one of the most well known fashion brands in the world, the house of chanel has been in business for over a century, but most people don't know the first thing about it. in today’s video we decided to take a closer look at chanel’s history, from founder gabrielle “coco” chanel’s time as a nazi spy to karl lagerfeld's controversial 90s relaunch to the brand's currently negative reputation. what are your thoughts on chanel?
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I kinda want to see more of these fashion history breakdowns of brands. Maybe a Gucci breakdown because they have there fair share of controversies?
Yes would be so interesting
Right?! After watching House of Gucci I was like “what a looney family!” 😂
And no ones watching that shite movie they did 😭😭
there’s a channel called Threaducation that does a lot of video essays deep diving into specific designers and labels! really interesting stuff!
That would be interesting
Thank you for not glossing over Chanel’s WWII Nazi involvement...a lot of people aren’t even aware of this.
I'm not into brands, so I was extremely shocked when I found out, but then again, she's French. They have a rep for a reason.
@@ms.wilson6439😢😢😢😢😢😢😢😢😢😢😢😢😢😢😢😢😢😢😢😢😢😮😮😮😮😮😮😮
@@ms.wilson6439 Me too! I mean they did low ball her with the deal, but they did all the work. They should have it least re did the contract even by 10% more would have made a difference. But, they were both making mind boggling amounts of money. So, its hard to believe it was about money at the end of the day. Im kinda glad the family still owns the rights, bc what their people went through is horrific. She was beyond wrong for that. Im surprised it didn't end her brand. But, as we all know. No matter how wrong or how many facts of big brands wrong doings, they all manage to stay afloat and very powerful bc people just ignore the heinous things they did.
Chanel is trans
If you have read any of her books you would already know her history. 😊
I'm seen a lot of people whitewash Chanel's allyship with white supremacy - claiming it wasn't that bad, or that we should still honor the woman because she helped "liberate" women and made creative contributions/changed an industry. The Nazis oppressed women horrifically - especially groups like Jewish or disabled women. This is a big problem with "girlboss" feminism - a willingness to overlook atrocities because that woman was successful, skilled, or powerful. And I think whitewashing over that is a disservice to those who suffered under Nazism. She did big things, but she was awful.
this was exactly i was expecting when i was gonna see comments. but ig not!
yeah exactly. also "oppressed women horrifically" that's a freaking understatement
The comment beneath yours is the Shining example of what you illustrated first, sigh
@@DistortedMelodies_ which one?
I completely agree with you, though I'm a little confused by the use of the word "whitewash" here
I always thought CC was a horrible human being. Just because you are successful as a women it doesn’t excuse heinous behaviors.
To me, it shows that women can be horrible and vile just as men are. I’m tired of people being like it, “oh you have internalized misogyny or you’re sexist". I find it weird that these people complain about whenever a male writer kills off an evil female character, they think it shows a symbol of defying gender boundaries, when in reality, they did it because heinous acts, not because they were asserting themselves, because they do it in the wrong way.
Also, it’s infuriating whenever people criticize a woman, people are quick to come up with excuses like “oh your sexist and have internalized misogyny” it’s pathetic and there’s backing that up whatsoever. Remember we judge people based on the content of their character and not on gender, sexuality, or race.
@@karenstrong6734 The same crapsack with double standards of sexual assault. If a man dares to simply touch a woman to her hand, especially if she's younger than him, the man will be quickly labeled as "predator", bullied and cancelled. But when a woman does visibly creepy behaviour towards men, she's praised as a "girlboss" and the male victims are called "the lucky guys".
@@karenstrong6734 Yes and always yes! People forget that female criminals and female maniacs always existed and these women had raped, tortured, exploited and even murdered other women! There's nothing "feminist" in becoming what the feminism is actually fighting against. You just CAN'T erase the oppression when you make yourself an oppressor.
Often success comes because you’re willing to engage in heinous behaviors!!
Please do this type of video with other brands such as LV, YSL, Gucci, etc. I love history like this.
I would like to buy a CC necklace.
sammee!!! more of these please 😭😭
@@brandyw.7943 you want to buy something that is from a company that collaborated with the nazis, just to succeed... The 10m+ victims that were put to death, because of their religion, sexuality, disability, politics etc, would thank you for honouring their memory (I'm being sarcastic, in case you missed it). If their deaths don't bother you then you might want to take a long hard look at yourself.
@@brandyw.7943you mean a swastika
@@Thepeanutcollector Chanel necklace
Just finished a book last week: "Sleeping with the Enemy: Coco Chanel's Secret War".... what a wicked woman. I truly don't know how any person or brand can be forgiven for such a horrific past
luckily she gave over her company to the wertheimers in the end so she made the people she hated most as her biggest heir
Karl Lagerfeld: “One cannot - even if there are decades between them - kill millions of Jews so you can bring millions of their worst enemies in their place,” the 80-year-old Chanel designer told a French television show. “I know someone in Germany who took a young Syrian and after four days said: ‘The greatest thing Germany invented was the Holocaust’,” he added
@@lisaiddings1354 what hade Syrian to do with the holocaust?!?!?!???????? Karl is so racist and Islam phobic he is more awful then her
It’s not based on any proven facts lol the author even said it’s based on rumours lol check the snopes fact check based on documents that used to be locked away ;) Churchill was her friend and stood by her side for a reason
@@martingades also worth checking “snoops debunked.” There are some grave issues with the “fact checker” sites.
Karl Lagerfeld is disgusting idgaf how talented someone is when they have said the things he's said especially about sa. We shouldn't be celebrating someone like that.
tell Anna Wintour that, she organizes the Gala. write to Vogue if it makes you feel better.
Exactly. Why are we celebrating him?!
Absolutely yes
@@lisaleyendekker8305 anna wintour herself is a problematic bitch lol
@@lisaleyendekker8305 So it's okay to praise a person who said nasty things about SA? Lmao calm down no one cares about Gala.
Talented creator, horrible human. This is a very interesting story. 💜
creators chanel and karl is the same shit.
Designs are not very talented (they're grandma look and smell), it just have more time of being glorified as "rich look" people get it because is famous old rich style, and when they get money they think is good idea to go back of the nostalgia they had when they didn't have money to buy it, but in the deep side they don't like it , and they didn't develop an esthetic, so they go back and try to find old nostalgic products they couldn't get before
They don't buy the design, they buy the label of luxury they couldn't get before, and mother's and grandma couldn't get So the branding of chanel is collection something for their moms and grandma's that they couldn't get either, chanel is like s missing piece in womanhood, for woman that doesn't develop a personal style Chanel is buying Marylin beauty, for average looking clients, is the missing piece they never had before
@@hiwelcometochillis2579 I think saying designers are "not very talented" is very wrong, considering how their talents, or "lack thereof" as you claim, helped shape the fashion industry and set trends for the future. Many items people now wear are completely based off of designers and their talents. I do agree with you though when you say people only buy it for the sake of buying it because it's expensive etc. But I think that was less common in the earlier times, people did buy it because they liked it, but then of course because it was trendy. And not everyone who buy designer aren't completely lacking a personal style and aesthetic though.
@@userabby17 i said those designs are not relevant, in design, but they're important for buyers But people that wear those top designer are so boring, the trend is dead and now everyone dress the same that's the problem, designer supposed to be iconic design and unique, but now it's everywhere
As a historian, what frustrates me about stories like Gabrielle's is that they're so often presented with no true societal context, which allows for the glossing over of things like Nazism. Gabrielle pushed an unusual number of social boundaries for a woman in her times. Nobody asks _HOW?_ and that's the problem. We present it like she was "just ahead of her time", like women's liberation was a matter of 'somebody just needed to _want_ to do it'. Women from beginnings as humble as hers were ostracized (if not worse) for living the way she did (spinster, financial independence, pushing 'morality'), that's why nobody did it before her. Why was she successful at it? The answer is: she was probably a very manipulative, bad person. That doesn't mean the work she did wasn't in some way essential to women's liberation. But it does answer why women like her who thrusted us forward are often also associated with horrible things. If we don't talk about that, we leave room to not only excuse away her affiliation with white supremacy, we also allow for that requirement to keep existing. More often than not, people who cross serious societal boundaries in the name of 'liberation' can only be ruthless because those with a conscience would struggle to find a way around the dangers of doing so. We require people to be the kind of people willing to do ANYTHING. The reason she was able to break the boundaries she did was because she probably did a lot of very smart but insidious things behind closed doors to cover herself.
Thank you! I couldn't have said it better myself. Reading down the trite, simplistic comments which don't take into account the complicated context of the political/war time in history and societal norms and restrictions on women is sad.
As a fellow historian, THANK YOU. Many people into fashion history have the same issue as people into military history: they can tell you about the historical accuracy of uniforms and costumes, but they can't tell you jackshit about any of the societal, contextual, class, racial etc. context and the blood that went into making it.
This is very true, when I first started out in modelling/acting I was very naive and sweet, now I'm incredibly competitive and ruthless when it comes to getting opportunities. And most of that is down to rivalries with other young women who are very manipulative and good at hiding their narcissistic behavior. It's a rare treat to find other actresses and models who are genuine and real that I can form real genuine connections with.
This!
She also had very priviledged lovers ,who were willing to help her with her buisnesses and brought her in contact with the elite circles of the time.. I can't judge her,but I think, as we speaking about fashion , her impact wasn't so idealistic as peopel think. And the proof is how nowadays we're trying to fight with the ideas chanel created ,even by not saying it loud! The whole idea of presenting femininity as anti-feminist [the irony] is the biggest of those!
I honestly think a breakdown of the 'Bond Girl' would be a great video for this channel and really fit with it. From the fashion, to the archetype, to the misconception, I feel like that would be a great video to do. Do you think you would consider that?
I would love to see that! The bond girls and their status is truly fascinating and I still love the old movies for their aesthetics, despite their other obvious, frequent flaws.
YES!!!
I agrée. That’s a fabulous idea. I’d also love to see a fashion evolution video of Rhianna. She was such an influential fashionista for many millennials such as myself.
@@rainyhaze2053 Absolutely, I would love to see a dissection that goes past their stereotypes.
@@Pinkladyisv Interesting! I'm not the biggest Rihanna fan or a Millennial, but it's really cool to hear that.
In my personal opinion, Chanel is tired nowadays. They're designing clothes for only one specific body type that not even all their models have. They're continuing to overuse the 1920s silhouette, which hasn't been in style for years and I don't see it making a comeback anytime soon, especially with how both body beauty standards as well as body positivity heavily juxtaposes that fashion era. If they'd take a moment to step away from the two-piece suits with knee-length skirts, they'd probably see more of a younger audience buying their clothing. Yes, it's what they're known for, but it's too "Royal Family" in my opinion, too "Granny's Sunday Dress". Chanel continuing to avoid diversity in body types is what's holding them back from creating modern fashion that appeals to the younger, wealthier audience they've been craving. Thank you for coming to my TED Talk.
@watermelongrapes Maybe it's because I haven't been keeping up with current trends, but I seriously haven't seen anything even remotely resembling 1920s fashion in modern clothing.
@@nekomancer09 Even if these looks are coming out on the runway, I don't really see it being consumed by the masses, but maybe I'm wrong. If anything, I'm seeing a resurgence of more 80s and even 2010s looks being sported out and about and on instagram.
Their clothes are very Granny Sunday Dress
@@nekomancer09 it isn't
@@nekomancer09 not really. It's definitely a bit thinner but it's still a bbl body but with a different shape where the top is flatter. Boyish/heroin chic is not in.
Fun fact about the perfume. Number 5 was meant as a Christmas gift for her best clients and wasn't intended to be for sale at first
19 ml bottle 🙂
This is not true actually. It didn’t really have to do with Christmas but her giving away perfumes was just a marketing gimmick.
@@at136 sources at the time call it a christmas gift, later it was attributed to marketing because it was in autumn, so not particularly close to christmas day
Chanel is that one brand that never managed to shake off the granny vibes to me, their designs are so tired and the "luxury" makeup is meh at best. I never looked into the history of the brand but now I see my bad vibes senses were very much justified.
Lol we share the same thoughts, never cared for the brand their clothes are boring to me
Same, I've never liked the clothes. I was a teen in the 90s and the short hemlines couldn't shake off the granny vibes for me - my jam was Westwood and Gaultier, much more innovative creators at the time. Lagerfeld came across as a snob even before all the revelations, so I'm doubly glad I was never into the brand!
@@missvioletnightchild2515 Agreed, Westwood unfortunately isn't well-known in my country, but I recon I'd love her if exposed earlier (not that I could afford anything but still ×))
@patootie Westwood products are definitely more interesting I own a few of her stuff. It also helps she was one of the least problematic designers
@@missvioletnightchild2515 that's because he is a snob. Dude had a servants as a small child and lived in mansion 🤷
Jennie is most definitely the exception to the newest Chanel girls. She’s been a very big and vocal Chanel fan for a long time, and always found ways to creatively incorporate it. Her style is very fitting for the brand and probably a saving grace to it in many ways, given the ability of K-pop stars being seen with an item only to have it sell out.
THIS. Jennie is the breath of fresh air Chanel desperately needs for its image.
@@EmpressCosplay but that doesnt change the fact the channel has a terrible history n ppl should j not buy from that brand
@@deoui5807that won’t happen anytime soon as many people don’t care about the history of the creator sadly just the name of the brand
@@girlvsblender7071 Societal progress often takes a frustratingly long time, yes. But I don't feel like that is an excuse for complacency.
@@girlvsblender7071 sorry I didn't mean that to sound aggressive lol. Just that we shouldn't give up on our beliefs because it's easier to not care
My boss just named her new dog after Coco Channel. I had to remind her that she was a Nazi. Thanks for bringing this history to light. It seems not enough people know about the type of person she was.
You're a star and a savage for doing this! Bring it on!
Oh, man, do you remember the nazi pug? This comedian taught his gf's pug how to salute and everything so the poor pug would be less cute. That's what I imagine when I hear about a coco chanel dog 🤣
@@ApricusInarosyou don’t know this person. Just assuming something because you don’t like what they said doesn’t make sense.
@@ApricusInaros the first sentence implies that you think this person imagines that they are better than others even though the person just wanted to criticize the ignorance of people who support these labels
@@ApricusInaros yeah it was obviously sarcasm but still an assumption about their personality
If you end up doing a series of brand's histories that would be amazing! I'd especially look forward to one about Hermes, Prada, and Burberry
Actually, "Chasnel" in French is also pronounced "Chanel". It might have been her real original name. A lot of words dropped silent S's before a "N"
im actually so happy you made this video since im doing my own research on Karl Lagerfeld in order to better prepare for what could be either an amazing or distrasious met gala!
omg you're heres slaaaay
Here’s a quote by the bigot racist Lagerfeld, who also spoke horrible about many women: “One cannot - even if there are decades between them - kill millions of Jews so you can bring millions of their worst enemies in their place,” the 80-year-old Chanel designer told a French television show. “I know someone in Germany who took a young Syrian and after four days said: ‘The greatest thing Germany invented was the Holocaust’,” he added
@@lisaiddings1354 Do you get paid to copy the same reply on every comment?
I'd love a 60's British retrospective. Malcolm Mclaren, Ossie Clark, Mary Quant, etc
Yes please!
I owe my entire wardrobe to mary quant, without her I'd never be able to piss off so many people with short skirts on the daily
I think jennie definitely stands out from the new chanel faces. She is, after all, last house ambassador chosen during karl lagerfeld’s era. I don't know if it's because I follow her and her career but I disagree with including her into a group that doesn't love chanel or doesn't have a personal style, she's extremely loyal to the brand and often includes it in her everyday wardrobe even if it's just some hairpins and I feel like she actually adds something to the brand. Many have said that she's saved from the chanel curse since she manages to make the clothes look trendy or cool for younger generations and definitely helps their sales as well
Definitely agree with you there.
Yeah, she's an exception here. Every chanel item added to her wardrobe always looks natural yet carefully thought out. It's the little details that makes her outfits stand out and sell out. To many young asian females, she's become somewhat of a style icon they look up to for inspiration and I think thats something to applaud her for. Not everyone can make chanel work, but Jennie truly knows what she's doing. When you say someone has no personal style, it means they just follow what is trendy and not what compliments their body and personality. With Jennie's case, however, we know what her staple pieces are and how they build on her character and lifestyle. I feel confident when I say that she is a trendsetter, not a follower.
I agree when she was doing the side by sides she was the only one who looked very natural wearing
she doesn't look bad in Chanel but not exceptionally great either, she is so much better as a Jacquemus girl
@@Sonmmmxuan Agree with you there, just saying that compared to the other women Jennie was grouped in, she actually has fun with the pieces she pairs.
Even if you don’t like Chanel, you can’t deny the huge impact they have on fashion.
n u cant deny the brands collaborations w nazis
@@deoui5807 so? You try to cancel Chanel? The brand still exists, not like Nazi. What were you trying to say? Nvm.
@@mumumaximayou're ridiculous 😂
@@mumumaxima nazis are alive and well, unfortunately. what rock have been living under?
@@mumumaxima Not wanting to buy something from a brand you don't like isn't cancelling, wtf.
She was so rich, and yet in so many pictures she looks so miserable, but I have to admit, Chanel No.5 was one of the nicest perfume scents that I ever wore.
I feel like if Chanel doesn’t shake things up, they’re going to end up that Burberry trap where people only care about your brand for specific items but despise the rest of your offerings
They already do 😂😂😂 Even if I was rich, Chanel isn’t really “in” anymore. 💯
I personally think that Jennie is the only one who is really a Chanel girl now Her Chanel outfits are always so beautiful, natural, accurate and fresh, fits her so well and she seems to enjoy wearing it
i disagree with jennie not having a good enough chanel style identity. she was the last ambassador chosen by karl as she would always go viral for wearing chanel and was called the human chanel by fans, i remember reading they chose her for her loyalty to the brand. even to this day, she wears chanel in her private life and as a member of blackpink in editorials and on stage. her campaigns and appearances with chanel are also praised to be the only good ones of the new era with people saying she makes chanel look good. she gets praised left and right for her work with chanel. especially her new chanel bag campaign, with people saying she's giving the brand a youthful look. she's also the most famous idol in south korea, south korea is known to be the world's largest luxury consumer so she's definitely helping with sales in asia, when her coco neige campaign cane out, people were lining up in front of the seoul stores. she is definitely loyal to the brand and helps with both image and sales, a perfect ambassador in my opinion. love the video tho! amazing work
!!!
she doesn't wear chanel in her private life as much as it seems. it's her job to wear it everywhere
most famous female idol u mean? cuz i doubt she’s the most famous idol in general.
not to burst your bubble but the people talking about her are her fans! no one outside of kpop actually care about her fashion, she would wear the most basic fit and still get praised cause that what her fans are good at, they praise EVERYTHING she does wether it's good or not
Before she was the human chanel they called her human gucci. I don't think she needs to sleep and wipe her arse in chanel to make a point of how she's incorporated it into her identity beyond official appearances.
I worked at a CHANEL Boutique for a few years when I was in my 20s during Y2K. It was a fun job in a beautiful environment and us employees got great discounts on the merchandise even though we were not paid well-in fashion working for CHANEL was 'big name, no money'. I loved the makeup! I never could stand the smell of No 5 and I never understood why it's so popular. My favorite CHANEL fragrance is No 19 and that was Chanel's favorite scent as well.
Love how Lagerfeld was like «No shush grandma, you were rebellious yourself in the ‘20s wearing underwear fabrics in public. Now let us be rebelious in the ‘90s and show the miserable knee»😂 Made me giggle. Though both as a person are pretty sh*tty 😑 One condones assault and the other was a nazi collaborator. Not a great look imho 🤷♀️ Personally I still associate Chanel with wealthy grannies and I would never consider it modern or fashionable 😝😅
“One cannot - even if there are decades between them - kill millions of Jews so you can bring millions of their worst enemies in their place,” the 80-year-old Chanel designer told a French television show. “I know someone in Germany who took a young Syrian and after four days said: ‘The greatest thing Germany invented was the Holocaust’,” he added
Peg Bundy, is that you? :)
Would love to see a video about Mugler and the new direction the brand seems to be taking with fast fashion! Or maybe the history of high fashion and commercial fashion collaborations!
Putting aside the person of Chanel for a moment, in the 80's I was given a bottle of 'Coco' perfume (not mademoiselle) and instantly fell in love. It became my 'signature' scent'. Then over the years, I noticed it didn't quite smell nor last as long whilst the price went up so stopped buying it. Such a shame, I loved that perfume
I personally think that this years theme shouldn’t have even been in the conversation for the MET cause of all the controversy surrounding Karl
I'm very surprised at the lack of pushback or criticism of the choice, it just seems really out of taste.
@@Abi-sh4pt really
While Karl Lagerfeld was known for Chanel, I think it's important to acknowledge that he worked in Fendi for far longer (almost 2 decades prior) to Chanel. So, hopefully we will not just see all Chanel on the MET.
@@lissandrafreljord7913 karl himself is controversial
“One cannot - even if there are decades between them - kill millions of Jews so you can bring millions of their worst enemies in their place,” the 80-year-old Chanel designer told a French television show. “I know someone in Germany who took a young Syrian and after four days said: ‘The greatest thing Germany invented was the Holocaust’,” he added KARL LAGERFELD WAS AWFUL AND FAR FROM BRILLIANT- he spoke horribly of many women - shame to Metropolitan Museum of Art honoring this horrid person and to these shallow, voiceless celebrities supporting it for their 5 minutes of fame.
Many individuals in the fashion world are just awful.
I can't help but feel that Chanel is going to drop way off the scene for a while, as it has done in the past. We'll forget about tweed and be wowed when someone revives the brand
and it will become cheaper lol
Let it just go away. Schiap's revenge!!!!
@@stuartlee6622Hopefully it ends up in the Goodwill stores 😁👏
@@Vintagestylewins Agree 👍 Goodwill stores 😁
This was one of your best videos ever. Very well done and informative. I thought I knew everything about Chanel, but I learned some new things. P.S. I agree - Anne Hathaway looked amazing in Chanel!
BABE WAKE UP MODERNGURLZ POSTED A FASHION HISTORY
More brand histories please. You're doing an amazing job.
The tea will be spilled like there’s no tomorrow. Also, I’m very excited to see this topic being covered.
Funny enough I just did a project on Chanel for my fashion class! I’m so glad to see people talk about the not so glamorous side of the well known fashion brand.
I think it would be super cool if you talked more about the different body types on models and how brands style them differently. I also love the subject you chose for this video and think it would be super cool if you did one on Dior next!
I'd love to see Chanel archive pieces at the Met Gala, but celeb stylist are so uninspired lately. Maybe the poor performance of the modern Chanel items will inspire more thought but I really doubt it.
This was great! Very informative. Pleasee do Vivienne Westwood next!
this is why you are such a loved creator - you know how to hit the spot with the topic choices, and always deliver a very well researched video. i hope captions get added to this though, english is my second language and i can’t always decipher what people are saying (ofc this has nothing to do with you, it’s my ears)
I love candid takes and casual opinions in your writing. It’s obvious enough that they’re just your preference but straightforward enough to consider them harmless. Especially the part where you point out how recent Met Gala looks haven’t been up to par with previous events.
brilliant video! but i completely disagree with boxing jennie in with the young chanel girls who "lack personal style", jennie's impact on asian fashion is definitely something to write home about, considering the amount of trends she's set and her direct impact to chanel's sales in asian markets. she is the definitive chanel girl of the 2010s outside of white audiences.
ok now I need to see a history breakdown of other luxury brands as well like Louis Vuitton, Hermes and Burberry.
i genuinely enjoy all of your videos but fashion history and opinion is always your Forte ❤ thank you for the vid!
wonderful video, as someone who really doesnt know the history of these staple brands this only makes me hungry for more. I really hope this becomes a series for other staple or even once great and dead brands
What a joy to watch this thorough video! Cannot wait for more like this about other brands! You're my favourite source of all and pleasure leisure watch time! ❤
im rlly only basing this on her vogue outfits but sadie seems to have a more comfortable, tomboy-ish style which could work in theory but her & chanel just seem like a mismatch! i do think whitney is a great pick for chanel, she just doesn't have the popularity that her predeccesors do
I’m wondering if Jenny Kim has control of her designs with Chanel. Cause her stuff is the only recent stuff I’ve seen that looks good…lol
I loved this historical break down of a fashion house - so informative and interesting! I'd love to see more of these ✨🌙✨
Please do more of these for other designers, this was so interesting and was done so well!! 🫶🫶
We have been eating over here! You have been giving quality and consistency. I love it!!!!
Thank you again for bringing this knowledge to us in a well-edited and neatly-worded summary. Your videos are much appreciated for all this fashion info. 🎇
What a great video! Love to see a lot of history breakdown of brands 🤍
Appreciate the great amount of effort that goes into these videos
Love this type of video. Would definitely love to see a series on the history of fashion houses.
Ahh I love this channel when they post it’s a blessing
This video was awesome! I’d love to see this turn into a series looking at the history of all the major houses
43:00 👏👏👏👏👏👏 round of applause for the wording!!! that was perfectly well said and i couldn't agree with you more. these girls have a lot to live up to considering the image of the brand and advancing with it.
I personally feel Caliee Spaney who is starring in Sofia Coppola upcoming Priscilla biopic this year would be a much needed welcome as a new Chanel ambassador as she fits Chanel’s shorter height requirement and her as a more upcoming actress on the rise then Whitney Peak.
Just wanted to commend you guys on this video! Fascinating from beginning, to end. Seriously, content aside, the flow, the editing all flowed so well. 😊
I have to admit I’m always here for Luke/Haute as I call him, he’s so fabulous. Even the music you hear before every episode is relaxing. Keep it up Luc’
As a Luxury Marketing student, this video was well compiled and incredibly insightful. Thank you 😊🙏
You have reignited my long lost love for fashion. Thank you for that ❤️ 🫶
I hope you do more videos like this in the future perhaps about other long lived fashion brands like Gucci and Prada.
Been waiting a long time for a Chanel analysis video!!!
Thank you for this educational video! I appreciate all the work that went into researching this brand.
Thank you for this video. I absolutely loved it. ❤
Back in 2019, I took a History of Haute Couture class while studying abroad in Paris and wow... they left out A LOT! 😳I knew a lot about Coco Chanel's past bc of that class but I learned even more thanks to this video, great work!!
This was really good! I definitely hope we can all pressure you into making more of these 🤣
I only recently came across your channel. Your vidz are amaaaaaaaaazing! The amount of in depth research you do, and you have a wonderful voice!
You guys are talking about acknowledging Chanel’s impact but you don’t want to acknowledge it’s history smh
You talking about the comments or the video? Because the video is going into the dirty laundry that is Chanel’s history
@@animeotaku307comments
@@heather-ks8st Okay. Thank you for clarifying.
@@heather-ks8st the comments are talking about it tho??
i would love to see you break down another fashion house like this! excellent video!
I loved this video, please do more videos like this about other fashions houses! I would love to see videos about Dior, Burberry, YSL, Hermès and Kate Spade 😍
omg finally these are the kinda of videos that made me fall in love with your channel
Would love to see more of these breakdowns on the history of different luxury brands
Loved this video! Would love to see more of these :)
OMG! I LOVE THIS TYPE OF VIDEOS!!! We need the story of Halston and Louis Vuitton PLEASE ❤❤❤
Fabulous content!! Thank you 🙏🏻
Thanks for the video! So much new information
liking/commenting for the algorithm. great work!
Chanel's success is a testament to the world rewarding bad behaviour
I think it’s more, forgetting bad behavior if buried deep enough.
Well she was undeniably talented so that was also a contributing factor. I'd say it's more like the world is willing to forgive such behaviour from people as long as they are of a certain status.
@@najette1668 and if you and your class look good doing it. Pretty privilege was a thing even back then
This was really interesting!I would love to see more lik that!
Thank you for presenting an unbiased history of Chanel.❤
Thank you dear Maria for taking us along. Can't wait what the lvguz queen picked up at Fendi
It's very interesting and informative! Some Chanel fragrances are gorgeous, I really appreciate them: Chance Eau Tendre, No. 19, No. 22, 1957, Misia, La Pausa, Bel Respiro, Beige, etc. They smell classy (and very expensive). It would be interesting to see the history of Hermés, too.
This was so informative and entertaining at the same time! I hope you'll also make a video about the red carpet looks at the Met Gala.
I think it's quite interesting how celebrities have been used muses and great marketing tools for brands. Would like to know more about the other houses and their celebrities muses- like Gucci, YSL, Dior (Charleze Theron has been the face of j'adore -Dior perfume for like 20 years 😆)
Loving this content!! Would live more on other brands!! ❤
Your videos neverrrrrr miss. I just love love love this channel. I love that u put in your 2 cents at the end. I love that u tell us the history and the controversy. It’s just all around perfect. Thank you for existing. There’s a war going on in my country and this has helped me for get for just a little bit. Thank you again!
This was so interesting to learn about! I remember seeing the logo in the manga Codename: Sailor V and being worn by Sailor Pluto too.
Ha ha how old is that manga bc while it's likely that the manga references Chanel for fashion, my brain immediately connected to how Japan and Hitler were buddy buddy back in WWII.
@@mikahong It's from the 90s so long after that
@@ffx2fan122 I figured. Japan's actions are still very much felt. Again not to say it is what that manga did. Just my brain connected it. Esp since Japan is my fave country, I'm from a country they occupied, and like looking up on history.
Wow this is soooo good please do more of these!
i really hope you make more videos like this about other fashion brands
this is a scary crazy good essay !! good job moderngurlz
This was a really great video! I’m actually interested in learning about Birkin next if you’re taking suggestions.
birkin isn’t a brand
@@melodyspalace i think she meant Jane Birkin who’s the reason why we now have Birkin bags
@@jennyj6 but thats not a brand history video
Beautifully presented history of Chanel, I was intrigued.
Very educational video. As a suggestion I would love to see you rank all the characters of April O'Niel from the TMNT franchise like you did with Velma in Scooby Doo. Happy to see you upload again !
Wish you mentioned the Chanel nailpolish color 'Vamp'. It was released in the 90's and a big hit. it was the first high-end item i ever purchased. Bought it at Dillard's for a whopping $15. I was around 14/15 at the time.
I don't comment a whole lot on your channel, but thank you for making this video. If I had more of a platform and following on KZhead and other social media, I would have tried making this video or something similar. But yes thank you for making this video. I really believe that if more people knew about Gabrielle Chanel, her questionable views and activities, instead of Coco Chanel, the Chanel brand wouldn't be as big as it is today. I really wonder if other fashion and style influencers would agree with her views by today's standards.
The woman passed away decades ago. There are more pressing issues to shine a light on in the fashion industry, like fast fashion and how tons and tons of influencers just take the sponsorship to promote them (fashion nova, shein e.g.).
I would love to see more historic break downs of designers and brands. Particularly innovators like Ferragamo and Schiaparalli. Or other historic designers or trends we've mostly forgotten whose influence persists.