Why Are Football Shirts So Expensive?

2024 ж. 16 Мам.
1 501 314 Рет қаралды

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⏱ Timestamps
00:00 Why Are Football Shirts So Expensive?
00:37 The Origins of Football Shirts
02:58 The Surprising Truth about the Prices
05:42 How Much Do Clubs and Brands Actually Earn?
09:36 Today's Video Sponsor: NordVPN!
ℹ️ Primary Sources
DW Kick off!
• When football jerseys ...
Why are football shirts so expensive?
www.footy.com/blog/shirts/why...
A Brief History of Football Kit Design in England and Scotland
www.historicalkits.co.uk/Artic...
🎬 About
Athletic Interest is a video essay series that investigates business stories from the world of sports.
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#football #shirts #jersey #kit
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Пікірлер
  • Thanks to NordVPN for the continued support and sponsoring this video! Go to www.NordVPN.com/AthleticInterest to get a discount. 👕 What do you think, are football shirt prices too damn high?

    @AthleticInterest@AthleticInterest2 жыл бұрын
    • Could also do the money in dollar as well as euro

      @davisdelp8131@davisdelp81312 жыл бұрын
    • I don’t think they are. It’s not like Nike or Adidas is slapping their label on regular, everyday items and charging astronomical prices like Supreme. The authentic shirt can be thought of as a tool for athletes if they’re meant to help with their performance. There’s a lot of work and technology going into these shirts which justify the price. Great breakdown of the football/soccer shirts business, I feel like that’s an industry in and of itself.

      @RandomShorts718@RandomShorts7182 жыл бұрын
    • In Bangladesh we buy replica shirts for 4-5 euro

      @swsadd4177@swsadd41772 жыл бұрын
    • People making these shirts live rike rats

      @Rick-hx7tx@Rick-hx7tx2 жыл бұрын
    • every 2 seconds bullshizz

      @alehlete830@alehlete830 Жыл бұрын
  • I live in Bangladesh. I have an original real madrid kit. I bought it for just a little more than one euro from a friend who works at the garments that made those. It's terrifying to know the end price

    @nazmulahsan4057@nazmulahsan40572 жыл бұрын
    • ভাই আমারে ১টা কালেক্ট করে দেন। দাম বাড়ায় দিমু -_-

      @jahidurrahmanjunaid179@jahidurrahmanjunaid1792 жыл бұрын
    • Wtf thats crazy...please send me some kits to Germany😂😂

      @IGOT99Problemss@IGOT99Problemss2 жыл бұрын
    • Not surprised bro

      @cristianfuentes2597@cristianfuentes25972 жыл бұрын
    • Send your email or something I can contact I also want to buy

      @renuk7@renuk72 жыл бұрын
    • That definitely qualifies as a bargain! 🙌

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • I think they should be cheap, as we are not just wearing club shirts, but also promoting the brands printed on. Even if a club changes sponsors, we still carry the old ones

    @HamHam387@HamHam3872 жыл бұрын
    • This is why I don't buy them. If I support Chelsea, why should I wear a jersey with 3?sell them without the brand sponsors and I will be interested

      @saniakshay12@saniakshay12 Жыл бұрын
    • In thr video they tell you exactly why they can't be cheap

      @nikg6305@nikg6305 Жыл бұрын
    • @@saniakshay12 I Personally use 3 both for home internet and as phone carrier and I don't mind promoting a brand that I actually like but I'm gonna say it's absolutely HIDEOUS on the Chelsea kits! So much so that I actually did not buy any modern Chelsea kit. I prefer the Yokohama and Samsung ones. There is a good way of supporting your club by buying a jersey without the ads, here's how. 1. Some Clubs offer "Euro" Designs of their jerseys, where there are no sponsors. 2. Buy Training or prematch jerseys. Most of them are ad free and even cost less

      @JerKKeR@JerKKeR Жыл бұрын
    • I don't buy them because I don't like the concept of paying for the privilege to advertise a multi-billion dollar company. Thanks but no thanks.

      @cuy50@cuy50 Жыл бұрын
    • Anyone see Idiocracy? Cristiano McDonaldo and Lionel Pepsi Messi.

      @rks5457@rks54578 ай бұрын
  • Not convinced by the inflation argument because, at the same time, production costs have dropped (even considering the use of different materials).

    @franciscorapp2491@franciscorapp24912 жыл бұрын
    • Me neither, but I think they just wanted to show the effects of devaluation of money for people completely new to the concept of inflation. :)

      @dalmore4832@dalmore48322 жыл бұрын
    • He's also using Bank of England stats to calculate Euro inflation for some reason? Eurozone inflation has been 2% which makes 29 euros in 1992 around 54 euros today.

      @beadle8974@beadle89742 жыл бұрын
    • Yes but football shirts are not mostly about production costs, they are about recovering costs from the sponsorship to the club that gives them the right print those shirts in the first place. Those numbers are impacted by general inflation in addition to growth of demand. Remember most of the revenue of the sale of a shirt goes to the shirt company and not the club....that's cos the right to print those shirts have been paid for in advance. In essence you are paying the shirt company who already pre-paid your club (and not buying shirts will affect any future sponsorship value the club can get).

      @kicapanmanis1060@kicapanmanis10602 жыл бұрын
    • We dont need to think about the research that they do to improve it over time?

      @Donni_10@Donni_10 Жыл бұрын
  • I'm not concerned about having the newest each season, so if I want a particular kit, I'll wait to the end of the season when club shop clearance brings them down to 35 quid.

    @FAHCORE@FAHCORE2 жыл бұрын
    • Facts. I bought the blue Ajax away shirt for 45, and I'd be a dummy if I had spent 90 at the start of the season.

      @urfavoritesandnigga6437@urfavoritesandnigga64372 жыл бұрын
    • The problem is that there is never my size at the end of the season, so I end up buying nothing.

      @colombiantom@colombiantom2 жыл бұрын
    • @@colombiantom yeah you gotta stay alerted for those discounts, L, and XL are always the fastest one's out.

      @urfavoritesandnigga6437@urfavoritesandnigga64372 жыл бұрын
    • @@colombiantom it did happen to me this season tbh, little gutted, but kinda expected due to international supply chain issues. Just chalked it up to "not ment to be"

      @FAHCORE@FAHCORE2 жыл бұрын
    • That's what I did, managed to get a home shirt in my size down from £70 to £40 because of it being an end of season sale, I don't mind paying that because that to me is what the shirt is actually worth and is usually the maximum I'm willing to pay.

      @chrisbest3451@chrisbest34512 жыл бұрын
  • Fantastic video as usual! As a shirt collector, this is a great breakdown as I’ve been pondering why shirt prices continue to go up as replica quality continues to go down.

    @SACSportsAdventures@SACSportsAdventures2 жыл бұрын
    • Hope this answers those questions 🙂

      @AthleticInterest@AthleticInterest2 жыл бұрын
    • @@AthleticInterest Ofcourse it does cause its done by the one of the best 🐐

      @KishoreKumarS-qz6vy@KishoreKumarS-qz6vy2 жыл бұрын
    • because it was made by cheap labour who barely get paid for things that get sold for such great prices.

      @Rick-hx7tx@Rick-hx7tx2 жыл бұрын
    • QUESTION: does anyone know if before every game players are given a new shirt before the start of the match? For ex. Real Madrid's is white, either they wash it really well prior to a game or they get a new shirt everytime

      @lemonking3644@lemonking3644 Жыл бұрын
    • @@lemonking3644 Most of the times they are new kits each game. Especially for big clubs like Real Madrid. After matches players will give them to a fan or trade with another player so the the shirt they wore isn’t in their possession anymore.

      @SACSportsAdventures@SACSportsAdventures Жыл бұрын
  • The same authentic shirt of Manchester United 2022 season would cost 10 pounds at the maximum if you are able to procure one from the country which produces it. Also these shirts rather than being created as knock offs are easily available in South and East Asia from the sweatshops where they are actually made for one tenth of the market price

    @bigdawass69@bigdawass692 жыл бұрын
    • Actually the shirts leave the country of origin empty, no branding or anything. I'm not sure if Athletic forgot or if they added them to the branding section (the one where they said that some money go to German federation), but there's some costs into adding the logos and numbers too.

      @dorubresan2729@dorubresan27292 жыл бұрын
    • Production cost in Portugal is cheaper than in a lot of parts of China already.

      @Pertie@Pertie2 жыл бұрын
    • @@robertlee6338 idiotic statement? Just google it. I work in fashion and we've been looking into different production facilities. That's also why you see a lot of "conscious" brands saying they're producing in Portugal as if it was because they're so woke - no it's because it's the cheapest option.

      @Pertie@Pertie Жыл бұрын
    • im from portugal and we a "big" texteles industrie, i dont know the prices but i know lot internacional brands produce here like cos,hugo boss ect,our minimum salary right now 705 euros.

      @weird-guy@weird-guy Жыл бұрын
    • @@robertlee6338 the shipping cost is high and upon that China is pretty much constantly in lockdown, which makes other markets easy to work with. Also Portugal has one of the largest the title industry outside of Asia. A huge proportion of Inditex (Zara, Pull & Bear and so on) and several luxury brand clothing comes from Portugal

      @sondrejohansen48@sondrejohansen48 Жыл бұрын
  • I think I'd have less of a problem with football shirts if they hadn't changed to releasing a new home shirt every single season. Back in the '90s in the UK, the system for most clubs was a home shirt (and sometimes the away) would be used for 2 seasons which means the kit would at least have a little more value.

    @BOABModels@BOABModels2 жыл бұрын
    • True it started at the beginning of the 00's. I believe until 04 Bayern Munich, for example, changed their home kit only every two years. The same goes for Dortmund. From 04 on, we had a new jersey every season. My favorite jerseys until today are the _"Total 90"_ ones by Nike. The national teams playing in theses kits had a circled in number on the front of the jersey, instead of the sponsor. They can be seen in the famous Nike ad, were Portugal played Brazil, with an endless number of top-stars: *kzhead.info/sun/eZaqZ5toal9_eZ8/bejne.html* I had a Tomáš Rosický one. But I'm sure it wasn't a replica. It had all the features of the original one the players wore on the pitch. I had _"Total 90"_ shoes and a yellow/purple ball too. The ball was indeed a replica! I just was in love with that style. Now I haven't bought a jersey for over ten years and I also don't play myself anymore.

      @yannick245@yannick2452 жыл бұрын
    • @@yannick245 I remember the Total 90 kits well - they were used at Euro 2004 I believe.

      @BOABModels@BOABModels2 жыл бұрын
    • @@BOABModels Exactly! At the EUROS 04, the 04/05 season and the Confederation Cup 05. And like I said, I loved the version for the national teams with the circled in number, on the front of the jersey.

      @yannick245@yannick2452 жыл бұрын
    • @@yannick245 Kinda like Brentford nowadays then

      @danielgyila3662@danielgyila3662 Жыл бұрын
    • For Arsenal, we repeated our 2012/13 home kit in the 2013/14 season. That was the last time. I'm sure it won't be changing anytime soon

      @chidebemugonna5099@chidebemugonna5099 Жыл бұрын
  • The England Jersey must be really valuable after all a legendary player like Giorgio Chiellini was starving for it,

    @akshadchavan5528@akshadchavan55282 жыл бұрын
    • If you played proper ball you would understand his foul.

      @aviatormv@aviatormv2 жыл бұрын
    • To be fair, Suarez was starving for Chiiellini's shirt as well

      @DomenBremecXCVI@DomenBremecXCVI2 жыл бұрын
    • Still better than what that snake, Suarez, did against ghana

      @manofsteel9051@manofsteel90512 жыл бұрын
    • Let it go. Snob

      @suecli8131@suecli81312 жыл бұрын
    • ​@@aviatormv it was a joke....

      @kushagrajain6644@kushagrajain66442 жыл бұрын
  • The reality is that they’re ripping people off. The whole things been taken away from the local working class and people applaud it out of a one sided sense of loyalty

    @neosgaming1@neosgaming12 жыл бұрын
    • you'd think there's be a sense of community to try and make something simple, local and affordable just so no one feels left out .. but apparently getting your kit made in the same megafactory i as everyone else half way around the world makes more sense? i really dont get it. its just clothes ffs.. trainers i understand might be too complex to skimp on but football shirts should be a labour of love .. especially national football shirts !

      @jantelopez5626@jantelopez5626 Жыл бұрын
    • @@jantelopez5626 I’m all about loyalty I always buy my teams kit a year behind and I get some interesting kits of teams I somewhat like or think the shorts cool but always a year behind but they still rip people off something fierce

      @neosgaming1@neosgaming1 Жыл бұрын
  • This channel combines two of my favorite things- Economics and sport. Thanks Athletic interest❤

    @tanishkumar2510@tanishkumar25102 жыл бұрын
    • We feel the same way! 😉

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • One important cost that wasn’t included is before the actual production of the shirt there are people that design and develop these kits. There’s time that goes into planning and researching fabrics, patterns, fits, performance etc. All the people involved on that end get paid, so that cost needs to be factored in as well.

    @MendoCreative@MendoCreative Жыл бұрын
    • Except Nike kits which all look the same with a different badge and colour

      @penguin350@penguin350 Жыл бұрын
    • @@penguin350 yea but even if a kit is the same with different variations, that first original design idea has to be created by someone. Even if it’s just changing the colors and badges someone has to physically communicate and change that on they’re tech packs which still takes time. Time that someone gets paid for.

      @MendoCreative@MendoCreative Жыл бұрын
    • @@MendoCreative i dont think thats going to be a huge cost - there'll be a team of core staff (a fraction of the company's workforce and a coveted role ) who will scout and commission collabs .. and big brands often have designers over a barrel .. when designers have a big name for their portfolio, that pulls in more clients .. the exceptions might be some very famous designer who's name pulls in a new market.. like when stella mccartney did the GB olympic kit

      @jantelopez5626@jantelopez5626 Жыл бұрын
    • @@jantelopez5626 yes of course it’s not a big cost just based off of the large volume of products being created ( I know because I used to be an a apparel designer). But it is an IMPORTANT cost none the less. My point is here is that there is more cost associated with creating these kits than people think, and even though economy of scale takes place, all those little costs add up. Which gets passed down to the consumer.

      @MendoCreative@MendoCreative Жыл бұрын
    • Theres no way the pricing in the video is real this is a bought video

      @antoniosaldanha4500@antoniosaldanha4500 Жыл бұрын
  • Here in Indonesia, Nike manufactured their kits (jerseys) also their shoes. In 2019, workers from KMK Sport, PT (Nike distributors and produce in Indonesia) got demonstrate because they got underpaid and poor working condition.

    @ariefsyahrultiro@ariefsyahrultiro2 жыл бұрын
    • Yes

      @jabbarfahad2239@jabbarfahad2239 Жыл бұрын
  • Congratulations in advance for 500K subscribers! You and Tifo are making quality sport contact, much better than tv sport programms around the world. I also enjoy watching your content while eating, so thank you!

    @maxman3318@maxman33182 жыл бұрын
    • We go very well with food! 😄

      @AthleticInterest@AthleticInterest2 жыл бұрын
    • @@AthleticInterest waiting for a crossover between tifo and the athletic

      @king-ij1ly@king-ij1ly Жыл бұрын
  • I live in Iraq and i bought an authentic player issue Barca shirt for 20$. At first i thought no way this is actually authentic but it has the same exact details. Quality. Printing style and materials as the one i bought online from Barca store for 140 Euros. It made me regret buying the later😂

    @tahas8261@tahas8261 Жыл бұрын
    • Where did you buy it from?

      @M0h4med05@M0h4med05 Жыл бұрын
  • Admiral did the first ever replica football kit deal with Leeds United.

    @Admiral1914@Admiral19142 жыл бұрын
    • Pioneering!

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • Good video. As someone who buys different shirt regularly here in England, recently the prices have sky rocketed high. Need to spend at least £100 or more for a shirt. Luckily for me, I have friend who gives me free shirts from sports direct when they have a clearance

    @5thdawg917@5thdawg9172 жыл бұрын
    • Mike Ashley being used for good, One Sin less

      @therelaxlead676@therelaxlead676 Жыл бұрын
  • Lets not forget. 30 years ago clubs changed their home kit one season and the away one the next. Now most clubs have 3 shirts, plus goalkeepers, and sometime special shirts. So Adidas are making a lot more e17 (euros)

    @davidking9222@davidking9222 Жыл бұрын
  • Normally I tend to buy kits towards the end of the season because prices are relatively lower. Price kits are normally lower and go for as low as $5 towards the end of the season.

    @louisnexusdrax@louisnexusdrax2 жыл бұрын
    • That's smart thinking actually. You're buying the original version, helping the club in your own way and you're smart with your money. That's a WIN WIN WIN situation.

      @ImRockey@ImRockey Жыл бұрын
  • Great content as always , the kit margin story is pretty much the same story of nike shoes in "what it actually costs to make a sneaker "

    @jabranejr6389@jabranejr63892 жыл бұрын
  • this video was promoted by adidas

    @Hanako-o.@Hanako-o.2 ай бұрын
  • Nah, we're getting ripped off.

    @mostwanted2kay@mostwanted2kay2 жыл бұрын
    • If your mad about it stop paying

      @lilper3134@lilper31342 күн бұрын
  • What a great channel. Best channel to learn business in Football ♥️

    @muntazermehdi2411@muntazermehdi24112 жыл бұрын
  • Love the Stade de la Licorne reference (with the adidas and ebay holograms). I have been there 2 weeks ago in the away stand and it is a tiny, wonderful stadium with a lot of light 😍

    @andreatommasi3287@andreatommasi32872 жыл бұрын
  • Half a Million Subs, congratulations! Your attention and simplicity is Genius.

    @nhlanhlazwane9465@nhlanhlazwane94652 жыл бұрын
  • I sent some jerseys from India to UK in February. The cost per piece, including shipping to UK; was 6 euros. It would come down to 4 euros if I shipped 10 at once. That's the scale of mark up, we're talking about!

    @chiruundefined@chiruundefined2 жыл бұрын
    • From where in India you buy? Was that oficiall one??

      @abdulmajidpp@abdulmajidpp2 жыл бұрын
    • @@abdulmajidpp I got it made from a factory, I don't feel like buying those expensive ones anymore

      @chiruundefined@chiruundefined2 жыл бұрын
    • @@chiruundefined can you share the details... I would like to buy...

      @abdulmajidpp@abdulmajidpp2 жыл бұрын
    • @@abdulmajidpp hey, I would love to; but they don't produce without bulk order, that is minimum 15-20 qty

      @chiruundefined@chiruundefined2 жыл бұрын
    • @@chiruundefined ok..then don't bother....thanks for your replies....

      @abdulmajidpp@abdulmajidpp2 жыл бұрын
  • And that's why a lot of fans (mainly southern Italian ones from Napoli and Palermo) just wait it out or buy the shirts after the new kit is released: usually the replica kits are worth way less when the new kit is released, so if you just wait until the next season (usually January or February) the older kit is a bargain to purchase because the retailers will have a rush to sell them to make more space for the "more demanded" new kits, while recouping some costs. :)

    @gabem.5242@gabem.5242 Жыл бұрын
    • What i usually do is find what the new kits will look like at the beginning of the season. If i'm interested in one i usually wait for the sales at the end of the season (i also have a discount as a member), but you have to be fast because the kit is often sold out in a couple of days or sometimes hours. And sometimes i'm not interested by the new kits at all. Which is even cheaper!

      @Grift76600@Grift76600 Жыл бұрын
    • Hey, friend. Do u know why Napoli shirts are so tiny??? I really want one but it seems like i have to buy a 3XL to fit like a regular XL

      @leonardolucenas@leonardolucenas11 ай бұрын
  • Thanks for your videos! As a sportsfan and marketing manager is this the perfect channel! :)

    @MrLuci33@MrLuci332 жыл бұрын
  • Wow, how informative! It also surprisingly answered my question about the difference between an authentic jersey and a regular jersey!

    @sapsinthetree@sapsinthetree Жыл бұрын
  • Hmmm…in my experience they’ve always been pretty expensive. At least in the US. It was hard to get jerseys because there was no real market and demand was limited to those small soccer loving populations, so everything was imported. I’m talking since the mid 90’s. Even after the US World Cup. And soccer specialty stores were limited. Being of Mexican descent I grew up watching the Mexican league and again, those jerseys were imported and were always between $70 and $90 USD. MLS eventually emerged and they were also in the same range. I recall my parents not being able to afford them and if I ever did jet a jersey I would feel guilty. I got a Mexico ABA Sport jersey from 1996, right before the legendary 98 jersey. I regret not getting that 98 one now. But like I mentioned, the imports were expensive and so were the MLS ones. I also didn’t get the first LA Galaxy jersey because of the price. Eventually the market for soccer in the US grew and you would eventually have the chance of getting a previous season’s kit for $45 USD. Either way the story of soccer jerseys around the world is interesting. Awesome video.

    @CriticalPedagogy@CriticalPedagogy Жыл бұрын
  • Great and interesting content as always! My favorite channel at the moment, keep it up!

    @evangelosdikopoulos7213@evangelosdikopoulos72132 жыл бұрын
    • Thanks, Evangelos! 👏

      @AthleticInterest@AthleticInterest Жыл бұрын
  • Love this channel so much im learning so many things about the sports i love, my profession and practicing my english to :D

    @elyopper9279@elyopper92792 жыл бұрын
  • Your inflation reasoning for the football shirt pricing is wrong. During those 30 years, production also moved to cheap locations; production costs are the same/lower than 30 years ago, because they're made in Vietnam/China/Sri Lanka etc.

    @tomr164@tomr164 Жыл бұрын
  • Best KZhead page!

    @sanskarparmar2800@sanskarparmar28002 жыл бұрын
    • Good KZhead channel but not the best

      @bullco_bs9581@bullco_bs95812 жыл бұрын
    • We like that review! 😄

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • Guys as always perfect job the 500K is close salute from Brazil

    @laurolucas6274@laurolucas62742 жыл бұрын
    • Thank you, Lauro!

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • Very similar to NBA jerseys. There are 3 versions that I know of. There are the replicas for fans to wear and the authentic ones for players and fans but the NBA also sells a "swingman" version of jerseys. They are like a intermediate version of the replica and authentic versions.

    @KevinWei24@KevinWei24 Жыл бұрын
  • Just convert the price to Indian Rupees and you'll cry for sure🙆🏻‍♂️

    @shreeshashastry4713@shreeshashastry47132 жыл бұрын
    • Not cheap! 😬

      @AthleticInterest@AthleticInterest2 жыл бұрын
    • A month's salary for many here in India!!

      @aakashkedia22@aakashkedia222 жыл бұрын
    • @@aakashkedia22 how much will it become in Indian rupees?

      @tanishkumar2510@tanishkumar25102 жыл бұрын
    • @@tanishkumar2510 5k to 6k for replicas and 10k to 12k for authentic

      @nabhannbn@nabhannbn2 жыл бұрын
    • Just get the duplica almost the same thing

      @swapnilgohil7280@swapnilgohil7280 Жыл бұрын
  • I think the reason is unrealistic money that clubs spends for singing with players-mainly wages and transfer sums.

    @divakaarmy6759@divakaarmy67592 жыл бұрын
  • Athletic Interest is my favourite sports channel. I like the business/financial focus.

    @miamitten1123@miamitten11232 жыл бұрын
    • Thanks Mia!

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • This is the type of video I have long been asking the channel to make

    @sourishsaha8067@sourishsaha80672 жыл бұрын
    • At last we made it! 😅

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • in our country Afghanistan, the replica shirts are 4$ even less sometimes. and one of my friends gifted me an authentic version of the Barcelona shirt. there is not much difference between the two.

    @techzaada@techzaada Жыл бұрын
  • They’re still way overpriced. You can put pro players shirtless in games and you won’t feel they lack “technology and aerodynamics”

    @MegaCalin88@MegaCalin882 жыл бұрын
    • Wrong , irritation could easily be a problem , also most jersey used by big clubs used a special material that could quickly evaporates sweat and keep body temperature stable

      @alahsiaboi8909@alahsiaboi89092 жыл бұрын
    • No

      @marioionion2@marioionion22 жыл бұрын
  • Its dinner time in India , what a perfect time to upload 👌 😀 love your content ❤

    @shobhitkanchan@shobhitkanchan2 жыл бұрын
    • A little evening entertainment 😉

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • Yet another great video! Thanks for the analysis

    @umutti11@umutti112 жыл бұрын
    • Always welcome!

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • I have the contact of some factories in China and I frequently buy from them for 15$ (same quality, I always take the shirts I buy to the retail store to compare), amazing deal

    @jocelicoelho9769@jocelicoelho9769 Жыл бұрын
  • Don't know how much I buy all this. The fact you can buy shirts from DH Gate which are extremely high quality (virtually indistinguishable from authentics) at a fraction of the price shows it can be done. If working with retailers means a commitment to double the price so you don't undercut one another then don't do it- sell exclusively in Adidas Stores, club shops and online, that way you could immediately cut €40 from the cost of each shirt, sell a lot more and close demand for the illegal DH Gate trade.

    @jackmorgan8684@jackmorgan8684 Жыл бұрын
    • Absolutely true

      @M0h4med05@M0h4med05 Жыл бұрын
  • Price has gone up with inflation, but wages haven’t, so it is effectively more expensive to buy a football shirt now

    @thomashall2753@thomashall27532 жыл бұрын
    • @@BarryRerack147 I’m sure that has some bearing on it too, yea!

      @thomashall2753@thomashall2753 Жыл бұрын
  • Congrats on the 500k subs! That's a lot more than your 10k subs before :).

    @zylianari8556@zylianari85562 жыл бұрын
    • Glad we're moving in the right direction 😄

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • There are some changes going on in the breakdown of the price of a football shirt. Large companies, especially Nike and Adidas are trying to circumvent the brick-and-mortar store and smaller web stores by selling directly to the consumer. If you look at the breakdown you can see why: it makes up for a large part of the price, so there's a lot to gain for these companies.

    @rabarberellum1017@rabarberellum1017 Жыл бұрын
  • Because no matter how much they cost, it's been proven that people will buy them. End of story. [EDIT: 5:11, see what I mean?]

    @torachan23@torachan232 жыл бұрын
  • I am a Barcelona fan myself, and the jersies are damn expensive! It's ridicilous, we went to a mid tier cheap football jersey store, the quality are quite good we bought one for each👍

    @v4n778@v4n778 Жыл бұрын
  • I wouldn't go near the shirts in the UK. But living in Asia, I've built a small collection. Remember when teams changed every two seasons. Seemed much fairer but can't knock them for going for the money when they know they can get it. Great and interesting video.

    @marcusjackson9076@marcusjackson9076 Жыл бұрын
  • Sir your editing is next level crazy

    @vivek3573@vivek35732 жыл бұрын
    • Levels: Intermediate, Good, Very Good and Crazy 😄

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • The real reason why football shirts are so expensive is that we pay much money for the logo on that, not for the shirt on its own

    @user-pm1cl9zq3s@user-pm1cl9zq3s10 ай бұрын
  • Well researched and produced episode, guys!🙌🙌🙌🙌 Honestly, the only team shirt I would buy and wear is the current Nigeria 2018 world cup shirt! I really loved the unique design, and it seems fans love it too because it's sold out (in my size at least) EVERYWHERE! well, let me add that companies invest in designing and pay artists to come up with cool-looking shirts. so let's add that to the calculations maybe.

    @Mu3azOsman@Mu3azOsman2 жыл бұрын
    • Thank you! Yes, I remember that Nigeria shirt. The first batch was sold out within minutes after the launch 🤯

      @AthleticInterest@AthleticInterest2 жыл бұрын
    • @@AthleticInterest crazy, I still can't find my size at a reasonable price 🤣 Well done with the episode 👍👍

      @Mu3azOsman@Mu3azOsman2 жыл бұрын
    • @@Mu3azOsman we kicked them off from qualifying for the World Cup 😅. Support team Ghana 🇬🇭

      @wedjongkwowe4679@wedjongkwowe46792 жыл бұрын
    • Then you have Puma who pay their artists to come up with the worst designs possible

      @chidebemugonna5099@chidebemugonna5099 Жыл бұрын
    • @@wedjongkwowe4679 Ah yes. Definitely counts as a World Cup victory for you guys 👍

      @chidebemugonna5099@chidebemugonna5099 Жыл бұрын
  • In Australia I usually get my rugby league jerseys at the end of the season but then they still like 80-100 bucks on sale

    @darksandwichboi2020@darksandwichboi2020 Жыл бұрын
  • Good video and thank you DH Gate 😉

    @roidjones@roidjones2 жыл бұрын
  • Just as I was wondering this myself you release a video. Great timing.

    @danielastorga2296@danielastorga22962 жыл бұрын
    • That's what we try to do! 😉

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • Loved the video. This topic is so often mislead that it leads to confusion. BTW athletic Interest how much would a 2014 Germany's black and red jersey would cost today any idea.

    @shubhojitghosh69@shubhojitghosh692 жыл бұрын
    • Found one at a thrift store for 1/4 of the normal price I pay for football shirts around here

      @chubs2312@chubs23122 жыл бұрын
    • Are you from india? That Germany kit is 1500 indian rupee here in Bangladesh

      @enthusiast2493@enthusiast24932 жыл бұрын
    • @@enthusiast2493 Ya I'm from 🇮🇳. The price is shocking.

      @shubhojitghosh69@shubhojitghosh692 жыл бұрын
    • @@shubhojitghosh69 retro kits are always over priced than the regular ones

      @enthusiast2493@enthusiast24932 жыл бұрын
    • i have one but i cant say anything cause i bought it in 2014

      @giftedspicybee3062@giftedspicybee30622 жыл бұрын
  • Thank you for putting the ad at the end of the video.

    @HelloPowell@HelloPowell Жыл бұрын
  • very good video, thorough and entertaining.

    @matthewdepaz3723@matthewdepaz3723 Жыл бұрын
  • Great video, guys! I had a feeling the price of today's football shirts would be due to inflation.

    @afcaestheticshorts@afcaestheticshorts2 жыл бұрын
    • In large part, it's true! 📈

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • In India you can you buy authentic football shirts at 10-15€ (~1000/- rupees)🤷🏻‍♂️. We still thick it's expensive 😅

    @bikram28@bikram28 Жыл бұрын
    • Yo can we get in touch somehow?

      @FruitschannelMagnumIlirikum@FruitschannelMagnumIlirikum Жыл бұрын
  • This man narrating skills is phenomenal! Could watch this man videos for hours!

    @sonodaplugprod.9931@sonodaplugprod.993110 ай бұрын
    • Please do! 😄

      @AthleticInterest@AthleticInterest10 ай бұрын
  • You also have to count the cost of technology. Theses companies also spend a lot on R&D. For example, researching on materials such as recycled polyester, aerodynamic cut, where to place breathable holes, etc. It takes many years to craft and perfect it. They have to adjust it's cost somewhere.

    @AdarshKumar-nj7rp@AdarshKumar-nj7rp11 ай бұрын
  • As someone who loves football shirts but is always too poor to get one, this video was interesting.

    @Truebro79@Truebro792 жыл бұрын
  • "Are owners ripping us off? It's a bit more complicated than that... But yes"

    @jamiemckell34@jamiemckell34 Жыл бұрын
  • I still have the Liverpool kit from 2011, bought by my friends for my 21st birthday. I can't wear it now, but I still keep it though, for the memories lol

    @TheSunMoon@TheSunMoon2 жыл бұрын
    • It's vintage now 😉

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • Would be cheaper to directly go to gift shop in the stadium of the team you support and buy a jersey there? If custom and import fee does make it expensive.

    @NanobanaKinako@NanobanaKinako11 ай бұрын
  • Because Dembele salary is way more than he deserves.

    @pacoramon9468@pacoramon9468 Жыл бұрын
  • You can buy an replica shirt in my country for roughly 3/4dollar(fan version ) player version costs 2-4 dollar more and they authentic one is around 9-10$ PS-its cheap bcz they are made here

    @shakibulhasan2379@shakibulhasan23792 жыл бұрын
    • Pretty sure that they aren't THAT cheap. Those shops are ripping you off by claiming they are "original" jerseys. iPhones are now manufactured in india, doesn't mean we can buy them cheap. 😂🤣

      @ImRockey@ImRockey Жыл бұрын
  • In game Major League Baseball Jersey cost up to $479. It is a lot for one Jersey But they’re the best Jerseys in all of sports in terms of their sewing detail and material used you’ll get your money’s worth. It gets more complements than a button down Gucci

    @londzale3163@londzale3163 Жыл бұрын
  • Great video! Awesome work. Thank you!

    @BKMkeks@BKMkeks9 ай бұрын
    • Thank YOU! 🙂

      @AthleticInterest@AthleticInterest9 ай бұрын
  • In Indonesia made in Thailand shirt was the best choice in quality and comfort to buy not to expensive and accessible because it's bit complicated to spend 90€ just like a month salary just for shirt

    @bantenglewat9799@bantenglewat97992 жыл бұрын
    • sabar bang :(

      @edwindwicahyo5375@edwindwicahyo53752 жыл бұрын
  • A great overview. One aspect that should be mentioned in this conversation is the abysmal wage earned by those who actually make them in the overseas factories. A fair cut of the profits for the workers is something we should be pushing for.

    @FolksingerFitness@FolksingerFitness Жыл бұрын
  • This channel is so underrated 🔥

    @__alves_@__alves_ Жыл бұрын
    • Agreed 😉

      @AthleticInterest@AthleticInterest Жыл бұрын
  • I miss when you could buy a shirt and that would be your teams current kit for 2 maybe even 3 seasons. now I only buy secondhand shirts or wait til halfway through a season when the prices go down 40-50%

    @waynehough13@waynehough13 Жыл бұрын
  • You would think the rise of online stores would have taken a lot of the retail portion of the cost out and put it in the bin.

    @ally_crawford@ally_crawford2 жыл бұрын
  • so we can assume that every other shirt (non-football) that are produced in same place with same materials and the same cost to produce will be sold for 90€ in the final destinations....I don't think so. defenitly a huge ripoff, only because they know people buy it no matter what.

    @murdpower@murdpower2 жыл бұрын
  • 2 year difference 2022: 80 euros jersey 2024: 100-110 euros jersey

    @denner2222@denner222226 күн бұрын
  • While there has been a lot of inflation, the production costs have also gone down. I just aqcuired shirts for my football team. Custom with numbers, names and logos: 25 $.

    @LarryJL@LarryJL10 күн бұрын
  • very interesting, thank you! it leaves me wondering.. why is it not less expensive in an adidas store than in a JD store?

    @pocari04@pocari042 жыл бұрын
    • because what jd pay in overheads (rent, staff wages etc) adidas would also have to pay

      @sxh1r@sxh1r2 жыл бұрын
    • @@sxh1r thanks, in that aspect, the cost must be similar

      @pocari04@pocari042 жыл бұрын
    • @@sxh1r also probably a deal was signed, so that fans don't buy from one store only

      @deadmansfire@deadmansfire2 жыл бұрын
  • if milan wins serie a this year...i will buy their shirts...it cost about 60 dollars in my country....a little appreciate from me to the club even though its very expensive for a shirts for me

    @kodokodok@kodokodok2 жыл бұрын
    • Where are you from?

      @enthusiast2493@enthusiast24932 жыл бұрын
    • @@enthusiast2493 indonesia

      @kodokodok@kodokodok2 жыл бұрын
    • @@kodokodok 60$ seems way more higher

      @enthusiast2493@enthusiast24932 жыл бұрын
    • here in Milan i paid more than 120$ in july for the shirt

      @alemastro_@alemastro_2 жыл бұрын
    • @@alemastro_ and it prove one thing. Those shirts prices are different at different places

      @ohgin12345@ohgin12345 Жыл бұрын
  • from the factory, once i got Manchester City jersey - pre gulf money - here in Indonesia for maybe around 8 dollars, atm i believe the retail was around USD 40 (?)

    @fearview@fearview Жыл бұрын
  • The voice in this video is so soothing. great work Athletic Interest

    @AhesanulAlam@AhesanulAlam Жыл бұрын
    • AI + ASMR 😉

      @AthleticInterest@AthleticInterest Жыл бұрын
    • @@AthleticInterest Superb Keep it up 😎👌

      @AhesanulAlam@AhesanulAlam Жыл бұрын
  • Not just Football, its every sport.

    @Jorge-lm4bg@Jorge-lm4bg2 жыл бұрын
  • That Thumbnail is 🔥 🔥🔥

    @TechFloyd@TechFloyd2 жыл бұрын
  • i have bought them just 2 times and combining them two it comes to around 18USD tops when i was in my country. It cost around 119AUD now but i can "DHL" or ship from my country to Australia and i can buy some alcohol and watch game with the jearsey i bought. And if i find someone travelling then i have a spare of more that 110AUD for "Football Shirt" Now thats a deal

    @aazaya6669@aazaya6669 Жыл бұрын
  • the breakdown of price will be used when milk is sold for £20

    @ari29@ari29 Жыл бұрын
  • Let me guess... This video was sponsored by Adidas.🤔

    @CyrilMphanga@CyrilMphanga Жыл бұрын
  • YOUR VIDEOS ALWAYS MAKES MY DAY BETTER

    @ishmam8292@ishmam8292 Жыл бұрын
    • Great to see! 😉

      @AthleticInterest@AthleticInterest Жыл бұрын
  • This video was on my youtube start page (I really liked it!) and by the fact how you pronounce Braunschweig it's obvious you are german or and least german speaking :D

    @TwilightShiek@TwilightShiek2 жыл бұрын
    • 😅 The clues are there

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • Very informative How is such content free 😀 thanks Athletic interest

    @alekxi@alekxi2 жыл бұрын
    • You're welcome! 🙂

      @AthleticInterest@AthleticInterest2 жыл бұрын
  • You failed to mention that wages have stagnated and in many cases not grown at all in most countries. This indeed means that football shirts are dollar for dollar more expensive than they were 30 years ago.

    @alancantu2557@alancantu255711 ай бұрын
  • My man managed to sneak in a Dark reference at 3:43, good job

    @cristiandragoti9875@cristiandragoti98752 жыл бұрын
  • 1:20 That's Belodedici from Red Star Belgrade vs Marseille 1991 European Cup Final

    @nemanja324@nemanja3242 жыл бұрын
  • I live in japan. My country’s league “J League” kits is expensive.

    @user-ou9hy2pi4q@user-ou9hy2pi4q2 жыл бұрын
  • Great vid :0) Well...I guess someone has to pay that £516m, given to Mbappe, for signing that new PSG deal... Has anyone noticed how PSG shirts have sky rocketed over the last 24 hours? Go to the PSG Superstore on line. A PSG 2022 shirt, on the 21st of May, ranged from between £42 and £64. On the 22nd of May, they now range from between £70 to £115. It is no wonder the game of Football is going to pot and more and more Fans are becoming disenchanted with it all.

    @neovarleydownes9109@neovarleydownes91092 жыл бұрын
    • That club is dirty anyway..

      @ziko646@ziko646 Жыл бұрын
    • @@ziko646 true...but then are not all top Clubs. Man City, Chelsea, Liverpool. Man Utd, PSG, Juventus, Real Madrid, Barcelona and others, all have their underhanded dealings and way of doing things. It is what the top Clubs in the top Leagues do and it is usually the Fans that suffer the most, in one way, or the other.

      @neovarleydownes9109@neovarleydownes9109 Жыл бұрын
    • @@neovarleydownes9109 You're absolutely right but tbh PSG has gone beyond the limits, it's just way too much.

      @ziko646@ziko646 Жыл бұрын
    • @@ziko646 I cannot argue with that and you are spot on. Lets face it, what they have given Mbappe is absolutely mind boggling, not to mention ridiculous. I know it is all about the revenue he can bring into the Club, etc, but all that just for kicking a bag of air about a field. What Mbappe has been given, along with Messi, Neymar and a few others, is all that is wrong in the game today. It finished being a sport the day Football sold its soul to the Devil, also known as Sky and BT and is now just business and a Playground for the Mega Rich. Clubs get richer and the Fan gets poorer and it is the Fan that suffers. I treated my Grandson for his 16th Birthday and took him to the CL Final, as he is a Liverpool Fan, just a shame for him they lost, but not my fault lol.... O...M...G...I wished I had promised him a house! By the time it was all totted up, for the two of us, with fair, travel, hotel for the night, food, etc, etc, it came to nearly £3,000...for one day, to watch a bleedin football game. That is what it has come to. We were talking to others and they ended up paying even more. The way Football is going, the ordinary, hardworking terrace Fan is not going to be able to go and watch football games anymore, not in the top Leagues at least. Yes, PSG have gone beyond the limit and you are spot on, but the whole of top Football is also going beyond the limit.

      @neovarleydownes9109@neovarleydownes9109 Жыл бұрын
  • I live in South Africa and authentic shirts can easily cost up to R1000 , then there are fake rip-offs that sell for ¼ of that which look the same but with questionable quality

    @amahlegumede2967@amahlegumede2967 Жыл бұрын
  • my trick of buying football shirts that are authentic but with lower price buy at the end of the season especially if the season is bad i bought United shirt at less than half the price last month lol

    @edofarido3175@edofarido31752 жыл бұрын
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