Don't make me think | Usability principle explained by Muki Regunathan

Usability expert Steve Krug’s book "Don't make me think" is one of the best-loved and most recommended books for the user experience design industry. In this video, Muki Regunathan explains how the Don’t Make Me Think principle is so essential to UX designers and developers around the world.
He is also sharing his insights on the usability study of some of the common apps and websites used by people in their day to day lives and how they can be improved for a better user experience.
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