ARTMS ‘Pre1 : Birth' MV
'Birth' Streaming platform / 'Dall' Pre-order
orcd.co/artms
Official Website : artms-strategy.com
Official Twitter : / official_artms
Official Discord : / discord
Official Instagram : / official_artms
Official TikTok : / official_artms
#HeeJin #HaSeul #KimLip #JinSoul #Choerry
'Birth' Streaming Platform / Pre-order radi.al/artms
Literally goddess
2nd
PERIOD! THIS IS THE BEST MUSIC VIDEO AND SONG IN MY LIFE LIKE REAL
why no pcs?
@@sa0ko434 an objekt is a pc
not even a pregnant woman could’ve delivered like this
Is this a comeback or a pre-release
LMAOOOOO
@@flaxsikare_forblink pre release n1! 3 more track are gonna be pre released throughout april and may, and their debut album will be released on may 31st!
@@flaxsikare_forblink it’s a pre release I think they’re doing 3 or 4 pre releases before the album comes out in may
@@Gowonade 3 or 4 😳😳😶😶 how big is the album going to be if 3 or 4 are just pre-release 🫠
A funeral concept for a title track called "Birth" is ICONIC
Madame this is a b side 😅
Probably to reflect the death of Loona but north of ARTMS
@katrauda1545 That's exactly what I thought, I can't wait to see what this era of their careers brings to them and OURII!!
"O" origin is way more iconic, that cant exist here With us
@@opinion2049never thought I'd see someone wanting Orgin 🤣🤣
for the arts not the charts
true
Periodt
💅
In an alternative Dimension where people care about art ARTMS has PAK and illit and other Hybe groups are nowhere to be seen.
it would make sense if this wasn't a POP genre but Kpop being a POP genre there is no such thing as FOR THE ARTS in a POP genre if its not charting then its a failed pop song if the creator of the song really wanted to release it as art he or she would definitely have never used a freakin KPOP group to present it lmfao
This is what a REAL unique concept is Never saw anything like that in kpop
FOR REAL ❗❗❗
red velvet
@@userk7dy love red velvet, but they haven't done something creepy _like this_. their creepiness is way more subtle or quirky sometimes, never this eerie; both (artms' birth and rv's peek-a-boo, russian roulette, chill kill) are dramatic, but still very different in tone. chill kill is like 'the shining', birth is like 'hereditary', both great, but *very* different.
@@pedrolucas62agree
@@userk7dy they do colorful weirdness, and dreamcatcher + pixy do dark horror. but artms do artistic horror, i think it have lil bit of surealism too.
"the darkest, most grotesque fantasy in kpop history" oh they're so real for this
facts
Jesus Christ Is Coming Soon Repent & Draw Near To Him ❤️✝️🙏
@@RodWaveWorld Ma'am Heejin is literally already here...
real
@@RodWaveWorldSam Smith is near you.
they took that ART in ARTMS seriously
YESSS
Fr
YES
stayc j
@@greenpeed i agree
who else feels like gathering ex boyfriends today
Me ong
Girl why did I birth virtual angels playing candy crush at the flower rhythm in the air ?!?!!! 😭
i literally broke up w my boyfriend after this came out
@@skylerwhitefan oh I hope he has to listen to loona till the end of his life 🙂↔️
@@skylerwhitefanat least he’s an orbit now it was worth it
I’m so curious what a live performance of this will look like
I can't wait to see the choreography 🤩🤩🤩🤩🤩
No fr I'm curious too
this music video is simply just gorgeous.. they weren't kidding when they said they were going to rewrite K-Pop because this is NOTHING like we've ever seen before.
Kang seulgi? 😂 shes been carrying red velvet dark concept since debut
@@Davidy-ix3cknão
@@Davidy-ix3ckno this is different. I actually haven’t seen anything like this with all the weird drawings and such
@@Davidy-ix3cksomething about this MV feels like it’s a cult indoctrination with subliminal messages
@@Davidy-ix3ck i loved 28 reasons but these are still very different concepts! it's been awhile since i watched the seulgi mv but i don't recall the medieval styled artwork connecting to the lore in 28 reasons
THIS is an example of being made for the arts not the charts
Who is here after Girls Night? 🙋♀ Supporting all our moon girls. 🌙
🙋♀️
me!
Me !
always 🌙
This is for the pre debut orbits, I mean the darker vibes? The distorted jinsoul talking voice (egotistic just to name one)? The metro?? The cinematic quality?? THE EXPERIMENTAL SOUND? I love this so much
SWEET CRAZY LOVE METRO
@@rowan6090THAGS WHAT I WAS THINKING AHAHSGSH I LOVE THIS FANDOM SM
Everything involving Loona is guaranteed to be high quality. It's the law
@@rowan6090 EXACTLY what I was referring to!!
@@MAGICALGIRL99I disagree. If the lore and drama is all you liked about LOONA, sure I can see why this is your favorite. But I’m afraid you’re missing that their range in genres/creative lanes, is part of the charm. You may not like what Chuu/loosemble have done, but it doesn’t discredit their talent/likability. Let’s not compare them.
The quality? The MV? the production? The vocals? Everything about Birth is amazing I’m obsessed with this unique concept ARTMS is so iconic
Told y’all… let him cook
Love me some horror concept ahhhhhhhh
THEM READING THIS JHHQHH
Some members had terrible nose job tho, like a ruler shove into their nose......
@@Davidy-ix3ckgirl which ones? 💀 they’re all gorgeous stfu
I love how they keep their dreamcore/weirdcore concept here as artms
this actually one of the best music videos i’ve ever seen and i will never shut up about it
This is the most experimental kpop song and MV I have ever seen. This completely blew my expectations. Nobody’s doing it like them I fear
fr
Remember one and only and butterfly, this is loonas legacy
Shatter by Dreamcatcher exist...
@@veronicamaria448 I'm a big fan of Dreamcatcher and shatter but Shatter was not even close to being this experimental of a concept.
Listen to Lexie Liu and Lala Hsu. They're solo Chinese artists who write their own songs and they are both INCREDIBLE. This song heavily reminds me of None of the Above by Lala Hsu.
whoever the creative director is actually needs the biggest raise
Digipedi
Jaden jeong
@@mifrsit’s jaden jeong. digipedi is the director, but jaden tells him the concept and idea of what he wants.
its vivi
Idk why but.. it reminds me of grimes This is so cool.. damnnn
Now this is real music. This mv deserves 100M views. Everything is perfect, the art, the vocals, the instrumental, the concept, the editing, the vibes, the lyrics, the visuals, and imma say it again the art. THIS IS REAL MUSIC THANK U ARTMS FOR BRINGING REAL MUSIC BACK
This is more art than music.
i can't get over the cinematography of this mv... the digipedi staff works wonders with our loona girls!!!
i know orbits (ourii and cloo included) say this a lot but genuinely nothing like this has ever been done before. no dancing cuts, no performance aspect. rarely a kpop music video at all, everything from the sets to the incredible art is like a picture from a storybook (a really messed up one, but still). this is such a a unique and incredible concept, one that is fitting for their debut. they're more mature now, with more to offer and i can't wait to see what comes next for them.
They come to Modhaus to make new story and make new journey ❤ Modhaus make good song and concept for TripleS and Artms
Right??!!
What's the story of the mv? I couldn't get it at all
@@delfinal.l.v4869the rebirth of the 5 loona girls, ARTMS and their quest of continuing the LOONAVERSE lore
@@delfinal.l.v4869 Some said It's a story of Iphigeneia a girl that got trick by her father to be a sacrifice by lie to her that she gonna marry Achilles Greek hero then Goddess Artemis revive her, to sum it up it like LOONA being trick by that company with lie and slave contract then have to die(disband) then revive by ARTMS
*for the first time maybe since not friends we're getting a dark concept but for the first time ever we're getting a dark song, let's GO*
not friends*
Just friends 😂
@@flowersaredeadPLS i was so slayed by the thumbnail i messed up the song name ahshaksh
@@samiralae9739 its ok bby its obvious ure an orbit, the stairs by themselves
@@flowersaredead wait you recognized the stairs damn 😭 it's from the hyunjin teaser
PLEASE KEEP GOING WITH THIS CONCEPT ITS SO GOOD 😭😭😭😭😭😭
Can't ignore the fact that this was released a day before Hyeju's debut, the last member of Loona, talking about rebirth and finding themselves
Wait, that's a genius connexion
WAIT A MIN
Hold the fawk on. Your onto something hello…?!?)273837$$:,&
She not debut yet? I thought she is already in loosamble
@@thewujustar9630 hyejus bbc debut, egoist
Please don’t abandon this song too early and promote it well, we need more of these fresh concepts
👍🏻👍🏻👍🏻
i genuinely hope they release more music like this in the future 🤌🏾🤌🏾 i find so captivating and it highlights their vocals
They took the ART in ARTMS really serious and we are here for it
Pre-debut LOONA was the reason I wanted to go to art school and get into photography and videography. Last september I finally took the plunge and decided to enrol myself in photography. Now with ARTMS, this music video along with their concept is exactly where I'd like to see myself in the future. This isn't like generic kpop. This is what I'd genuinely describe as artistic and experimental. Wauw. Hope to one day be working for a label like Modhaus.
cheering you on!!
You got this
when i got into loona i quickly started to realize how many artists we have within the fandom. i know it’s quite common to basically any famous kpop group to have fanart made abt them but the ammount we orbits have is massive. from outstanding video edits and lore videos to drawings and paintings to the amazing photographers at the fansites to even having zsunder who went out to being hired to produce songs for other kpop groups. basically every orbit i’ve met is a graphic designer (lol) it’s a extremely art-driven and (very well) art-fed community. you’re in the right place and i’m wishing all the best for you and i know you’ll accomplish all you dream of. ❤
👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻
LETSGO 🎉🎉🎉
I CAN'T BELIEVE THAT THERE ARE THE SAME GIRLS THAT SING ABOUT PURE LOVE, UNIVERSITY EXAMS AND SAY HI HIGH- BIRTH KILLED ME ✨🐰
from "sweeter than dumplings" to "my pure face has been a lie all along" this is insane
This is crazyy
this is the beauty of idol system. You watch them grow.
true
Lol that's totally a more crazier lore by the way
whoever made the art in the mv needs a big fat smooch. it’s so alluring and really puts everything together
heejin working overtime 😭
@@wwewonWAS IT ACTUALLY HEEJIN???
@@honeypopcornsYess
@@wwewon OMG SHE DID?? HEEJIN MULTITALENTED QUEES
@@wwewonQUEEN
this NEEDS a performance and needs to be promoted
i randomly came across this mv and i’m in love i’ll definitely stan
Fandom name is ourii
Welcome!
Welcome
Welcome small fruit creature that must be protected from Niki
This came out right after a significant lunar event. That really reminds me of the good old pre-debut days of looking at the calendar expecting for Loona to drop something because that day had a specific lunar phase. Jaden was truly committed to the concept and lore of Loona, too bad BBC wasn't.
yeesss
it also came out on good Friday (the day that jesus was crucified) & that goes so well with the Dying to Birth/Rebirth theme
I’m just happy they’re finally back
BBC wasn't committed to anything but increasing their bank balance. I'm sad it's meant we can't see OT12 performing for a while (I believe they'll make a return one day in the future) but it's for the best to leave that shitty company in the past.
this is easily going to be the coolest mv to come out this whole year im sure of it
we need to get this piece of art to 3 mill at least cmon orbits 🤞🏽🥺
This MV genuinely feels like a fever dream. The way it actually unsettles me is amazing. I don’t think i’ve ever experienced this with other Kpop MVs
First real horror concept mv Even though Drama was creepy too sometimes... but not to this degree
A different kind of unsettling can be found in 1NB’s “Where U At?” from some years ago. If released today I think it would have a warning label.
@@timothyford1103 I’ve finish watching it. I can say that it definitely did disturb me
@@Jacky.c.vstranger by sunmi is also a little scary
I think russian roulette of red velvet have the same energy, but the mv and the song are so colorful and poppy
The fact that this exists is win. We live in a world where this song exists. Incredible
no like this is crazy
exactly this is legit such a good song idgaf about it being kpop, artms, loona, whoever whatever THIS SONG IS SO GOOD!
Its soo good im crying
Cringe
@@zawarudo537jump
I hate how everyone said this song was gonna be so bad and that “the concept felt forced” and then it ended up eating so hard y’all couldn’t deny it😊❤❤
everyone's talking about ARTMS, aces on k-pop
An evolution in K-Pop MV's!!!
LEZGOOOOO
SPEAK TCC SPEAK
Fact
say it... BUT LOUDER
LOUDERRR 🗣️🗣️
Finally Haseul’s voice being featured right again, she really adds something special to the song.
If you see me dead on the street just play birth and I will rise from the dead
just my personal theory. I think heejin wandering around kinda represents her being in a unsettling place within herself which is why her getting a lot of emotion while facing that giant light lady.
Oh my days this song is genuinely everything I’ve been missing in kpop. Actually interesting concepts, genuinely experimental music, and inciting real emotions within me. The art and videography unsettled me, but I was also so excited as we saw new sonic ideas being introduced throughout the song. I’m now even more excited for the album!!
debuting with a funeral/creepy concept WHO'S DOING IT LIKE THEM
this is a bside but i hope virtual angel comes out like this too
Only loossemble and triples
Not really a funeral concept... But whatever
Dream... *cough* ...catcher. *cough*
Purple Kiss and Dreamcatcher?
Who is here after listening to "Girls Night" by Loossemble? 🙋♀
slaaaay c.looo
me!!
This needs 100 millions of views
one of my favorite "bottom of the loona iceberg" things was the alternate cut of the why not? mv where there is a deleted scene of a kim lip made of pure light flying... the fact that they put back a visual element like that is just making me cry of joy
woah where can one see this clip?
We are fr so back 😭❤️🔥
ohh nauuur I almost forgot that thing
omfggg yeaaa i almost forgot about it
It's no wonder that now (Loona) or artms, loossemble are a flop and nugu group even though they debuted a long time ago. Because they always try to copy other bands. It makes deserved that they didn't get any money from the original company.
any film/ cinematography nerds here getting chills from the: - 3:2 ratio - the amazing art - the still cuts i got absolute chills from the music as well of course- the girls did such a great job, and i'm glad the production team's highlighting them so well!
I think it's 4:3 or 5:4, not 3:2
@@argtorrit feels a bit small horizontally to be 4:3 or 5:4 no? unless i'm tripping
me! i previously got into kpop because of how good Loona music videos were & this was even better than my expectations
This is so grimes coded omg 🧚🏼♀️ i feel like i watched an alternative music video
The drum-n-bass sounds are very unexpected and work phenomenally.
Haseul had to go out of her comfort zone for this song, and I hope she knows her hard work paid off 🥹 Her voice shines so much in this track, and it honestly feels like she was MADE for it. I'm so happy for her. YOU DID SO WELL, HASEUL! WE LOVE YOU!
I LOVE U HASEUL
She looks so good here my god
She suits the concept and the song was right for her!
I LOVE U HASEUL OUR RICH MILLIONAIRE LEADER OF LOONA
She literally is literally a goddess
This ain't an MV It's an art exhibition
Okay it's been hours. I'm still confused as hell but can't stop watching😵💫😵💫😵💫
Please guys vote for Artms in Mubeat Subway ad pol this could seriously help them get nore recognition in Korea!
every birth hater during the voting owes me money. this is the best song ive heard from kpop since last year.
REAL
a perfect prerelease, i can't even imagine how good the other 10 songs will be
I'm sorry this song is a mess, but the mv keeps me coming back
@@GXXDBOYJAYto be honest the other songs that we couldve had sounded way too boring, song d was the best choice as a concept
Non scale ❤
Jinsoul’s first ever writing credit and she’s a co-writer. I’m so proud! Our multitalented Jindori 💙
I NEED to stan this group, please help me🤩
0:12 Kim Lip 0:23 JinSoul 0:33 Choerry 0:44 HaSeul 0:57 Heejin They came from a 12 member group called “LOONA”. They’re still a part of Loona, but because of legal reasons they had to separate, resulting in the idols having to be split up between different companies. So now the 12 girls are split between 4 companies (or groups). ARTMS: (Heejin, Haseul, Jinsoul, Kimlip, Choerry) *the name “ARTMS” represents the lunar goddess Artemis in 5 letters.* Loossemble: (Hyunjin, Yeojin, Gowon, Vivi, Hyeju) YVES: [solo] CHUU: [solo] If you want to listen to more I recommend checking out Loona’s discography and the remaining groups (Loossemble, CHUU, and YVES).
@@humans1767 thanksss ily🫶🏻🫶🏻🫶🏻🩷
This might sound strange, but this song sounds like if I put mental illness to music. I know that the intended theme is an unsatisfactory romantic relationship, but this really feels like a conversation between me and my inner demons, namely in the form of depression and social anxiety. I wonder if anyone else feels the same way because when I view it from that lens, it makes the lyrics somehow even more heartbreaking. I don't say any of this to glamorize mental illness, but the way. I just feel so weirdly seen in the lyrics here 😌
The stylists were not playing around this time. The outfits added 10 years to my lifespan. Gosh!!!! Why can't I stop watching it on loop?
When Haseul sings “love me, it’s a gift” it sounds like she’s being forced to say it, as if through a stifled sob. When Choerry sings “hate me, it’s a gift” it sounds like a soothing spell, an effortless exhale of relief. I’m not okay 👍🏼
Damn that is so helpful actually.
The lyrics... It reminds me of how Loona got suddenly dismantled and artemis forced them to have life and forced them to forget or manipulate all their past memories.
Hi, not really a Loona Stan here, stumbled upon this on my fyp. I only came here to say : HOLY SHIT THIS IS SO COOL AND DARK AND I LOVE IT
if you like this you could check out not friends and tell me now! (boycott versions :))
This is so freaking amazing. It hits so many marks and is remarkably different than anything out there
Literally one of the coolest groups. Title is birth but the theme is funeral and I’m loving it.
Jesus Christ Is Coming Soon Repent & Draw Near To Him ❤️✝️🙏
Get a life @@RodWaveWorld
Hey i just now catch up with loona since they not loona anymore but where is the other member? Will this be the permanent formation? Are the other going solo?
@@yayakibo1062 they are mostly doing solo activities
@@myrajain2884 so there will be no loona old formation?😭
Other 5th gen groups are debuting with cute or y2k concepts while ARTMS is birthing a unique concept 💗💚❤️💙💜
rescene is the only other gg debuting with a dark mv but yeah, Birth will be on another level
@@finnrogue9435 I've heard of them.They remind me of Izone.
Loooved them @@finnrogue9435
Yes dreamcatcher concept new ahh ouris have failed
@@damianyu9013Can you focus on at least one sentence? Is Dreamcatcher a new group? They aren't 5th gen. I hope you don't read like that at your exams....
im addicted to listening to this all day long, so good 😭
I need more songs like this bro
I love the contrast from Loossemble's fairy dreamlike theme for their upcoming comeback and ARTMS's darker theme for their pre release💝
Omg what if they are on award shows together. I would cry id be so happy
the contrast is just too good to be a coincidence
I know. Like I mentioned up the comments, the wide artistic abilities the Loona veterans occupy is impressive. And I'm still waiting for Head in the Clouds or some similar promoter to get all 12 of them on the same stage again somewhere. Even if it's "Oh, hi, I didn't know YOU ALL were here! Hey, let's sing a song together!" It will happen.
The scenes with the enlightened figure give me genuine chills 😭
same!!!
made me get back into loona, love the switching visuals between glowing scenes and the lovecraftian styled work 🩵
so happy they’re back with the old team. jaden and digipedi just know what they’re doing
Has to be the most interesting release so far this year. I love how it feels like we’re inside a painting
This MV might be the most unique I watched in a while. It's so refreshing
Whoever directed or involved in this production totally deserved the credits!!!
Digipedi!
Jaden Jeong🎉
the visuals are insane, absolutely SHAT in the mother toilet
thank you for the teaser and not using AI. thank you for actually listened to the fans that most agencies don’t do.
CHOERRY'S LINES ARE YOU KIDDING ME!?!?!?1' She sounds so goooood Choerry te amooooo!!!
EXACTLYYYYYYYY
She owned this mv, her scenes are so awesome
This is her era
The song ending with her voice was so beautiful ugh Artms girls are so talented
@@arimamira literally the choerry on top
I don't ever recall a kpop group having this type od dystopian dark concept. Creepy and so good T T
Red Velvet couldve had this but SM keeps baiting with concept shoots then release a generic MV
I agree, this concept is very artistic, dark and melodic. Similar k-pop groups with creepy concepts would be Dreamcatcher - Chase me and Red Velvet’s latest MVs. But they don’t compare to this level 😮
@@miyan4veliczi will never forget when sm fumbled with seulgis mv
The closest I can think of is "Oh my god" by G-idle, and even still, it didn't reach this level of dark horror concept. Truly, Loona will always be one of a kind
@@lissethg7249YES Dreamcatcher i was going mention Dreamcatcher concept is like nightmares this a small company DCC all hail CEO Lee o7
Just because of this song I bought their albums lol
I want this MV to be made into a Netflix series YESTERDAY!
I love that none of their voices overpower each other. They feel completely balanced.
I can’t believe they really went into labor for this… the dedication is real
why are they not promoting this more this could be huge 😭😭
Heejin said that Birth has a choreography… I can’t even imagine how it would look like
I need more of this concept 🗣️🗣️🗣️⚡⚡⚡
I’m so glad Birth won because if any of the other songs won it would’ve been so generic because it’s been done before. LOONA is known for their wide range and I’m so glad Artms’ Birth is going to be added to that range and expanding the variety that LOONA is known for. Not only the music but the concepts and creative direction will always be unique.
man let artms shine on their own loona is OVER let that shi go please
@@yohanepana5018 you don’t even go here 😭 Loona is not over and the members themselves have said this time and time again so why should I not mention loona it’s literally who they are. If the members of ARTMS don’t want people to refer them to LOONA why would they release Carol 3.0 and continue the lore that was started in loona.
@@yohanepana5018 Saying that without taking in consideration how both ARTMS and LOOSSEMBLE are going hard with the LOONAVERSE, and even Chuu's videos have that LOONA vibe and references
Jesus Christ Is Coming Soon Repent & Draw Near To Him ❤️✝️🙏
song A is not generic
i don't listen to kpop much so it's refreshing to see an experimental/art pop-ish concept in kpop today
3 weeks later and im still shaking ass for jinsoul
You're so real for this 😔💅🏿
cant spell ARTMS without ART
I’ve never been this impressed by a kpop song in my whole life WTF this is ART
I can’t believe this is only the prerelease😭 the quality of the song and the mv are so high. I’m so glad birth won, it was always my first pick but it still surpassed my expectations, i’m so impressed. I didn’t think it was possible but i’m even more excited for artms debut now
haseul’s voice when she sings “everything is yours” AHHHH
i know this MV doesn't get as many views as it deserved, but this is art, this is investment, so please keep making MVs for other premier songs. One day these plants will grow and fructify. ARTMS and the crew will get the fame and recognition the deserve as ARTISTS and blueprints of K-pop industry.
HEEJIN MADE THE ART????? WHAT A MASTERPIECE
SHE DID!??! DANG SHES REALLY GOOD
OMG SLAY JEON HEEJIN❤️🔥
DAMNN SLAY HEEJIN
did she really??? woah
YASSSSSS HEEJIN
changed me as a person, fixed me, enlightened me, this is everything
i’m in love with choerry’s vocals omg
Omg the fact y’all don’t know how to streaming this masterpiece is embarrassing this video deserves millions of views
orbits are the worst at streaming like actually
No one is talking about how they put the members name with the lyrics Thanks for doing that, now I can know who is who
heejin's part tho "i could gather ex boyfriends" im shook this is soo amazing
Frr with the jinsoul one too
they had the gather ex boyfriends line while showing us 5 pieces of the cut up bloody corpse of, I would assume, the goddess Artemis? That's some metal imagery right there
Hopefully their debut album will have a theme as dark as this.
Please suggest Birth MV to reactors here on YT it most likely invite more followers/fans or casual listeners thus it will allow people to look forward for the title track "Virtual Angell"
No, cause this was insane. They're the reason I got into kpop. They're the reason I'm sticking around.
Exactly