhees@JakeVoorhees7 жыл бұрын

  • Every entrepreneur and/or innovative thinker should listen to this. I played this several times already.

    @truckhstlr99@truckhstlr995 жыл бұрын

  • Guy Kawasaki absolutely brilliant, had me hooked from the first minute.

    @DavidEaton@DavidEaton10 жыл бұрын

  • Best Presentation about innovation. He really applies those 10 decks. I watched more than 3 times while thinking and brainstorming

    @h.a.x@h.a.x2 жыл бұрын

  • "The art of the start" is more valuable than 80% of all business books present in the market

    @debmalyapaul5453@debmalyapaul54533 жыл бұрын

  • Thanks for sharing your insight. The timing couldn't be any better.

    @thetrailvagabond@thetrailvagabond8 жыл бұрын

  • The trolls and haters really need to get a life. Guy K. is brilliant and shares his knowledge as FREE advice. Use his inspiration to make your own life better.

    @donvandervort3675@donvandervort36756 жыл бұрын

  • This guy is everything! Brilliant talk.

    @edwardpayne5818@edwardpayne58184 жыл бұрын

  • One of the BEST TxTs that I've ever heard! Thanks Guy.

    @dharcdiamond7134@dharcdiamond71344 жыл бұрын

  • Love this - have watched it a few times and it is still so relevant....

    @kemlaurin@kemlaurin5 жыл бұрын

  • Our Jappo is at another level. I am elevated after listening to his truly uplifting talk. Amazing person & personality. ✊✊✊

    @jaideeprai230@jaideeprai2302 жыл бұрын

  • This is really great talk. I watched this two times and loving it!

    @aureliealameda4005@aureliealameda40054 жыл бұрын

  • I don't think I have ever watched something so powerful and funny at the same time. Thank you so much! 🙏🏾

    @aja4875@aja48753 жыл бұрын

  • love this, it felt like only 5 min had passed by! Easily one of my fav tedtalks

    @haleywang8941@haleywang89413 жыл бұрын

    • Right lol

      @OiVinn-eq1ml@OiVinn-eq1ml2 жыл бұрын

  • One of the best talks I've comes across!!!

    @ms_tee@ms_tee8 жыл бұрын

    • I can agree

      @slrd_spiritual@slrd_spiritual4 жыл бұрын

    • Why can't you try and invest in this Bitcoin to see how it Works

      @monicajames6871@monicajames68713 жыл бұрын

    • Contact madam Rita via What_sapp + 1 ( 3 2 1 ) 4 4 9 2 7 4 6

      @monicajames6871@monicajames68713 жыл бұрын

  • Just awesome presentation - the body language, the soothing tone, the simplicity of explaining , all are excellent

    @CareerTalks@CareerTalks4 жыл бұрын

  • 21 minutes well spent. I don't remember the last time I was so glued to my screen without missing a beat. This Guy has a unique gift of resonating with his audience no matter the demographic.

    @MangoWay@MangoWay7 жыл бұрын

  • showing an accurate and deep understanding; great perceptive. Thank you for all the insightful information. 💡

    @teeI0ck@teeI0ck3 жыл бұрын

  • Literally the first TED talk I enjoyed and learned something from. Thank you!

    @Sannyst@Sannyst4 жыл бұрын

  • Exactly what I needed.... I am going to pitch my Idea very soon. Learned a lot from mr. Kawasaki.

    @ManishKumar-gb7yf@ManishKumar-gb7yf6 жыл бұрын

  • Excellent speech and perspective by Mr. Kawasaki.

    @DowdyDowd@DowdyDowd7 жыл бұрын

  • This guy is awesome.

    @beingme2345@beingme23459 жыл бұрын

  • You mention such great points in this speech Guy!

    @Practiceofthepractice@Practiceofthepractice5 жыл бұрын

  • SO much valuable information in this TED, took an hour to watch and write notes down

    @ragingbullog2337@ragingbullog23374 жыл бұрын

  • He reached out with more information to ppl, and made us more engaged, in 20 minutes than a bozo would do in two 1h long seminars. The art of innovation? I’d add the art of presenting to that.. What a man!

    @kevinkallio8058@kevinkallio8058Ай бұрын

  • "Honey, you're not in my dreams." What an intro!

    @jcarlosquebrado6716@jcarlosquebrado67166 жыл бұрын

    • The art of Innovation!

      @bandagdgoldburger8735@bandagdgoldburger87354 жыл бұрын

    • @@aspiniumable because it is funny when a woman tells his husband she doesn't dream of him, as if she wasn't attracted to him as much as other things

      @TexteStyle@TexteStyle4 жыл бұрын

    • Feeling sad for him...

      @bhaskar2686@bhaskar26863 жыл бұрын

  • never be afraid, that's the message I got, creativity/time= success

    @goldenmath4091@goldenmath4091 Жыл бұрын

  • 20 minutes feels like 5 mnt. great talks.

    @Irzani938@Irzani9387 жыл бұрын

  • This is so inspiring and empowering talk.

    @garima1928@garima19283 жыл бұрын

  • My time well spent ever in my life with this video. Thanks a lot!

    @stevenzin5834@stevenzin58343 жыл бұрын

  • One of my favorite Ted talks which I can listen many times. Different way to explain the "WHY".

    @ynilesh9@ynilesh95 жыл бұрын

  • Thank you for this amazing talk!

    @danielmoore2474@danielmoore24746 жыл бұрын

  • One of the best presentations, I've ever listened to. Superb.👍👍👍👍👍👍👍👍😀

    @onlinemall7288@onlinemall72884 жыл бұрын

  • I even applauded at my house in front of the monitor. Great speech!

    @whatismods@whatismods5 жыл бұрын

  • what a mind blowing way to deliver a talk..love the way he jokes in his talks, making it so much fun

    @ShaliniBothra@ShaliniBothra8 жыл бұрын

    • yyp

      @caramelcoffee5598@caramelcoffee55987 жыл бұрын

  • This guy is fantastic...very inspirational.

    @DrewCherrington@DrewCherrington8 жыл бұрын

  • One of the finest inspirational video ,,,,listen more than hundreds times,,,thanks for sharing 🙏

    @ShailendraYadav-wr8vq@ShailendraYadav-wr8vq3 жыл бұрын

  • One of best, every one has something to learn from this

    @rahulvermahorizons@rahulvermahorizons4 жыл бұрын

  • Thank you Guy..!! It's a new paradigm you contemplated. Gracious.!! Regards, Ashish Thakar from Ahmedabad Gujarat India

    @ashishthakar9745@ashishthakar97454 жыл бұрын

  • Five star lecture. Very clear presentation and understandable.

    @weneedpeace6330@weneedpeace63304 жыл бұрын

  • Best Ted talk ! Period. Damn

    @tathagatanand6449@tathagatanand64494 жыл бұрын

  • I always come back to this video since the day i saw it 8 years ago. Still relevant and sounds advice.

    @zeemeister1@zeemeister12 жыл бұрын

  • Really Interesting and entertaining - he's brilliant! Will watch this many MANY times!

    @soniaassomull6821@soniaassomull68214 жыл бұрын

  • This guy is a natural magnet to audience's attention.

    @kwanpakshing@kwanpakshing4 жыл бұрын

    • Francis Kwan

      @premgupta3344@premgupta33444 жыл бұрын

  • amazing and inspiring

    @jooji1979@jooji19799 жыл бұрын

  • Thank you so much for this insightful presentation...

    @MegaKarume@MegaKarume4 жыл бұрын

  • Brilliant speech and very entertaining, he did polarize the audience.

    @WaelAKamel@WaelAKamel7 жыл бұрын

  • what a great and one of the best ted talks I've ever heard!

    @rafidfikri3285@rafidfikri32853 жыл бұрын

  • Holy moly, he had me in grips in the first minute itself! Exceptional!

    @rbctmg6131@rbctmg61312 жыл бұрын

  • one of the best talk of all time

    @georgelockhart6335@georgelockhart63358 жыл бұрын

  • this was the most powerfull ted talks video i ever watched and during this video i innovated two idea's .

    @sanskargupta3700@sanskargupta37003 жыл бұрын

  • "Guy on video" has made my top 10 list of discoveries for the year.

    @ayoibaru5130@ayoibaru51307 жыл бұрын

    • Эсфир Папаю хщщзддррюиирппп

      @user-qb3be8hm1d@user-qb3be8hm1d7 жыл бұрын

    • Wonderful...

      @vedawattieram15@vedawattieram156 жыл бұрын

  • Thank you for sharing. keep up the good work

    @creativitystuff8121@creativitystuff81217 жыл бұрын

  • Loved your presentation, fast moving with great points

    @alexgehales@alexgehales6 жыл бұрын

  • Fantastic Lecture especially for potential Innovators based in remote locations

    @eduinam5789@eduinam57895 жыл бұрын

  • Those insights are enlightening to foster innovation and creativity!

    @wuhei164@wuhei1642 жыл бұрын

  • This was such an excellent talk. Why haven’t I seen this by now??!

    @JettPalmer@JettPalmer4 жыл бұрын

  • Great video and talk. We really enjoyed this & will be sharing it on our social platforms. Thanks!

    @TUBEgTLD@TUBEgTLD8 жыл бұрын

  • Very inspiring speech!!

    @arindamguhamazumder2165@arindamguhamazumder21659 жыл бұрын

  • The Art of the make meaning. Great inspiration.

    @rolfdindorf4468@rolfdindorf44688 жыл бұрын

  • A man just spoke from own experience rather! Respect

    @darshansangodkar6173@darshansangodkar61734 жыл бұрын

  • Wauw what a great speach. I learned a lot!

    @ATOOMBOOM@ATOOMBOOM5 жыл бұрын

  • What a fantastic presentation with so much humour

    @eashwara7089@eashwara70895 жыл бұрын

  • I love your presentation style and your smiling expression.

    @jeremysmith4073@jeremysmith40733 жыл бұрын

  • Wow! Loved it! Great presentation, I was mesmerized!!

    @valeriedufix3696@valeriedufix36966 жыл бұрын

  • I’ve been in a rut, afraid to fail with some inventions, focusing on perfection , this talk has regenerated my tenacity and I cannot express enough my gratefulness

    @zzzz1192@zzzz11925 жыл бұрын

    • Hi, I hope its been going well so far

      @judithhassan3621@judithhassan36212 жыл бұрын

  • Helarious, efficient and to the point. I love this presentation! Well Done!

    @Snowflake_Maja@Snowflake_Maja5 жыл бұрын

  • Interesting points for innovation in marketing. Thanks, Guy Kawasaki !

    @marketingycoaching@marketingycoaching2 жыл бұрын

  • Love this talk!

    @ierik@ierik5 жыл бұрын

  • Applause. Thank you, loved it.

    @saikumaru2813@saikumaru28134 жыл бұрын

  • Interesting presentation of Guy kawasaki. Thanks for sharing it.

    @asesjusperu3194@asesjusperu31948 жыл бұрын

  • Thank you Dear for your excellent presentation. I appreciate. Regarding the course i may expect more and ambitious. Hope i will surprised by the course and its detailed subject matter. Cheers

    @alemayehuteklu7357@alemayehuteklu73575 жыл бұрын

  • His thinking is very practical and realistic

    @prasaddalal777@prasaddalal7777 жыл бұрын

  • Such a great speech!!!

    @minahan9315@minahan93154 жыл бұрын

  • Thank you!!! My Creative juices are flowing.

    @kennedyhairston5547@kennedyhairston55472 жыл бұрын

  • that was simply wow, Guy jus smashed it

    @thomasbolt2930@thomasbolt29306 жыл бұрын

  • Having a meaning - starts it all. The rest will follow!

    @donniedenton7017@donniedenton70172 жыл бұрын

  • I loved every bit of this, definitely implementing this

    @The_Amazing_Ama@The_Amazing_Ama7 ай бұрын

  • Guy, great advice, as TV and Film Producer your tips will surely help me reach out to a new audience.

    @luckyboypictures@luckyboypictures6 жыл бұрын

  • many thanks for such a great talk

    @vanlonggarden@vanlonggarden3 жыл бұрын

  • Simply Hats Off!

    @SyedAzaazAhmed@SyedAzaazAhmed5 жыл бұрын

  • Love Guy's Ted Talk!

    @johnproano23@johnproano238 жыл бұрын
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